The Venue RX

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Danielle Hendon from 4 Corners CFO to discuss the importance of financial literacy for wedding venue owners and creative professionals. Danielle shares her journey from public accounting to becoming a fractional CFO, driven by her passion for helping business owners manage their finances effectively. She also disc...

In this week's episode of The Venue Rx Podcast, Jonathan Aymin dives into the importance of accountability in business operations, especially within wedding venues. He offers practical advice on improving accountability in sales and operations teams, drawing inspiration from Domino's delivery tracking system. By implementing daily check-ins and leveraging technology for performance trackin...

In this week's episode of The Venue Blueprint Series our hosts Jonathan Aymin and Lindsay Lucas discuss the intricacies of venue ownership. They discuss the startup phase, emphasizing the importance of taking deposits and strategic planning. The conversation also covers team building, defining roles, and using tools like Lucidchart and personality tests to understand team dynamics. They also e...

In this week's episode of the Venue Rx Podcast, our host Jonathan Aymin sits down with Kerry Krull, founder of The Wedding App. Kerry shares her journey from event management to app development, inspired by a pivotal conference experience. She discusses how she used her own wedding as a beta launch for the app, highlighting features like real-time communication, guest interaction, and digital...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Liene Stevens Founder and CEO of Think Splendid, a global wedding market research firm. Liene discusses the impact of inflation on wedding pricing and challenges posed by supply chain issues. She emphasizes the importance of understanding luxury clients' spending habits and values, focusing on exceptional gu...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymins welcomes Gillian Tracey, the owner of Gillian Tracey design studio. She focuses on brand identity and website design for wedding venues. Gillian discusses how she got into the wedding industry and stresses the value of strategic and pragmatic design elements. Gillian covers topics such as the optimal timing for brand updates,...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Nicole and Jen, the creators of the Wedding Crasher app, to discuss its inception during the COVID-19 pandemic and their collaborative journey. They highlight the app's customizable event details and guest experiences, designed for both wedding professionals and couples. Jen shares her background as a wedding plan...

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Spencer Howard, the founder of Straight to the Points. Spencer shares insights on maximizing credit card sign-up bonuses and selecting cards with bonus categories that align with a business owner's spending habits. They explore how venue owners can leverage credit card points for both vacations and business ex...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Cindy Y Lo, the owner of Red Velvet and Strong Events. They dive into the event industry, emphasizing the creation of memorable experiences that align with clients' brands and deliver tangible results. Cindy discusses the specialized services her companies provide, the management of scope creep, and the sign...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Paige Hulse, an expert in intellectual property law and the founder of Creative Law Shop. They dig into crucial legal considerations that venue owners should prioritize. Paige emphasizes the significance of well-crafted contracts, safeguarding intellectual property, and strategic planning for business expansion....

In this week’s episode of The Venue Rx podcast, our host Joanthan Aymin welcomes Jese Gray, the owner of Green Eyed Ambition, a service based business that helps entrepreneurs simplify their business and scale. Jonathan and Jese explore the crucial role of systems and processes in the success of event businesses. They highlight the necessity of organized systems to prevent chaos, streamline operat...

In this week’s episode of The Venue Rx podcast, our host Jonathan Aymin welcomes Margaret Brower, the owner of Rainmaker Sales & Marketing Group, to talk about the intricacies of wedding venue sales. The discussion encompasses the significance of establishing emotional connections, customizing sales methodologies, and leveraging CRM systems. Margaret highlights the importance of comprehending...

In this week’s episode of The Venue Rx podcast, our host Jonathan Aymin sits down with Brandon West, CPA and Co-Owner of 77 Financial Group. They cover the importance of separating funds owed to vendors from taxable income, advocating for the safety of a high-yield savings account over riskier options like stocks or cryptocurrency. Additionally they discuss tax planning and retirement, and touch o...

In this episode of The Venue Blueprint Series our hosts Jonathan Aymin and Lindsay Lucas discuss the transformation of a family property into a wedding venue. Together, they dig into the complexities of managing such a venture while residing on the property and navigating family dynamics. Key discussion points include establishing clear roles, setting boundaries, and managing expectations among fa...

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with David Adler, the visionary behind BizBash. Adler shares the story behind BizBash's inception, highlighting the importance of transparency in event planning and the industry's resilience amid various economic and societal hurdles. He stresses the significance of genuine connections, purpose-driven eve...

In this episode of The Venue Blueprint Series our hosts Jonathan Aymin and Lindsay Lucas dive into the nuances of transforming an Airbnb into a wedding venue. Lindsay draws upon her expertise to outline the essential steps, highlighting the significance of zoning regulations, financial planning, and maintaining a healthy work-life balance. They also dive into topics such as property enhancements,...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Whitney Hodges and Daniela Justus, owners of Wedding Industry Ads to discuss their ad agency's tailored approach to digital marketing in the wedding sector. They touch on their backgrounds and how their partnership came to be, highlighting the crucial role of  grasping clients' unique requirements for cr...

In this week's episode of The Venue RX podcast, our host Jonathan Aymin welcomes tax advisor Sugey Piedra to the show to discuss a range of tax strategies specifically designed for wedding venue owners. She highlights the differences between services and products within the context of tax considerations. They also explore the intricate tax implications that arise from venue rentals and the pro...

In this week's episode of The Venue RX podcast, our host Jonathan Aymin sits down with Michael Kitts, from Enfuse Productions. With more than twenty years of experience in event production, Michael discusses the pivotal role that lighting and AV systems play within wedding venues. He advocates for venue owners to consider early implementation of these systems during construction or renovation,...

In this week's episode of The Venue RX podcast, our host Jonathan Aymin interviews Rob Giardinelli, the founder of Event Mindset, a training and coaching service dedicated to empowering executives and their teams to excel as both hosts and guests at client-facing events. Rob discusses his experience as a participant in more than 2000 events and the CEO of luxury lifestyle publication in Texas....

In this week’s episode of the The Venue Rx Podcast, our host Jonathan Aymin welcomes Becca Pountney, a UK-based wedding industry marketing expert to discuss effective marketing strategies for wedding professionals. Becca highlights the pivotal role of personal branding, particularly for small-business, and how to set themselves apart within the competitive landscape. She advocates for showcasing t...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Cristi Ratcliff, the owner of Green Gables Farm, a wedding venue located in Statesville North Carolina. Cristi shares her journey of integrating a bar into her wedding venue. She discusses the initial hurdles of allowing guests to bring their own alcohol, her choice to take control of alcohol service, and the ob...

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Sam and Wendy Mills, the owners of New Branch Farms, a wedding and event venue in Smithfield Virginia. They delve into the origins of their venue, which began with a photography business and evolved into a multifaceted wedding destination. They share the unique features of their venue, including a modern farmhou...

In this week's episode of The Venue RX Podcast, our host Jonathan Aymin sits down with Tony Javier, real estate investor and entrepreneur. Tony reflects on his journey, tracing his path from his beginnings in real estate investing in 2001 to the establishment of a thriving wedding venue in Wichita, Kansas. Throughout the discussion, he delves into the hurdles encountered during construction, t...

In this week’s episode of The Venue Rx podcast, our host Jonathan Aymin welcomes Janet Mckee owner of Sanaview Farms, a 52-acre Historic Landmark farm located in the heart of the Laurel Mountains of Pennsylvania. Janet shares her story of transforming a historic farm into the beloved wedding venue. From her corporate background to her journey into holistic health and farm ownership, Janet reflects...