The Year 1ne's

In her Year 1ne, Tionna’s worked as a Community Manager at two different social media marketing agencies, Pinch Social and Viral Nation where she is currently doing her thing. Some of the things that Tionna and Blair discuss include a day in the life of a community manager; what makes LinkedIn a favourite social network of ours; and, why feeling uncomfortable in your job can be great for your deve...

In her Year 1ne, Stephanie’s had a few roles. She’s currently working as an Assistant Media Planner at Wavemaker Canada , that’s part of GroupM and WPP, a Top 5 global media network. Prior to this Stephanie consulted to Waterloo Public Library and Communal Lunch Project doing content marketing and social media management. Some of the things that Stephanie and Blair discuss include getting three di...

In his Year 1ne, Lekh’s been working as a Programmatic Account Specialist at Publicis Media , a full-service media agency where he manages programmatic display advertising campaigns for global brands.  Some of the things that Lekh and Blair discuss include a 101 lesson on programmatic advertising, how to get started working in programmatic advertising (hint: free certifications help); and, why the...

In his Year 1ne, Ocean Wong has been working as an Account Coordinator at The Aber Group , a digital advertising agency where he manages paid advertising campaigns for charity, not-for-profit and small/medium business clients. Some of the things that Ocean and Blair discuss include overcoming perfectionist tendencies, working in a small vs. large advertising agency; and, why three heads are better...

In their Year 1ne as a Digital Content Director in the arts and culture industry, Elle Marie has worked with clients from Diplo to The Tragically Hip on marketing communication strategies and content creation to bring them closer to their fans online and on social networks.  Some of the things that Elle and Blair discuss include fighting all the battles and overcoming rejection to pursue the caree...

In his Year 1ne, Spencer’s been working at Simplistics , a custom web and app design and development company, where he wears many hats as Digital Project Manager from managing internal operations and projects to client service.  Some of the things that Spencer and Blair discuss include how getting an unexpected referral changed his job search journey; the importance of doing research by reading jo...

In his Year 1ne, Aja Jones has been working in community management and content marketing at Landscape Management Network (LMN) , a B2B SaaS software company for the landscaping industry. Some of the things that Aja and Blair discuss include how saying “Yes!” to opportunities got him to where he wants to be–without him knowing he wanted to get there, what content marketing is and how to do it; and...

In her Year 1ne, Hannah’s been building Clementine Digital, her B2B digital marketing company that partners with small business clients as their trusted marketing department. Some of the things that Hannah and Blair discuss include why small cities and towns are a great place to start a business–specifically one that provides marketing consulting services, the importance of self-awareness–and list...

In his Year 1ne, AK Seifeddine has had four different "month one's" in his role at M2T Collective , a full-time job that’s structured like a one-year marketing communication and media-focused training program with four rotations: brand, media agency, online platform/publisher and technology organizations.  Some of the things that AK and Blair discuss include what it’s like to have m...

In his Year 1ne, Masoud Farsi has been working in digital marketing at Feeding Canadian Kids , a charity that’s working to fill the dinner gap by providing healthy meals to hungry children. Some of the things that Masoud and Blair discuss include what it’s like to work as a marketing team of 1 in a charity organization, how not knowing what he wanted to do was important for Masoud’s job search; an...

There’s a lot to deal with when you’re starting your career...Figuring yourself out. Meeting people. Searching for work. Getting hired. It’s a challenging game to play.  Hey folks, I’m Blair Smith, the founder of Year 1ne and host of the Year 1ne’s show. And I’ve played this game multiple times during my career. I’ve been bruised–losing hit points. I’ve had to restart. But I always powered up–and...