The Yiannis Daily Podcast

Happy Christmas to everyone! I wish health to each and every one of you! Enjoy your friends, family and good food! Today has been cold, wet and miserable in Cardiff and at the same time following our boy's lead, me and my partner are getting sick. We barely made it through the day and finally it is time to rest. I miss my parents and friends today but... it is what it is... And for those who know...

Why do British drink so much? Its been 11 years since my first...encounter with the British nightlife culture. A culture that dictates to get not drunk but smashed to the point that you don't remember the previous night. I didn't get it back then and I still don't. And I obviously do not enjoy it. Is there a specific reason for this behaviour? No business talk today since it is 23rd December and m...

What I learned from watching YouTube the past years and how you can use it now. I have realised latelt that the type of content I consume mostly on YouTube is podcasts. And here is a great opportunity for content creators and business owners. Create a podcast (and a newsletter) and use it to raise your authority in your space. Talk about your passion and invite people to talk to. Anyone who does n...

What I learned after I studied the highest converting websites. Lesson 1: Nobody cares about your business. They only care how your business can help THEM. Lesson 2: Successful websites have ZERO fluff. Every single section is designed to convert you from visitor to subscriber or client. Are these lessons not enough? Do you want proof? Which is your favourite brand? Apple? Nike? Gymshark? Have you...

What I learned from watching The Office US for the second time. When I first started watching this series that has marked our culture with memes and characters I was not into it. I did not like the characters, did not like most of the jokes. But I gave it a chance and now I am a fan of Michael, Jim, Pam, Dwight and the rest! To do the parallelism, I believe that showing up everyday through social...

Why I hate being a specialist in software engineering and business. The world has enough specialists that are mostly useless in anything else and is missing generalists that can use principles and techniques to any platform or technology and be valueable in an end to end solution. Today I worked with a variety of tools and tech to solve client problems. WordPress with Divi, Clickfunnels, Kartra so...

Today I wrote down my personal and business goals for 2024. First iteration was too vague. Second iteration was better. Third iteration had specific numbers. Fourth iteration had specific deadlines. Fifth iteration I x2-x3 all my numbers so I have higher goals to reach. I am still missing a couple of iterations to break everything down to quarters, months and weeks of actionable items. Without goa...

What I learned from a 1500 pieces jisgsaw puzzle. Solving a puzzle is like working on your business. How? Requires underastanding of the big picture, your vision, your mission and your goals. Requires reverse engineering approach, breakdown of all the goals into years, quarters, months, weeks and days. Requires patience and humility. Why? Because every little action you take, every small decision...

And this is how it feels

Simply a rant

Instagram has FINALLY officially rolled out the feature that allows users to livestream to the platform using third party multistream platforms like OBS, Riverside or Streamyard! This is a feature that was in beta, so not all users had access to and other platforms like Facebook, LinkedIn, Twitter, YouTube and Twitch were already offering!

Running ads without knowing your funnel data is a recipe for disaster. 🚫📊 From your creative to your email opt-in page to the product page, the upsells all the way to the thank you page, everything needs to be measured. 📏📈 I had a call with Amy today and she asked me, how much should I wait to see if my ads are working? 🤔📞 The answer is this: You do not need “an amount of time”. ⏳❌ You nee...

30 creator economy statistics for 2023: 1. The estimated worth of the creator economy is $104.2 billion. 2. The creator economy is expected to double in size by 2027. 3. There are more than 45 million professional content creators in the creator economy. 4. 51.9% of content creators in the industry are women, with men making up 48.1%. 5. Only 0.96% of content creators have more than 1 million foll...

This is why

Today I had an awful experience trying to come back to Cardiff by train. 🚂😠 Not only I arrived 1.5 hours late, I had to be standing through almost the whole journey and all of this for a price of… £80… 🕒🚫💷 I am upset and tired and as soon as I came home I applied for my trip to be refunded. 😤💤💰 This experience taught me a good business lesson: 📚👨‍🏫 Your offer is weak if you do not offer...

Is AI and ChatGPT Evil or Good? 🤖😇😈 What is your opinion? 🤔 I personally believe that this is the biggest technological advancement of our time. 🌟💻 And the same rules apply as everything else before that, like the Internet or Email Marketing. 🌐📧 The ones that were the first to implement these new technologies are now the thought leaders in their domain. 🚀🧠 Do not be afraid of technology,...

You are choosing the wrong technology and this is why you lose. 💻❌ If you are in the digital creation and education industry then you need to consider the tech stack you are using. 🌐📚 If the bread and butter of your business is funnels, courses, memberships etc then stop using traditional and cheap platforms. 🛑🤔 You will end up needing a ridiculous amount of plugins and third-party software...

Today, I was reminded of the power of niching down. 💡🎯 I just finished designing a course for Amy, a client of mine. 📚✍️ She is taking her professional experience and teaching social media marketing, email marketing, lead generation, and paid advertising to her own people, farmers and ranchers who produce their own meat. 🌾🐄💻 If Amy tried to sell all these concepts to a generic crowd like sma...

6th November to 6th December. 31 livestreams in a row. 🗓️🎥 I love being consistent. 💪❤️ This is why I did a live every day even if I was sick, I had a 39C temperature, had a sick toddler at home, was in a good mood, was in a bad mood, and was busy with client work or not. 🤒👶🏼👍👎 Many opportunities appeared from thin air just because I showed up every day. 🚀✨ Sometimes, I gave practical adv...

Are you doing cold calls, emails, or DMs? 📞📧💬 Then this is for you. There is one way and one way only to make cold outreach work. 🚀🎯 Make it feel like it is a warm outreach. 🔥🤝 How? 🤔 1. Understand your customer avatar and drill down so much that it feels like a personal discussion. 👥🔍 2. The whole discussion is about them. Compliment them, ask them questions about them, and engage them....

Comment below or send me a DM, and I will be happy to help your business with a free website audit!

Do you need a custom theme for your WordPress website? 💻❓ Short answer is NO. 👎 Why? 🤔 Because there are website builders out there like: Elementor or Divi 🛠️✨ That can offer the same design results as a custom theme for a fraction of the price. 💰👍 Are they beginner friendly and easy to use? 🌱🤷‍♂️ Yes and no. You still need a professional to use these tools and design your website for you...

Do you run your own business and you have the flu or you feel sick? This is how I feel since Wednesday night. And I do this when I cannot get out of bed. I buy courses for a topic I care about. I listen to an audiobook, or I read a book. I try to upskill myself. I hate feeling not productive. And this is my way of coping. How do you cope? PS. Feel free to ask for recommendations on courses or book...

Unpopular opinion 💬🤔 The looks of your website do not matter. 🚫💻 If your website is not built to serve your ideal customer then it does not matter how beautiful it is or how cutting-edge design it has. 🎨❌ You, yes you that you disagree with me right now… 🙋‍♀️🙋‍♂️ Would you prefer a website or landing page that converts 1% or 3%? 🤷‍♂️📈 And do you think that the conversion rate is based on...

Question to all solopreneurs: What happens to your business when you are not feeling well? Today has been hard for me. I am experiencing a high fever and shivering, but at the same time, I am working to progress my clients’ work. I am blessed to have a growing business with clients worldwide, but at the same time, this comes with its own challenges, mainly because I am the only one in the business...