Sue Kirchner
The Turbo Branding Show
Welcome to The Turbo Branding Show! Want to discover how to scale your organization faster, easier, and more successfully? You’re in the right place! Join host Sue Kirchner, founder of Brand Strong Marketing, as she talks with Founders & CEOs of successful businesses on how they leverage their brand to turbo charge their growth. Don't miss out on the insider secrets from powerful leaders, so you can apply their tactics right away to accelerate your growth. Subscribe now to the Turbo Branding Show, and share your thoughts by leaving a review and comment!
Author
Sue Kirchner
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
Before AI Drowns Out Your Brand: What Smart Business Owners Are Doing Now 08.07.2026 29:11
How do you make sure AI understands what makes your brand truly different? In this episode of The Turbo Branding Show, Natalie Benamou, Strategic Growth Advisor and Founder of HerCsuite®, shares why authentic personal branding matters more than ever in the age of AI. As AI increasingly shapes how people discover expertise and credibility, Natalie explains why original storytelling, thought lead...
Using Your Brand as a Business Framework: How One Accounting CEO Scaled with Clarity, Culture, and Core Values 24.06.2026 32:48
What if your brand could become the framework for every decision you make in your business? In this episode of The Turbo Branding Show, Megan Schwan, CEO and Founder of Sidekick Accounting Services, shares how she transformed her brand into more than a marketing tool—it became the foundation for building culture, hiring the right people, serving ideal clients, and scaling a profitable business. Fr...
Your Career is Your Brand: The Anti-Preneur Strategy for Building Wealth Without Starting a Business 10.06.2026 44:45
What if you could build wealth, create financial independence, and strengthen your personal brand—without ever starting a business? In this episode of The Turbo Branding Show, Dr. Matt Markel shares why your career may be your greatest wealth-building asset. Drawing from 35 years of experience rising from entry-level engineer to CEO, CTO, and President, Matt challenges the belief that entrepreneur...
Decades of Wisdom, Zero Apologies: Why Your Age Is the Most Underrated Asset 27.05.2026 42:22
What if the most valuable part of your personal brand is the life experience you’ve been taught to downplay? In this episode of The Turbo Branding Show, Regina Carey shares why women over 50 bring a depth of wisdom, resilience, and earned confidence that make them uniquely powerful in business and leadership. Drawing from more than three decades of coaching high-performing professionals, Regina br...
When Your Brand Name Hurts Your Business: From Rebrand to Successful Sale 13.05.2026 43:14
What happens when a once-powerful brand name suddenly starts working against your business? In this episode of The Turbo Branding Show, Liz Brohan shares how she recognized the warning signs, led a strategic rebrand from CBD Marketing to 2.718 Marketing, and used that transition to strengthen the company’s future. From team buy-in to client confidence to eventual sale readiness, Liz offers a ma...
Want To Build a Strong Brand? Create a Community. 29.04.2026 36:40
Learn how to build a brand that brings people together into a powerful community. In this episode of The Turbo Branding Show, Joyce Shulman, serial entrepreneur and business coach, shares why sustainable brands are rooted in delivering real value and how community becomes the ultimate growth engine. Drawing from her experience building and scaling multiple multimillion-dollar companies, Joyce b...
How to Rebrand After Buying a Business: Strategy, Stakeholders & Day One Communications 15.04.2026 29:05
What if the success of your acquisition depends on how clearly you communicate your brand from day one? In this episode of The Turbo Branding Show, Ryan and Nancy Quinn, Owners of Quinn Design-Build Inc., share how they successfully rebranded after acquiring Schramm Construction—balancing respect for a 30-year legacy with a bold vision for future growth. They walk through the strategic decisions b...
The Small Business Strategy for Standing Out and Building Customer Loyalty 01.04.2026 43:17
Discover how building a community-first brand can unlock deeper loyalty and long-term growth. In this episode of The Turbo Branding Show, Sharon Ringier, Founder of the Possible Woman Collective and Possible Woman Magazine, shares how she transformed her brand into a powerful movement rooted in connection, consistency, and community. With over 20 years of entrepreneurial experience, Sharon reveals...
Brand First, Leads Second:Using AI & Omnichannel Marketing to Grow Your Small Business the Right Way 18.03.2026 43:27
What if the real key to growth isn’t being everywhere, but being clear about who you are and who you serve? In this episode of The Turbo Branding Show, Kevin Berrier, Advertising Director at MDDC Advertising Services, shares how small businesses can grow smarter by putting brand clarity before lead generation. He explains how omnichannel marketing and artificial intelligence can work together to c...
Building Your Brand Through Transformational Retreats 04.03.2026 33:00
Elevate your brand beyond transactions and into powerful, loyalty-building experiences that clients never forget. In this episode of The Turbo Branding Show, Lori McDowell, Founder of Your Extraordinary Life, shares how business owners can deepen loyalty, strengthen client relationships, and drive long-term growth through Done-For-You Transformational Retreats. A former chemical engineer turned...
Why Your Brand Voice Matters More Than Ever: Content, AI, and Standing Out 18.02.2026 34:10
If everyone has access to AI, what actually makes your brand different? In this exciting conversation on The Turbo Branding Show, I have the pleasure of speaking with Alison Ver Halen, Owner & President of AV Writing Services. Alison brings a powerful perspective on why brand voice is becoming the ultimate differentiator in a world flooded with AI-generated content. She explains how authentic...
Why Private Equity Firms Need Branding During Acquisition Turbulence 04.02.2026 43:07
What if branding is the missing lever private equity firms overlook during acquisitions? In this episode of The Turbo Branding Show, Marc Rust, Founder of Consequently Creative, shares why brand clarity becomes a critical value-creation tool during acquisition turbulence. As companies move through rapid growth, integration, and organizational change, he explains how brand strategy helps stabilize...
The Longevity Economy: How Smart Brands Stay Relevant (and Profitable) for Decades with Karen Attyah 21.01.2026 42:34
In this episode of The Turbo Branding Show, Karen Attyah, Founder & CEO of Intransit, shares how brands can expand their relevance and profitability by embracing the longevity economy. With strategic branding experience at Interbrand and Landor across the US, Africa, and the Middle East, Karen now helps companies move beyond outdated age-based targeting to more inclusive, insight-driven approa...
The Susie Moon Effect: Branding and Connecting with Humor 07.01.2026 41:11
How can humor and authentic connection help your brand stand out—and actually drive real business growth? In this episode of The Turbo Branding Show, Susie Moon, Chief Connection Officer at Susie Moon Consulting, shares how entrepreneurs can grow their businesses by building genuine connections, showing up authentically, and embracing humor as part of their brand identity. With over 30 years of...
The Goddess of Money on Branding, Breakthroughs, and Betting on Yourself 17.12.2025 48:58
In this episode of The Turbo Branding Show, Neale Godfrey, known worldwide as the Goddess of Money, shares how she became the leading voice in financial literacy for women, parents, and multi-generational families. As the creator of the entire “kids and money” movement and a New York Times #1 bestselling author, Neale has spent over 35 years educating and empowering families to take charge of thei...
Rebranding and the Art of Asking the Right Questions 03.12.2025 35:34
How do you know when it’s time to rebrand, and what questions should you be asking yourself before you do it? Back on The Turbo Branding Show by popular demand, Erin Marcus, Founder and CEO of Conquer Your Business, shares how intentional decision-making, clarity, and personal evolution drive truly effective rebrands. After making the leap from corporate leadership to entrepreneurship, Erin now...
Intelligent Branding Made Simple Through Consistency 19.11.2025 29:17
How do the best organizations turn leadership into a living part of their brand? In this episode of The Turbo Branding Show, Alexis Gladstone, Founder of Intelead, shares how consistent, authentic leadership creates the foundation for intelligent branding. With over 25 years of experience working with organizations from fast-growing startups to Fortune 500 companies, Alexis helps leaders streng...
Create Your Brand by Living Above and Beyond 12.11.2025 30:59
Building a thriving business shouldn’t mean burning yourself out in the process—it’s about scaling with intention, systems, and leadership that lives above and beyond the daily grind. In this episode of The Turbo Branding Show, Lady Jen Du Plessis, The Team Building & Scaling Architect, shares how she helps entrepreneurs transform their businesses from chaotic and founder-dependent to purpose-...
The Power of Purpose-Driven Success 05.11.2025 43:31
What does it take to lead with vision, build a $250-million business, and create a brand that inspires trust, loyalty, and lasting growth? In this episode of The Turbo Branding Show, Christina Winters, Founder & CEO of The Revolution of Achievements™, shares how she built a purpose-driven business from the ground up—transforming her vision into a brand that attracted clients, top talent, an...
The Retail Maven’s Path to Building a Brand that Profits 29.10.2025 53:01
What if retail success isn’t about selling more but profiting smarter? In this episode of The Turbo Branding Show, Cathy Donovan Wagner, Founder & President of RETAILMavens and Host of The Richer Retailer Podcast, shares her powerful journey from near bankruptcy to building a multi-million dollar retail business and how she’s now helping independent store owners do the same. With decades of ex...
From Chaos to Commitment: How Branding Transforms Organizational Change 22.10.2025 32:15
How do you turn resistance into resilience during times of change? In this insightful episode of The Turbo Branding Show, Jessica Crow, Founder of Apogy, reveals how branding isn’t just for products and companies—it’s also a powerful tool for guiding people through organizational transformation. With deep expertise in change management, organizational effectiveness, and large-scale program leaders...
Exceptional Education Deserves Exceptional Branding 15.10.2025 36:26
What does it take to build a strong school brand that connects with both students and parents? In this episode of The Turbo Branding Show, Ellie Schmerler-Rich, Vice President of Enrollment & Marketing at Regina Dominican High School, shares how she and her team revitalized the school’s brand to reflect its spirit of academic excellence, leadership, and community. A proud Regina alumna h...
A Brand That Stands Out in a Crowded World: Be Uncommodified 08.10.2025 38:35
In this thought-provoking episode of The Turbo Branding Show, Tim Windsor, Host of the UNCOMMODiFiED Podcast, Author of the UNCOMMODiFiED book, and Senior & Founding Partner of FERVESCO, shares how leaders, brands, and organizations can break free from conformity and embrace what makes them truly unique. With more than 30 years of global experience spanning leadership development, culture tran...
Shining a Light on Non-Profit Mission Branding 01.10.2025 40:38
What does it take to turn a simple act of compassion into a global nonprofit brand that transforms lives? In this episode of The Turbo Branding Show, Nancy Economou, Founder & CEO of Watts of Love, shares how she built a mission-driven organization that’s bringing light to communities living in energy poverty across 55 countries. With her patented solar technology and a powerful story, Nancy s...
Law Firms: Strategic Branding and Marketing Keep You Ahead of the Game 17.09.2025 33:17
What separates law firms that thrive from those that merely survive? Often, it comes down to how strategically they brand themselves and connect with clients. In this episode of The Turbo Branding Show, Steve Fretzin, Founder of Fretzin, Inc., shares how lawyers and firms can use branding and marketing to not only win more clients but also build practices that are sustainable, authentic, and po...
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