Paulo Veloso

The Wolf Pack Power

Business EN ↓ 4 episodes

The Wolf Pack Power is an execution-first GTM podcast for startups and tech companies—built around a simple idea: revenue isn’t random when the pack is aligned. We help you identify the right prey (ICP), follow the trail (signal), and coordinate the hunt (cross-functional execution). Designed for founders and GTM leaders, each episode upgrades how you think and operate—so you build predictable pipeline and scale repeatable motions. Expect sharp frameworks, practical templates, and operator interviews you can turn into action. Follow/Subscribe—and share with your pack !

Author

Paulo Veloso

Episodes

Ep. #4 - AI Won't Close Your Deals. But It'll Make Your Closers Unstoppable. 24.04.2026 26:21

This episode explores the transformative role of AI in sales, emphasizing how to leverage AI as a force multiplier while preserving the human touch that builds trust and closes deals. It contrasts two companies' approaches to AI, highlights key metrics, and introduces the emerging role of the go-to-market engineer.

Ep. #3 - Escape Boring Land: How Bold Marketing Wins 08.04.2026 29:16

In this episode, Paulo Veloso explores how to escape boring marketing and sales strategies by embracing bold, community-driven, and authentic approaches. He shares real-world examples and actionable tactics to build trust, create engaging campaigns, and develop a coordinated Wolfpack mindset for sustainable growth. Drop a comment with your biggest GTM challenge right now — I read every one. #Podca...

Ep. #2 - "SaaS Is Dead". No, but Your GTM Playbook Might Be 01.04.2026 31:33

SaaS isn’t dead, but the old playbook is. Here’s why you need to adapt NOW! Tag someone who needs to hear this! The narrative of SaaS being dead is everywhere, but let’s be honest. Most of the noise comes from those still peddling a model that’s on the verge of collapse. Here's what’s really happening: 1. AI is changing the game—outcomes over subscriptions. 2. Buyers are overwhelmed with options....

Ep. #1 - GTM strategy that ACTUALLY win revenue 25.03.2026 24:13

We talk about the critical aspects of go-to-market strategy, highlighting the GTM killers and the six layers of revenue architecture. It provides valuable insights into ICP clarity, product-led vs. sales-led approaches, demand generation, selling features vs. outcomes, misalignment between sales and marketing, and the importance of people in revenue architecture. Additionally, the rapid fire insig...