Ian Heller, Jonathan Bein

The Wholesale Change Show

Business EN ↓ 103 episodes

Industry veterans Ian Heller and Jonathan Bein are here to turn up the heat, debating timely and tough topics affecting businesses in wholesale distribution channels.

Author

Ian Heller, Jonathan Bein

Category

Business

Podcast website

distributionstrategy.com

Latest episode

Dec 1, 2025

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Episodes

Inside Chadwell Supply: How a Great Culture Drives Great Business 01.12.2025

This episode of The Wholesale Change Show features Mark Chadwell, who shares how Chadwell Supply became the largest privately owned multifamily maintenance supplier in the US. With a faith-driven, employee-focused culture and advanced technology, they serve over 50,000 customers across 36 locations. The show also highlights Tornet’s AI solutions for distributors and the Customer Experience RX prog...

How Sonepar is Driving Real Value from AI 31.03.2025

Watch on-demand for an exclusive pre-conference conversation with Don Sarno, Senior Vice President of Digital Enterprise Americas at Sonepar, as he shared insights ahead of his session at the Applied AI for Distributors Conference in June. In this engaging discussion, Don explored the transformative role of AI in distribution, how Sonepar is leveraging AI to drive digital innovation, and what the...

Navigating the Industry’s Challenges: A Conversation with ISA CEO Brendan Breen 26.03.2025

Listen to this episode of The Wholesale Change Show, featuring special guest Brendan Breen, CEO of the Industrial Supply Association (ISA). ISA’s annual convention, ISA25, starts March 31 in Nashville. The organization – which serves distributors, manufacturer reps and manufacturers – continues to introduce new initiatives to drive growth and support members in the industrial channel. The conversa...

Voomi: Leading the Ongoing Evolution of Distribution Channels 04.02.2025

Voomi is an ecommerce HVAC distributor that works with OEMs and other distributors to provide an extremely wide assortment of products to customers across the U.S. The company gives their supply partners access to new customer segments and regions so they can expand their markets. Listen now to hear Voomi CEO RJ Cilley discuss the company’s unique value proposition. As distribution channels and pa...

Wholesale Change 100th Episode Celebration 04.11.2024

Over the past four years, The Wholesale Change Show has featured CEOs from MSC Industrial, Global Industrial, Zoro, Lawson Products, Johnstone Supply and dozens of other leading distributors. It’s the most informative and entertaining webcast and podcast in distribution! Watch on-demand for a special milestone event as we celebrated our 100th episode! We looked back on what we’ve learned and talke...

Economic Update: What to Expect in Late 2024 and Beyond 08.10.2024

The second half of 2024 has been defined by uncertainty, with the election looming and economic indicators wavering. Alex Chausovsky, a highly experienced market researcher and analyst, clarified the murky forecast when he joined Wholesale Change hosts Ian Heller and Jonathan Bein to talk about what distributors can expect in the rest of 2024 and beyond. He provided practical and actionable advice...

From Energy Policy to Talent: Industry Insights with NAED’s Wes Smith 12.08.2024

Watch on-demand as hosts Ian Heller and Jonathan Bein sit down with Wes Smith, the president and CEO of the National Association of Electrical Distributors (NAED). Wes started his current position in January 2024, but he’s no stranger to the electrical industry or the association. He spent more than 34 years with Mayer Electric, including 14+ years as president before they were acquired by Rexel....

How Zoro Succeeds by Helping Distributors Succeed: An Interview with Zoro President Sandy Mattinson 15.07.2024

On this episode of The Wholesale Change Show, we welcomed Zoro President Sandy Mattinson. Zoro is an ecommerce platform that helps businesses thrive by offering an endless assortment of products for every business need. Launched in 2011, the Grainger subsidiary has grown rapidly to over 600 team members and over $1 billion in annual revenues.  Sandy joined Zoro in 2019 as the company’s first femal...

All the Buzz About the Applied AI for Distributors Conference: What Did We Learn? 01.07.2024

Watch as Distribution Strategy Group’s Ian Heller is joined by some of the technology leaders who participated in our recent conference, Applied AI for Distributors. During an information-filled, action-packed event, attendees spent two and a half days immersed in the latest information and education on AI and how it can help distributors grow sales, drive productivity, improve CX and provide bett...

Unlocking the Power of AI: A Case Study with Millcraft 15.05.2024

Can AI truly make a real-world difference, today, in a mid-sized distribution company? The answer is yes and Millcraft is one company who did it by focusing on adopting the latest technology and recruiting and training a workforce that understands how to use it. Among other solutions the company has implemented AI tools for order automation that has increased touchless ordering to 60%. Watch the W...

Driving Rapid Growth and Profits with Technology, Talent, Training & Culture 15.04.2024

On this episode we welcomed Tim Brooks, CEO and co-owner of Lohmiller & Company, an HVAC distributor in Denver, Colorado. Tim has built a highly successful company based on extensive employee training, aggressive expansion of value-added services, a willingness to invest in new technologies and a focus on building an exceptional culture. These capabilities offer customers the best high-touch exper...

Leading Change: Transforming Independent Distributors into a Unified Force 25.03.2024

We welcomed Renata Morgan to this episode of the Wholesale Change show. Renata was recently promoted to President of Rheem Northeast Distribution, which is a combination of four previously independent distributors: United Supply Company, P&N Distribution, Mechanical Supply and MCN Distributors. The new division will incorporate 32 branches selling both Rheem and Ruud products across Eastern Pennsy...

The New BradyPLUS, featuring Chief Marketing Officer Ian Gresham 27.02.2024

BradyIFS + Envoy Solutions, a national distributor of janitorial-sanitation, foodservice disposables and industrial packaging products, just unveiled their new name: BradyPLUS. The new corporate identity follows the October 2023 merger of the two companies and is a step toward realizing the company’s priority of operating as one.  Get an inside view of the rebranded distributor’s story as we welco...

How Distributors Can Become More Important to Manufacturers 22.01.2024

Traditional and emerging competitors make it more difficult than ever for distributors to hold on to their role as manufacturers’ primary partners in going to market. Marketplaces, large retailers and even options for selling direct to end-users become more tempting to manufacturers when distributors offer poor digital capabilities or are weak at marketing. In this episode of Wholesale Change, rep...

FleetPride CEO Kevin Weadick: Charting a Journey of Success 19.12.2023

During his two-decade tenure with Grainger companies, Kevin Weadick demonstrated his versatility across multiple countries and diverse divisions including supply chain, marketing and product management. However, the pinnacle of his Grainger career was the role of president for the company’s B2B marketplace, Zoro. Given his remarkable track record, it’s no surprise that when FleetPride embarked on...

AI Done Right: Where Distributors Should Start 24.10.2023

AI is powering a new wave of applications in supply chain and warehouse, finance, HR, sales, marketing and customer service. These promise to deliver not just greater efficiency, but also greater effectiveness for distributors. The key, according to AI expert Brooks Hamilton, is to “understand where humans act like machines. That’s where the opportunities lie.” At the first-ever event on AI for di...

PE Expert Talks Equity Events and M&A Trends 26.09.2023

Supply Chain Equity Partners (SCEP) is “North America’s only committed private equity firm focused exclusively on making investments in the distribution and logistics industry,” says Jay Greyson, the firm’s co-founder and partner. He joined hosts Ian Heller and Jonathan Bein, Ph. D. of Distribution Strategy Group to discuss industry trends in M&A, along with how distributors can prepare for an equ...

What Every CEO Should Know About Artificial Intelligence 05.09.2023

Ian Heller and Jonathan Bein, Ph. D. were joined by distribution technology expert, Klaus Werner, on the Wholesale Change Show. Klaus is also preparing to deliver a keynote presentation, “AI Applications and Use Cases for Distribution," at our upcoming Applied AI for Distributors Conference. Klaus discussed how distributors can use AI to improve productivity, quality and profitability in areas lik...

Channel Trends in Electrical Distribution 15.08.2023

What does the increasing pace of M&A activity mean for distributors, manufacturers and reps? How will this change the ecosystem of the industry? * Will the role of manufacturers’ reps evolve so they’re more like VARs? * What happens to associations as distributors consolidate? * How will manufacturers adapt as M&A activity continues? In this episode of Wholesale Change our guest was distribution e...

Making Your Company a Platform for Doing Acquisitions, featuring Ben Hensler of Motion & Control Enterprises 31.07.2023

On this episode we welcomed Ben Hensler, Chief Sales and Marketing Officer of Motion & Control Enterprises (MCE), to the Wholesale Change show. Ben joined MCE in 2021. During that time MCE has seen significant growth, including the acquisition of 10 businesses, enhancing their technical product and service offering. MCE’s ability to recognize the talents of acquired companies is a key strength of...

Keller Logistics Group’s Mission: Bring It All Back to the Community 05.07.2023

Keller Logistics Group is killing it. The logistics and distribution business is targeting $165 million in sales this year, nearly double the sales of a decade ago. Their Big Hairy Audacious Goal (BHAG)? $1 billion by 2032. But for CEO Bryan Keller, his work isn’t just about revenue. It’s about how his company can give back to the communities in which they work. That’s what really drives him. Kell...

The State of M&A in Distribution 27.06.2023

This episode of Wholesale Change featured Newton Sears, Managing Director at Greenhill & Co., an advisory-focused investment bank dedicated to M&A, restructurings, financings and capital raising. Newton and his firm work with many distribution firms and publish data about M&A activity within the industry. A frequent advisor to distributors, Greenhill offers expert insight executives can use to mak...

Culture as the Foundation for Growth, featuring Robyn Pollina, CEO of Palmer-Donavin 05.06.2023

On this episode of the Wholesale Change show, we welcomed Robyn Pollina, CEO of Palmer-Donavin. Robyn ascended to the CEO position in 2020 after 25 years at the building materials wholesale distributor, including serving as the company’s CFO. “I shifted from managing day-to-day tasks to establishing six growth initiatives,” she notes. As the head of a leading distributor of building materials and...

Keeping Customers Coming Back for More: Marco Rubber Triples Sales in 2 Years 08.05.2023

On this episode, we’re joined by Marty Daley, CEO of Marco Rubber. In two years, Marty’s team has tripled the size of the business – organically and through acquisitions. Whether it’s a $400 seal for a critical application or a tri clamp gasket a customer needs quickly, Marco Rubber offers the kind of service that brings in new customers and keeps existing accounts coming back. “Technology is wove...

Dirk Beveridge - Talent Secrets of Top-Performing Distributors 10.04.2023

Watch the Wholesale Change show on-demand as distribution legend Dirk Beveridge shares talent strategies he has learned in decades of working with the world’s best distributors. You need the best team to surpass competitors – and meet customer expectations, especially in the dynamic world of distribution. As new challenges and opportunities arise, it’s crucial to evolve the way you lead. Dirk has...

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