Madison Wetherill

The Vine Podcast

Arts EN ↓ 227 episodes

The Vine Podcast is a show designed for food bloggers who want to spend more time creating content for their audience and less time feeling overwhelmed on how to make their brand and website work for them. Each episode is designed to give you strategies and tools to build your brand and website and get back to why you started a food blog in the first place. Join host Madison Wetherill as we explore how to build a food blog that serves you and your audience.

Author

Madison Wetherill

Category

Arts

Podcast website

thevinepodcast.com

Latest episode

Dec 16, 2025

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Episodes

Beyond the Recipe: Enhancing User Experience On Your Food Blog 17.09.2024

In this episode: Have you ever gone to a food blog and been super frustrated by the experience you had on their website? Creating a solid user experience is something I think we all want for our readers, but what do we need to do to make sure that happens?   Today we're diving into some best practices, both things to do and not to do for better user experience. I'll share 6 key best practices of h...

Income Streams Outside of Ads 10.09.2024

In this episode: Are you a food blogger feeling stuck in the cycle of relying solely on ad revenue? You pour your heart into creating new recipes and improving your food photography, but your bank account may not be reflecting the hard work you put in. In today's episode, I'll be sharing over 10 ways you can monetize your food blog outside of traditional ad revenue. These income streams are a grea...

How To Stop Being The Bottleneck In Your Business 27.08.2024

In this episode: Do you ever feel like there are not enough hours in the day to get everything you need to get done? Maybe you decide to hire an assistant, thinking that will solve all of your problems! But now you have a bigger problem. Now you have to give your assistants tasks and feedback and now you have more on your plate. If you have ever found yourself in this position, you have been the ...

Creative Ways to Showcase Social Proof 06.08.2024

In this episode: What is social proof? Essentially it's the trust that a reader has in your blog or recipe because they've seen other people like it. Social proof is really important these days because of how much other social proof is out there already between Amazon reviews, restaurant reviews, etc. If you've been wondering the best way to showcase social proof on your blog, listen in for these...

Risk Proof Your Business Through Personal Branding 30.07.2024

In this episode: If you want to be successful as a food blogger you cannot afford to blend in. Personal branding is the way that you can stand out as a food blogger and it's incredibly important that you focus on that more than ever. In this episode you'll hear why personal branding is an essential part of risk proofing your food blog. Key Points: The importance of establishing a unique niche beyo...

Adjusting Your Goals Mid-Year 23.07.2024

In this episode: If you feel like this year has flown by at record pace, you are not alone. This year feels especially chaotic with everything going on in both our industry and the world. After the mid-point in the year, checking in and adjusting your goals is a great way to get back on track and make the most of the remainder of the year. Whether you set goals back in January and need to review a...

Summer & Beyond: Prioritizing and Surviving 16.07.2024

In this episode: Do you feel like you're just treading water keeping up with your business over the summer? There can be multiple times throughout the year where it just all feels like too much. When those seasons come up, there are a few ways you can prioritize, set boundaries and ultimately feel on top of your workload despite the chaos of the season. Listen in for how you can prioritize and get...

Organizing Your Blog Categories 28.05.2024

In this episode: Let's talk about categories! One of the conversations I always seem to have with my clients is around how to properly use categories to organize their blog. Listen along as we discuss the importance of categories, how many you should have, and what to do if you've never considered your categories before. In this episode: Categories VS Tags I'll hash out the difference between a ca...

Should You Delete Old Content 21.05.2024

In this episode: If you have been blogging for a handful of years it's likely you have hundreds or thousands of blog posts in your archives. If you have ever wondered if you should delete old content or revise and update them, this process of deciding and taking action will help! In this episode: Review the traffic Research keywords Think about your audience Choose what to do Connect With Madison...

3 Quick Wins for E-E-A-T 14.05.2024

In this episode: Most creators have heard of E-E-A-T, but have you thought about how it could benefit your blog? Use these 3 tips to start using E-E-A-T to set you apart! In this episode: E-E-A-T prime real estate: your About Page Prove you are a real person Share your expertise and authority Connect With Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Design Services...

5 Ways To Make Your Blog Post Stand Out 07.05.2024

In this episode: In the very crowded sea that is Google results, it's so important to have a strategy to make your blog posts stand out. Today I cover five ways in which you can do this!  In this episode: Styled Gutenberg blocks Recipe at a glance Design your recipe card to stand out Connect With Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Design Services for Food...

How To Do A Content Audit 30.04.2024

In this episode: No matter how long you have been running your blog, you're bound to have a lot of old content you want to improve. Performing a content audit on your blog posts can help you deep dive into all the content you have ever produced.  Listen along to learn how gathering this crucial SEO data can give a better idea of where you want to take your blog and what actions you need to take to...

Is Your Blog Ready for Growth? 23.04.2024

In this episode: As a food blogger, you want to continue to grow to reach more people with your blog. But have you ever considered if your blog is ready for growth?  Listen in to hear the things you might not have considered that you can prepare for before your blog's growth feels out of control.  In this episode: Being ready for comments & email increase Being proactive about site speed &...

Monetizing Your Expertise Through Digital Products 09.04.2024

In this episode: Getting past the fear of selling The best digital product ideas for bloggers The mentality you need to adopt for success in digital products Connect With Madison Instagram  |  Website  |  Show Notes Connect With Jillian Instagram  |  Website | MiloTree Cart Work with Grace + Vine in 2024: Design Services for Food Bloggers Our newest way to redesign your website! Learn more and get...

Helpful Things to do Before a Redesign 19.03.2024

In this episode: Setting your goals Content and category audits Creating content Researching other sites Resources Mentioned in This Episode:  The latest What's Working In Food Blogging tip! Submit yours now! Connect With Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Want to know about Crafted? Learn more and get a quote here!

Five Ways to Spend CEO Time 12.03.2024

In this episode: Financial To-Do's How to review your metrics Goal setting, planning or executing Resources Mentioned in This Episode:  The latest What's Working In Food Blogging tip! Submit yours now! Connect With Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Want to know about Crafted? Learn more and get a quote here!

How to Get More Out of Your Popular Content 05.03.2024

In this episode: Repurposing your content Using popular content for more ideas Turning your popular content into resources Resources Mentioned in This Episode:  The latest What's Working In Food Blogging tip! Submit yours now! Connect With Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Want to know about Crafted? Learn more and get a quote h...

Do's and Don'ts of Category Pages for Food Blogs 06.02.2024

In this episode: Why you should include descriptions and links to relevant content   When to use subcategories and built-in taxonomy pages   Why you should not use tags Our first What's Working in Food Blogging tip! Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! Learn more about ConvertKit! Connect with Madison Instagram  |  Website  |  Show Notes Work with Grace +...

How to Weather the Storm as a Seasoned Food Blogger with Megan Porta 30.01.2024

In this episode: Who are seasoned bloggers? What is different now vs 5 years ago in blogging How mindset impacts your blog growth How networking and community can support you Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Want to kno...

Do This Each Week to Save Hours of Time 15.01.2024

In this episode: Why you need a planning block What to do during your planning block Related Episodes: Episode 140: Creating An Ideal Week Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Want to know about Crafted? Learn more and get...

Why Stepping into the CEO Role of Your Blog This Year is Your Key to Success 09.01.2024

In this episode: Reflecting back on the last year How I've shown up as the CEO of my blog in the last year How YOU can show up as the CEO of your food blog this year Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Curious about our ne...

Major Takeaways From My 2023 Blog Growth Plan 19.12.2023

In this episode: Always be looking ahead with your content Improve efficiency with task batching Reusing parts and pieces There is always a bottleneck Creating rhythms to stay on top of tasks Related Episodes: EP 180: What I Learned from Publishing 175 Blog Posts This Year Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagra...

Make a Plan for January in 1 Hour 12.12.2023

In this episode: Spending time to reflect on this past year of your business Doing a review of your capacity & content calendar y Setting up a system to plan out your blog posts Re-evaluating your marketing focus Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 20...

What I Learned from Publishing 175 Blog Posts This Year 05.12.2023

In this episode: Why I decided to increase content published What I did to revamp my post strategy What I learned through the whole process  Related episode: Episode 146: My Blog Growth Plan for 2023 Episode 147: How to Create More Content Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagram  |  Website  |  Show Notes Work...

3 Systems You Need to Grow Your Traffic 28.11.2023

In this episode: Content creation and promotion How and why you should spend time on keyword research Setting up systems for the administrative and tech side of your blog  Resources Mentioned in This Episode:  Subscribe to my E-Course Playbook today! DIY Website Audit Connect with Madison Instagram  |  Website  |  Show Notes Work with Grace + Vine in 2024: Services for Food Bloggers Curious about...

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