The Visibility Podcast

🎙️ Hold onto your seats, because today we're diving deep into a game-changer. 💥 Ever wondered how to skyrocket the number of eyeballs on your content? How to make them not just glance but actually read, see, or take a step into your brick and mortar business? Well, darling, it's time to give them a cause to pause, and that's exactly what's on the menu today. This podcast episode is the direct res...

🎙️So, picture this: you're on a mission to take your business to the next level – maybe you're hiring a new team member, or you're gearing up to expand to a new location. But wait, before you dive into the deep end, there's one thing you absolutely need to nail – your financial know-how. And that's where our rockstar guest, Danielle Hendon, swoops in to save the day! Danielle is the brains and hea...

🎙️ Hey there, listen up! 🎉 Are you in the rental game or gearing up for that lease renewal dance? Hold tight, because we're diving headfirst into the world of property ownership, and trust me, it's about to get seriously juicy! Imagine this: our brick and mortar, the big shot in our business expenses. But what if, wait for it, it could be more than just a bill? What if it could actually turn into...

Alright ladies, let's talk about a little something called "visibility fatigue." You've probably heard that people need to see something about 14 times before they take action, right? Well, fasten your seatbelts because in today's lightning-paced world, that's 14 times in 14 different ways! And let's be honest, my friends, that can be a bit overwhelming. I mean, seriously, we're talking about orch...

'Tis the season of fresh starts and grand transitions. 🌱✨ New school year, new season, new team members – the air's buzzing with newfound energy. Amidst all this novelty, it's easy to catch the enthusiasm bug! But let's be real – it's also prime time for that overwhelming "deer in headlights" feeling. After all, the fourth quarter is inching closer by the day. For many of us brick and mortar bus...

I can practically feel the collective eye roll and hear the synchronized sighs when I bring up the idea of starting a blog to my fellow brick and mortar business owners. I get it, the concept can seem as intricate as a finely choreographed routine – a bit overwhelming. But here's the deal: our stage isn't just for the audience; it's for Google's watchful eyes too. (Although, trust me, once you mas...

In this episode, we delve into a topic that's holding you back more than you realize: tolerations. It's time to shed light on what you're putting up with in various aspects of your life, and how it's impacting your journey as a strong, capable woman and business owner. **Key Points Covered:** 1. **Introduction to Tolerations:** We kick things off by defining what tolerations are and why they matte...

Hey Rebel Women! 💃🔥 As fierce brick and mortar business owners, we know the hustle is real. Marketing, marketing, and more marketing—it's the name of the game! 💼💪 And let's be real, we're all about that consistency life! But hold up, when we're barely getting any love in the form of likes, comments, or engagement, it's time to level up our content game! 🚀 So, how can we create content that ma...

Welcome to our conversation with Dancer and Business Coach Audra Allen-Queen.   Audra Allen-Queen, Mindset Expert & Business coach, helps dance leaders, CEO’s and entrepreneurs create a sustainable and aligned business, so they can finally live the life they dreamed of when starting their business, without sacrificing themselves or doing what they love, using the Dance CEO Method. Audra is fou...

Hey there, Rebels! Ready to take charge of your social media game and rock your online presence like a true boss? 🚀💻 Well, you're in for a treat, because in this episode, we're diving deep into the world of social media organization, and trust me, it's a game-changer for brick and mortar business owners like you!  Time is precious, and we know you've got a million things on your plate, but guess...

Hey there, Rebels! 💃🎙️ You've got questions, and I've got the answers! Today, we're tackling the million-dollar query that's on everyone's mind: How long does it take to become 'The Only Option in Town' for your local brick and mortar business? 🏢🕵️‍♀️ I'm diving deep into this juicy topic and serving up three powerful questions that will unlock the secrets to your answer! 💡🔐 But let's keep it...

Hey there, Rebels! 💃🎙️ Get ready to discover a game-changing revelation that will take your local brick and mortar business to new heights! 🚀💼 In this episode, I spill the beans on a powerful secret that most business owners overlook: YOU are already doing the hard work! 🏋️‍♀️🌟 Yes, you heard me right. You're slaying it with your networking, events, collaborations, and fundraisers. 🎉💼 But he...

The top two ways brick and mortar businesses are found and referred is  1. Google and  2.  Word of mouth.   I’m super excited to share with you an exceptional woman who IS the only option in town.  Jill McNamee has made a name for herself by leaning into her network and diving deep into relationships - so that she is referred and known on a first name basis in her community.   This episode is a ma...

Hey there, fellow studio owners! We all know that every business experiences slower seasons, and dance studios are no exception. But fear not, because in this episode, we're spilling the beans on how to feature your studio like a pro during those slower months using the power of SEO! Remember that golden dance teacher advice: "If you can't fix it, feature it!" Well, the same principle applies to y...

Hey there, badass brick and mortar business owners! If you've ever found yourself tossing and turning at night, stressing about making payroll or paying next month's rent, then this episode is your ultimate game-changer! 💪🏢 I've got some bold and sassy news for you: What if I told you that every time you hit that "publish" button on your blog, you were making money? 🚀💸 Yes, you heard that righ...

Do you have an MLM or Direct Marketing business? If you do, you might be frustrated by my SEO content as you aren't able to optimize a Google Business Profile with your company's website.   So I'm here to help.  In this episode I give you the complete work around and how to be the “Only Option in Town” and the go to Rebel Women for your products.  Packed with strategy, with tools, workshops, and r...

📣 Claim it! Yes. Decide what you want to be known for and claim it.    Today we talk about getting Google to work for you so you are known for what you want to be known for.  Not what google decides.  We talk HOW to do that, consistently, so that your business is the only option in town for your industry. Did you love today’s podcast? 🙌 Take a screenshot and share it to your IG stories. Tag me @...

Whether it’s in your brick and mortar studio business, or in your personal life we will feel stuck at times.  It’s part of life.   But here’s the deal.  You don’t have to stay stuck.  If you’re feeling like you’re spinning your wheels I guarantee that it’s because you’re making one of these four mistakes.   A tough love episode for anyone who has a soul.  We all need this reminder.  Did you love t...

When we opened our studio business we had to learn a lot. Some of those things, were things that were a one and done.  Creating a name, an LLC, creating contracts, waivers etc. Or were they? In this episode Cory reminds us that we should be revisiting our legal documents and what we should be considering as we look at  them.  As someone who works with fitness and wellness business owners, he knows...

When we started our studio business, we did it out of desire, passion, or love of the art, philosophy, or practice.  We probably didn’t start our business so we could learn about SEO strategies.  So as you juggle all the hats in your studio business, you may decide that you want to outsource your SEO strategy.  But how? Since it’s not in your wheelhouse, I have five questions that you should ask s...

Do you ever look at a studio owner and wonder, “How in the world did they do it?”   Jen Dalton peels back the curtain on how she started, grew and continues to grow both her studio and herself in this episode. She’s successfully run and owned multiple dance studios for 30 years with in excess of 1200 students, has managed teams of over 30 staff members at one time, and knows  just how important st...

What would it feel like to hit a record breaking month every month?  Could it be possible?  What would you need to do and be?  I share the three tips you HAVE to do in order to create your record month, EVERY month.   Did you love today’s podcast? 🙌 Take a screenshot and share it to your IG stories. Tag me @themsmelissarose OR let me know what you think.  DM me! Leave us a rating and review on Ap...

I’m so excited to introduce you to Lindsey Robison, owner of LIGHT HOUSE Yoga + Fitness.   Where members discover inner + outer strength with sweat-dripping, soul-gripping classes that will LIGHT you up and help you uncover your potential. Making you feel your best, inside + out. In this episode we get into the story of how it came to be, the journey of finding her purpose and passion along with c...

We are continuing our deep dive into our Google Business Profile!  Today we are doing step #8 - all about THE BLOG. 😳 WHAT? Who reads Blogs Melissa?  Um, Google does.  But I'm going to help you create a blog that's easy, and can be fun with my four part frame-work.  Plus, I'll share with you all the other ways you can use your blog. 'Cuz let's be real, you got other things to do. Let's get your b...

I’m so excited to introduce you to Carrie Young and Beth Beth Przybylski of Evensong Women's Health and Midwifery.   Your Certified Nurse-Midwife team serving Western Wisconsin and the East Metro areas. In this episode we get into the story of how it came to be, the journey of finding their purpose and passion along with creating a community of their perfect people coming in their doors.  Evensong...