The UnFair Advantage

Send a text In this episode of The Unfair Advantage, I sat down with Caleb White, founder and creative director of Dreamlit Creative. Caleb’s story hit home. He went from being a single dad working a 9-to-5 to building a branding agency that actually moves the needle for his clients. We talked about the early grind, betting on yourself when it’s not convenient, and what it really means to build a...

Send a text In this episode, I sit down with my good friend Clayton Pantano, founder of InTrust Marketing, to talk about the real, raw side of building a business while showing up at home. Clayton opens up about navigating the chaos of the pandemic, juggling fatherhood, and running a company when everything felt like it was falling apart. What stood out to me most was his ability to turn that pres...

Send a text In this episode, I sat down with Arielle Cohen, co-founder of Marketing 411 and CMO of Business 411 . Ariel’s story really hit home for me. She’s overcome some serious personal challenges and turned them into fuel for building two successful companies in the roofing industry. What I loved most about our conversation is how transparent she was about the wins, the setbacks, and everythin...

Send a text Thank you for tuning into this episode of The Unfair Advantage. We hope this story has inspired you, showcasing how challenges can be transformed into incredible strengths in the entrepreneurial journey. Our podcast is dedicated to bringing you unique stories of entrepreneurs who turn their so-called 'unfair baggage' into a propelling force for business success. For more empo...

Send a text In this episode of The Unfair Advantage Podcast , I sit down with Blair Witkowski, the founder of Garage Door SEO Experts. Blair opens up about his journey from financial struggles to building a thriving niche agency that helps garage door and gutter installers. We talk about the importance of understanding your clients on a deeper level, why monthly recurring revenue is a game-changer...

Send a text In this episode of the Unfair Advantage Podcast , I sit down with Peter Cartier to talk about his journey from personal loss and professional upheaval during the COVID pandemic to launching PT Marketing Pros, a marketing agency that helps physical therapists thrive online. Peter opens up about what it took to step into entrepreneurship, the importance of resilience, and how building a...

Send a text Welcome back to "The Unfair Advantage" podcast! In this episode, I'm joined by Jason Jackson , the founder of Growth Pro Agency. Jason's journey isn't just about digital marketing; it's a powerful story of resilience, reinvention, and turning a costly mistake into a competitive edge. Jason's entrepreneurial journey started with a home service business...

Send a text In this episode of the Unfair Advantage podcast, Tim Jedrek, founder of Right Router Marketing, shares his unique journey from a successful career in manufacturing to becoming a leading figure in aviation marketing. With a background as a certified pilot and programmer, Tim discusses how he leveraged his skills to build a niche agency focused on pilot schools. He emphasizes the importa...

Send a text What happens when the path to success isn’t straight, smooth, or even visible most days? In this episode, host Brad Starnes sits down with Mark Bianchi , CEO of Visiclix , to talk about the real story behind becoming a founder. From growing up in a challenging environment to building a thriving niche business in eye care marketing, Mark shares how he navigated hardship, leaned into pur...

Send a text In this episode, I sit down with an amazing friend David Robertson someone I’ve watched build an incredible marketing agency from the ground up, and then pivot to launch Azella, a firm serving financial advisors with heart and purpose. But what most people don’t see is what was going on behind the scenes. David opens up about being diagnosed with bipolar II, going through a divorce, an...

Send a text Transitioning from a traditional nine-to-five to running a successful agency isn’t easy, but Blake Short made it happen. In this episode of The Unfair Advantage Podcast , I talk with Blake, founder of Top Dog Digital Solutions, about his unconventional path into entrepreneurship and the lessons learned along the way. We dive into the challenges of leaving a steady job, the importance o...

Send a text The importance of mindset can’t be overstated especially when the odds are stacked against you. In this episode of The Unfair Advantage podcast, I talk with Justin Rademacher, co-founder of Arborist Marketing Pros and Digital Anchor Media, about his powerful journey from a chaotic upbringing and addiction to building two successful businesses in the digital marketing world. We dive int...

Send a text The importance of building a strong team is something Mary Doerr doesn’t take lightly. In this episode of The Unfair Advantage podcast, I talk with Mary, founder of Gold Method Marketing, about her powerful transition from ICU nurse to digital agency owner. She shares how the pandemic pushed her to follow a new path, fueled by a passion for marketing and a mission to help local service...

Send a text Data tracking is essential, but it’s not the whole story. In this episode of The Unfair Advantage Podcast , I talk with Scott Christian, CEO and Chief Growth Officer of Ignis Digital Marketing, about finding the balance between performance metrics and real client relationships. We dive into his journey building Ignis, the power of brand discovery, and how to use technology and AI witho...

Send a text The need for clear expectations with clients is where real success begins and Jake Zufelt knows it firsthand. In this episode of The Unfair Advantage podcast, I talk with Jake, founder of Weldwood Marketing, about how he built a multi-million dollar agency from his dining room table by focusing on people, relationships, and intentional growth. We dive into the strategies that set his a...

Send a text Overcoming debt, navigating setbacks, and staying grounded through it all that’s what this episode is all about. I talk with Travis, co-founder of the SEO Syndicate, about his incredible journey from surviving a life-threatening accident at 16 to building a successful SEO agency. We get into the raw, behind-the-scenes moments most people don’t talk about health struggles, financial cha...

Send a text Encouraging others to take risks and learn from the journey is something Kelly Gordon knows firsthand. In this episode of the Unfair Advantage podcast, I talk with Kelly, founder of Dapper Codes, about how she went from a turbulent childhood to leading a successful digital marketing agency. She shares how emotional intelligence has been her biggest asset not just in life, but in busine...

Send a text The significance of maintaining a strong relationship with God—especially through the highs and lows—is at the heart of this episode of the Unfair Advantage podcast. I talk with Matthew Roda, founder of Lead by Example Marketing, about his powerful journey from addiction to purpose, and how faith became the foundation for everything he’s built. We dive into what it really means to take...

Send a text What started in a hospital room turned into a thriving digital marketing agency. In this episode, I talk with Lizzie Connors, co-founder of Leacon Advertising, about how a life-threatening medical event pushed her to take the leap into entrepreneurship right alongside her husband. We dive into the realities of building a business as a couple, the power of delegation, hiring, and why re...

Send a text Tim Brown, founder of Hook Agency, joins me on this episode to unpack the truth about offshoring.  It’s often sold as a quick fix for scaling but Tim explains why it’s not the shortcut many think it is. We talk about the real work behind building a global team, the mindset shift required to lead outsourced talent, and how to make it work without sacrificing quality. Tim also shares how...

Send a text This episode of The Unfair Advantage dives into the raw, real journey of Charles Henry. Founder of CH Local Media whose path from addiction and homelessness to agency success proves that mental health matters more than metrics. We explore how Chas’ personal battles shaped his business philosophy, why faith and family became his foundation, and how focusing on people not just performanc...

Send a text This one hit deep. I sat down with my friend Tyler Henson to unpack his journeyfrom going through a divorce to launching a white label agency that’s now helping others scale without the chaos.  We talked about failure, faith, and what it really takes to rebuild when life knocks you flat. Tyler’s not just building a business, he’s on a mission to help 1,000 agencies win. He’s the creato...

Send a text This episode goes deeper than marketing strategies and business wins. I sat down with Jeremy Friedland , founder of Automate Pro AI , to talk about the real stuff—bankruptcy at 30, starting over, and building something from nothing. Jeremy shares how he went from being a mortgage broker during the 2008 crash to running a fast-growing agency that helps niche businesses like septic pros...

Send a text In this episode, I sit down with Jake Britton, the founder of Wise Bear Creative , for a raw and powerful conversation on storytelling, sobriety, and staying true to your purpose. Jake opens up about his transition from the craft beer industry to launching his own agency not because it was easy, but because it was necessary. We talk about how his decision to get sober became the cataly...

Send a text What does it look like to turn your rock bottom into a launching pad? In this episode, I chat with Travis Whatley , the heart behind Holywebs . Travis went from struggling with addiction to empowering ministry leaders across the country with digital tools and marketing strategies that actually build community. We talk about the spiritual roots of his business, the power of relationship...