Katherine Burrows
The Write Connection
The Write Connection podcast is designed to help you choose the right words and stories in your business content to create authentic connections with prospects, clients, partners, and colleagues. Meet Your Host... Katherine Burrows... Founder and CEO of Katherine Burrows Creative, creator of the Business Character Analysis, and Creative Content Strategist. As a lifelong writer and a professional copywriter for the last 12 years, I’ve noticed that so many coaches, speakers, and entrepreneurs really struggle to get the engagement and response they need from their content. That’s why I developed...
Author
Katherine Burrows
Category
Podcast website
Latest episode
Mar 7, 2026
Where to listen?
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Episodes
TWC KB Jacquie & Msenwa P1 07.03.2026 23:22
If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice. To reach out to Katherine, email her: katherinejburrows@gmail.com Connect with Katherine Burrows Creative on Social Media LinkedIn: https://www.linkedin.com/in/katherineburrows/ Facebook: https://www.facebook.com/katherineburrowscreative Instagram: https://www.instagram.com/katherineburrows...
TWC KB Jacquie & Msenwa P2 27.11.2024 21:54
If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice. To reach out to Katherine, email her: katherinejburrows@gmail.com Connect with Katherine Burrows Creative on Social Media LinkedIn: https://www.linkedin.com/in/katherineburrows/ Facebook: https://www.facebook.com/katherineburrowscreative Instagram: https://www.instagram.com/katherineburrows...
TWC S03 E12: How a Mental Health Crisis Started My Real Estate Career, With Special Guest, Jennifer Falloon 26.04.2023 20:34
I'm so excited to share with you my conversation with Jennifer Falloon, owner of Vorsa Investments. We explore the story behind her family's journey into real estate investments. Hint: it's not what you think! And we even get a bit fangirl while discovering we both love Game of Thrones. About Jennifer Falloon Jennifer is the owner of Vorsa Investments. She currently owns over 900 do...
TWC S03 E11: Looking for Clarity, Confidence, and Courage in Your Coaching Business? With Special Guest, Candy Motzek 24.01.2023 38:43
Join me for a conversation with Candy Motzek, host of the She Coaches Coaches podcast. We explore the transition from corporate to entrepreneurship and becoming a coach. What's your why? What are the things no one tells us about starting a business? How do you build a supportive community of colleagues who get it? About Candy Motzek Candy is an author, podcast host, and business coach for lif...
TWC S03 E10: How to Turn Your Past Trauma into Your Superpower for Life and Business with Special Guest, Anna Ditchburn 10.01.2023 30:28
Listen to Anna's journey through trauma, turning her trauma into her superpower, and now writing her book with me to help others be just as happy on the inside as they look on the outside. Anna's Free Breakthrough Session - https://calendly.com/annaditchburn/breakthrough-session About Anna Ditchburn Anna is known affectionally as the world’s best life-optimization coach. She empowers oth...
TWC S03 E09: How The World's Best Courage Coach Writes a Book with Special Guest, Laban Ditchburn 27.12.2022 19:55
Listen to my chat with Laban Ditchburn as he gives me the inside story on writing his recently launched book Bet on You, available on Amazon . Text “Courage” to 33777 for a free audio version of Laban’s internationally acclaimed debut book, Bet on You About Laban Ditchburn A child badly affected by divorce and dysfunction, Laban sought validation and escapism in all the wrong places. But through s...
TWC S03 E08: Do you know how powerful it is to see ourselves in stories? With Special Guest Heather Hester 12.12.2022 15:14
Do you know how powerful it is to see ourselves in stories? We know that stories can be powerful. One of the most powerful experiences in our journey of self-discovery is the power of seeing ourselves in another's story. That’s why we know it’s so important to get more LGBTQ stories, or Rainbow Stories as we like to call them, out into the world. When we can identify with the person telling t...
TWC S03 E07: The Time Myth: Work Smart to Write Your Business Book in as Little as 90 Days 02.08.2022 15:33
How long does it take to write a book? We hear different numbers from different writers over different genres- some of our most beloved books have been written in as little as a few days to a decade, or more. When it comes to books for our businesses, we often think it will take longer to write them than it does. This idea could be stopping you from sharing you genius with the world because the ta...
TWC S03 E06 The Technology Myth: You Don't Need to Know Everything to Make an Impact 26.07.2022 8:45
Whether to run our businesses, connect with our communities, or manage our personal lives, most of us use technology every day. Apps, tools, and platforms can make it easier than ever to write and publish are books- but where are we supposed to start? If you've run into the technology myth, you probably find this all a tad overwhelming. This myth tells you that you don't have the kno...
TWC S03 E05 The Content Myth: Your Expertise is Enough 19.07.2022 17:09
So many would-be authors worry that what they have to say isn't enough. That they aren't rich, famous, or interesting enough to fill a book with valuable content. This is myth #3, the content myth, hard at work. Today, join me as I explore how to overcome the fear of not having enough of- or the right kind of - content to put into your business book. Creatively yours, Katherine. If yo...
TWC S03 E04 The Competition Myth: Overcome Your Fear of Getting Lost in the Crowd 12.07.2022 6:30
Why would anyone read my book, when there are so many other options out there? I hear this all the time. The truth is that our business books have an excellent chance of being read by the right people- our ideal clients. Ask yourself: how many people need to read your book if they are the right people? In today's episode of The Write Connection, I explore of the most enduring and insidiou...
TWC S03 E03 The Money Myth: The Intangible, Immense, and Long-Term ROI of Writing a Book for Your Business 05.07.2022 11:28
Why would a ghostwriter write her own book? Over my many years of writing for others, I've come across 5 myths that keep my clients from writing their books. ...And I've realized that I too have experienced them firsthand when it comes to writing my own book. So, where do these myths come from? How do we correct our thinking with facts, so that we can finally write the books that we know...
TWC S03 E02: How Storytelling Creates Powerful Communication 21.06.2022 10:10
What happens in our brains when we hear an awesome story? How do stories stick in our memories more than facts alone? Why do we tend to care so much more about information when it's presented in a story? On episode 2 of season 3, Katherine jumps into these questions in an excerpt from a talk she gave to Carl Richards' Podcast Alliance Made Simple Group about the power of using storytelli...
TWC S03 E13: Learn Why Making Your Business Accessible is Actually Profitable, With Special Guest, Linda Hunt 15.06.2022 21:04
Join me for an informative dive into the world of accessibility with Linda Hunt, Award-Winning Accessibility Consultant, Speaker, Author, CEO of Accessibility Solutions, and Advocate for all things related to accessibility. Linda's FREE Gift to You Schedule a Free 1:1 Consult with Linda to discuss your accessibility needs https://www.solutions4accessibility.com/ Linda Hunt Linda first became...
TWC S03 E01: Our People and Their Potential are Our Greatest Assets with Guest Expert Hilda Gan 14.06.2022 22:31
Why is it so important to feel important? How does our uniqueness affect our workplace interactions? Why is inclusivity the single most impactful (and affordable!) way to improve workplace culture? On season three's first episode, join Katherine as she discusses these questions with the wonderful Hilda Gan. Hilda Gan is a keynote speaker, International Best Selling Author and the President o...
TWC S02 E25: Bridge to Season 3: Lessons Learned & Looking Forward with Special Guest, Carl Richards 31.05.2022 20:18
Listen in on my check-in with Carl Richards, my amazing podcast producer and coach, for a look at what I've learned over the last year of podcasting and what's coming up for Season 3. CARL RICHARDS, PODCAST PRODUCTION MADE SIMPLE Carl Richards has spent more than 25 years behind the microphone, entertaining and influencing audiences worldwide. He’s a TEDx Speaker and emcee, host of the S...
TWC S02 E24: The Challenge & Adventure of Finding the Right Voice for Clients with Special Guest, Earl Thomas 24.05.2022 18:04
Join me as I explore the challenge and adventure of finding the right voice for clients with my guest, Earl Thomas. Learn how the right voice for audio content is similar to the authentic voice I strive for in written content. Earl Thomas is a Professional "Voice-Over" artist specializing in Promotional Videos: Website videos, Master of Ceremonies, Business messages and Introductions fo...
TWC S02 E23: How I Transformed 10 Years of Blog Posts into a Powerful Book with Special Guest, Wayne Pratt 17.05.2022 19:48
Here's an inside look at the process of turning a blog into a book - a great way to repurpose your content and increase your reach to new audiences. My guest Wayne Pratt talks about his process, what he's learned, and the advice he has for other bloggers looking to write a book. Wayne Pratt is a speaker, author, and life coach who has been helping people achieve their dreams for over twe...
TWC S02 E22: A Simple, Yet Powerful New Way to Define Your Ideal Client 08.05.2022 11:45
An introspective, rainy day dive into a simple yet powerful new way to define our ideal client. I share my thoughts about my own ideal client and why this is such an important part of preparing to write a book. Recognize yourself in my description? I'd love to chat! 30 Minute Coffee Chat: https://calendly.com/katherine-burrows-creative/30min DATE CHANGE!!! May 18 Workshop: https://e.sparxo.co...
TWC S02 E21 Workshop May 18: The 5 Myths Keeping You from Launching Your Book or Podcast 04.05.2022 6:54
So excited about this special crossover episode with Carl Richards to give you a sneak peek about the FREE collaborative workshop we're offering Wednesday, May 18, 2022, from noon to 1:30 pm eastern time! Register here: https://e.sparxo.com/5-Myths-To-PodcastBook-Launch Please reach out to either of us if you have any questions. Our contact info is below. CARL RICHARDS, PODCAST PRODUCTION MAD...
TWC S02 E20: Stepping into Your Authentic Self, Part 3: Communicate Effectively 19.04.2022 11:59
The final episode in my three-part series on Stepping into Your Authentic Self is where I talk about how to effectively communicate our authentic selves to our business world and why it's been a surprisingly healing journey for me. Katherine Burrows, Big Impact Ghostwriter Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out int...
TWC S02 BONUS Episode: Katherine Shares Her Personal Birthday Celebrations and Reflections 09.04.2022 12:31
Happy birthday to me! LOL! My birthday is a time to reflect on who I am vs the typical New Year's business planning for my company and brand. Let me share with you five books that have had a big impact on me this year, as well as my heartfelt wishes that you have a wonderful year and that your own special day is exactly what you wish it to be. Cheers! Katherine Katherine Burrows, Big Impact G...
TWC S02 E19: Stepping into Your Authentic Self, Part 2: Do the Work 05.04.2022 17:53
This second episode in my three-part series on Stepping into Your Authentic Self is where I share about doing the work and five steps I've taken to become more authentic in my business self and why it's been a surprisingly healing journey for me. Katherine Burrows, Big Impact Ghostwriter Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas in...
TWC S02 E18: Stepping into Your Authentic Self, Part 1: Create Clarity 29.03.2022 21:19
Join me for the kick-off episode in my three-part series on Stepping into Your Authentic Self with this episode on creating clarity. Find out some of the steps I've taken to become more authentic in my business self and why it's been a surprisingly healing journey for me. Katherine Burrows, Big Impact Ghostwriter Katherine Burrows helps purpose-driven experts make a bigger difference by...
TWC S02 E17: Run Toward The Roar: How To Thrive During A Crisis, with Special Guest John Robertson 15.03.2022 48:41
Don't miss this insightful conversation with author and Resilience Catalysist John Robertson, as we discuss his recent book, Run Toward The Roar. John's perspective on thriving during a crisis, as well as how to cultivate resiliency in our lives will change the way you plan, make decisions, and live! Founder and President of FORTLOG Services, John Robertson built his services with a focu...
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