This Product Business Life with Mel Robbins

Send us Fan Mail What platform should I use for my website?   This is a question I see asked ALL the time.  Now my answer is always Shopify if you are an eCommerce and product-based business.   Listen in today to find out the 10 reasons why I believe SHOPIFY is the website platform for you if you are a product-based business or eCommerce store. And why I also don't believe it is too expensive...

Send us Fan Mail Plans have been thrown into disarray again.   The last 18 months have bought a lot of uncertainty in so many ways. Not being able to attend trade shows or exhibit at them has been another one!! With the the latest August Melbourne shows being canceled buyers and brands need to get creatrive. What can you do as a brand to make sure you stand out amongst the many other brands compet...

Send us Fan Mail Yep, you read that right Kaz has one regret in her business.  But it certainly has not stopped her and certainly has not stopped her from moving forward in what is now almost ten years on in the creative industry.   I chat today with Mornington Peninsula artist, Karen Morton the maker behind ‘Kaz’. This Master of Fine Art graduate in painting and ceramics uses traditional techniqu...

Send us Fan Mail I have been trying to get Karina on the podcast since I started it almost a year ago.  Karina is a client of mine and I am so very honoured to welcome her to the podcast.  Now she is not one to talk about herself too much or blow her own trumpet so to ask her to come on and chat about herself for an hour was a big ask I can tell you.  She is very humble and very reluctant to even...

Send us Fan Mail Do you Wholesale?  Or would you like to increase the revenue you get from Wholesale?  To do that you need more stockists right (or get the ones you have to buy more). Most of the time what that means is getting more eyes on your brand and product so that the chance of picking up the right stores and the best stores is exponentially increased. Today I dive into 5 ways to get in fro...

Send us Fan Mail Gone are the days when you needed to post on your Instagram feed 3 times a day just to be seen (hello chronological feed 👋🏻).  Things have changed and you need to be changing too. Now I know you don't want to be learning something new and I am the first to say stop chasing shiny objects (or squirrels as some like to say) but video and reels are here to stay. If Instagram is...

Send us Fan Mail What do you know about trade shows?  I am talking today with Flyn Roberts - Event Director of the boutique Australian trade show Life Instyle.  We talk about the why, what, and of course how to get into trade shows and also ensure you succeed while there! Coronavirus and 2020 seriously interrupted many industries, and the events one was severely impacted and unfortunately continue...

Send us Fan Mail I am so excited to welcome Jenn Donovan to the podcast today to chat all about keeping it simple with your marketing!! Jenn is a self-proclaimed marketing nerd, but really is a gun when it comes to social media and marketing your business. We chat today all about how marketing and social media can help your brand, some tips on what is happening in 2021 and beyond. Jenn works with...

Send us Fan Mail Here we are kicking off season 2 of the podcast. What do you get when you combine someone passionate about sustainability, a school excursion, and a can-do attitude?  Rolla Bottle!!!  The coolest reusable water bottle that rolls up when empty. Katy Reed is someone who wants to Stop the Madness of single-use plastic bottles and contribute to the clean-up solution!!! Do you have an...

Send us Fan Mail Buying and Selling and all the in-betweens episode.  Covering times on the buying calendar and when stores will be doing their buying. In this episode  I dive into when buyers spend time buying what it looks like for different industries and the difference between boutiques and department store buying and what the heck does indent mean!!   Of course, this means covering off when y...

Send us Fan Mail What is a customer journey or customer map??  What is the difference between customer experience and just customer service? Today I want to talk to you a little bit about the customer journey and customer experience. And how important it is for your business that you have considered this.  I am really focusing on here product-based businesses, e-commerce store, and bricks and mort...

Send us Fan Mail Welcome to thelotco business podcast.  I am so excited to bring you this special guest today.  Jules Laidlaw from The Clay Society is making a big impact on the world of ceramics as well as helping support Aboriginal communities with her social impact and connections with The Remote Laundries.   You can listen to this podcast on your favourite app. As it mentions on her website ov...

Send us Fan Mail Today I want to chat to you about all the reasons you should be emailing your customers, database list however you want to refer to it. Now I know that most of you realise you should be emailing your customers but it gets put on the back-burner and is a get to it soon task. Then it also becomes a stressful experience also. I am telling you now it needs to be a priority!  If you ha...

Send us Fan Mail Today's guest is someone I chat to all the time but this time we are recording and we get chatting all about the business of fashion.  Jennie Moon is a Global Fashion Director at Quay Australia. She also happens to be my sister.  Jennie and I ran our brand and retail store Moppit together and she has had years of experience in the fashion industry under her belt.  From Austra...

Send us Fan Mail Have you ever googled 'How do I get more traffic to my website?'  If that is a yes then stay tuned. Today I am talking about traffic.  Traffic to your online store or website.  How to get more of it what some tactics are to generate interest and bring more people onto your site.  That old saying of build it and they will come.  Well, not so much.  The competition is stro...

Send us Fan Mail Today I am so super excited to welcome the bundle of energy that is Pip Brett from Jumbled Online!!! With over 20+ years of experience in everything fashion, business, retail, and now events and home building Pip continues to inspire , surprise and delight and keep everyone on their toes waiting to see what is coming next for Jumbled and the team.  Pip was kind enough to share wit...

Send us Fan Mail           Today I want to run through some tools that I've added to my business this year that have really saved me time and money. I really wanted to touch on these, because it's something that I bring up quite regularly in my thelotco collective membership, and it's something that I run through with clients regularly really trying to help them systemise and automa...

Send us Fan Mail What I want to talk about today is pricing your product. It is something I get asked about a lot and also something I see with a lot of businesses and not just start ups but those who have been going for years get not quite get right. Whenever I start a Business Coaching session it is one of the first things I make sure to cover with clients.   If you have not got this first part...

Send us Fan Mail I have another fabulous guest on the podcast today!! Kayde from Spinifex and Co is a humble fashion designer who plays down her brand on here but what she has created and the loyal following she has garnered in such a short time is a real achievement. I recorded this a couple of weeks ago (audio is a little patchy being rural QLD so bare with us on this one!!) I wanted to have som...

Send us Fan Mail My guest today is Bea Lambos from Bea + Co.   Bea is an Interior stylist in the design focussed city of Melbourne Australia. We chat today about her business and styling journey, getting started in this field, and some tips I coaxed out of her to quickly update your home!! Bea is another great example of only being in this career path for a few short years and shows how it is all...

Send us Fan Mail In this episode I will run through some important aspects about wholesaling. The what, why and how.  So many of the product-based businesses I work with ask questions about wholesale, so I want to chat a little about it here.   What should you do even before you start approaching retailers to stock your range?   What margin do Retailers expect to get? How do you keep track of who...

Send us Fan Mail You may have seen my guest today Amy Clarke from Confetti Rebels on Instagram in her Shake you t*ts its Friday dance routine or spotted one of her many adoring fans in the gorgeous t-shirts she creates to empower woman (and some men) as well as other fun loving products that make up the brand Confetti Rebels.  I cannot wait to share with you some of her story in the making of Conf...

Send us Fan Mail Ahh Retail.  It is not for the faint hearted and comes with all sorts of traps for new store owners or those who have head their head down and bum up for years slogging away.   To help you on your journey as a retail bricks and mortar store or ecommerce business I want to save you years of mistakes!! Today I will run through a few of the lessons I learnt from running my retail sto...

Send us Fan Mail You know how selecting the profile pic you put on Tinder is important (I am way too old for that but you know what I mean....). Well first impressions count. Today I want to run through some quick actions you can take and changes that can make immediately to your ecommerce store that can make difference to your online sales and overall website conversion rate and average order val...

Send us Fan Mail Hello!!! And welcome to thelotco business podcast.  A show dedicated to helping businesses in the fashion, retail, and design industries not just survive but also thrive!!  It’s a show that brings you tips, tricks, and strategies to help you as an entrepreneur start, manage, and grow your creative business.  If you are a small business and feeling stuck on what to do next or how t...