YourFilm
The TriPOD- Behind the Creative
The 'TriPOD- Behind the Creative' podcast is hosted by video production agency YourFilm's creative management team: Kevin Owens , Marc Runkee and Matthew Newman . With our many years of experience in the video production and marketing industry, we're looking to shed some light on industry practices- offering valuable insights into what goes on behind the camera, the scenes and the edit suite! We discuss a variety of topics including routes into the industry, how TV advertising works, how much video production costs and much, much more. We've kept the tone informal, and uncensored! Please vis...
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Episodes
Interview with Caris Rianne, founder of the Women X Film Festival & Rianne Pictures 26.06.2026 1:10:05
In this episode of TriPOD – Behind the Creative, Matthew and Tony sit down with Caris Rianne, founder of Rhianne Pictures and the driving force behind the Women X Film Festival. Together, they delve into the evolution of the Northeast's film industry, the challenges and opportunities facing filmmakers in the region, and the importance of community and collaboration. Caris shares her personal journ...
How Direct Response TV Turns Viewers Into Customers- Simon Hinton Responsive TV 23.06.2026 1:03:39
In this episode of Tripod, we speak with Simon Hinton from Responsive TV about what makes direct response TV advertising work. Simon shares his experience creating award-winning DRTV, home shopping and product films, exploring how brands can turn attention into action, stay broadcast compliant, and maximise revenue from every customer contact.
3 Things: Are TV Ads Dead? Video Podcast is King! Are Drones yesterday's news? 04.03.2026 32:22
“3 Things”: three hot topics from the world of marketing and video production. This episode kicks off with a debate about the enduring power of TV commercials—are they still the king of advertising, or have streaming and digital channels finally dethroned them? You’ll hear insights about audience trends, the perception of trust and credibility that comes with TV spots, and why big brands still see...
Performer Usage Fees: What to Know Before Filming a TV Ad 19.02.2026 25:49
In this episode, Kevin Owens and Matthew Newman dive into the often-overlooked world of performer usage fees—the hidden costs that can dramatically impact TV ad budgets. Drawing from their own real-world experience with a recent client brief, they break down how these fees are calculated, why they matter, and the common misconceptions that catch many brands off guard. From navigating budgets and p...
"First Shot" Film Competition update 17.02.2026 35:52
And the winner is... To celebrate YourFilm's 20th year in business last year, we launched the “First Shot,” a competition offering an aspiring filmmaker the chance to produce their own short film. Back in October, YourFilm announced the winner at the Prolific North Marketing Awards: Jake Metcalf! Pre-production is now underway on Jake's exciting script: 'Playboy'. After our first pre-production me...
Lights, Camera, Rankings: SEO Secrets for Video Pros: Interview with Martyn King 24.02.2025 57:17
In this engaging episode of TriPOD - Behind the Creative, hosts Kevin and Marc sit down with Martyn King, the Client Services Director at Route Agency in Newcastle, to demystify the world of SEO. Martyn, who hesitantly admits to being an SEO expert, delves into the intricacies of search engine optimisation, explaining its vital role in boosting online visibility. The conversation covers the evolut...
YourFilm Turns 20: The USA Job 20.02.2025 44:29
Welcome to TriPOD- Behind the Creative, the podcast that takes you behind the scenes of the creative process, exploring the stories, challenges, and successes behind some of the most intriguing projects. Join hosts Matthew and Kevin as they engage with industry experts, creatives, and clients to uncover the untold stories that fuel the creative world. In this special episode, we celebrate a signif...
YourFilm Turns 20: Year 1 Retrospective 05.02.2025 35:55
In this special episode titled "YourFilm Turns 20: Year 1 Retrospective," we take a nostalgic trip down memory lane as we celebrate the 20th anniversary of YourFilm. Our hosts, Kevin Owens and Matthew Newman, recount the early days of their company, reflecting on how it all began. They met in school during the 90s, drawn together by a shared passion for media studies at a time when access to video...
Video Marketing in 2025: Predictions and Trends 29.01.2025 50:10
Welcome to Episode 31 of TriPOD- Behind the Creative, titled "Video Marketing in 2025: Predictions and Trends." In this episode, hosts Marc Runkee, Matthew Newman, and Kevin Owens reunite for their first podcast of 2025, after a four-month hiatus, to explore the evolving landscape of video marketing. The hosts delve into current news, discussing the emergence of a sophisticated new AI model, Deep...
Dealing with YouTube Auditors and Drone Pilots 07.10.2024 43:31
A man wearing a face mask is standing on the perimeter of your business premises. He's filming with a zoom lens camera, wearing a body worn camera and also takes a drone out his bag and flies it over the property! What would you do? Welcome to TriPOD - Behind the Creative, the podcast where we uncover the stories behind the artistry, explore creative processes, and dive deep into the dynamic inter...
Exploring Sound Design and Composition with Rich McCoull 04.10.2024 1:07:37
In this episode, we sit down with the incredibly talented Rich McCoull, composer and founder of The East Wing, a renowned audio post-production house. https://theeastwing.co.uk/ Rich takes us on an enlightening journey through his diverse career, sharing his expertise and experiences in sound design, Foley work, and voiceover recording. Many actors dislike voice replacement work due to its complex...
Integrating Video Content into your Marketing Funnel 30.05.2024 49:27
In this episode Kev, Matthew and Marc dive deep into where video content fits in the marketing funnel stages. As image and video continue to dominate as the mediums of choice in digital marketing, understanding how to effectively leverage these tools is more crucial than ever. From creating initial awareness with captivating teasers to fostering long-term relationships through detailed case studie...
Are Showreels a Lie? 20.05.2024 44:20
Welcome to TriPOD - Behind the Creative, the podcast that takes you inside the world of creatives from various industries. Every week, hosts Marc Runkee, Matthew Newman, and Kevin Owens engage in insightful and often humorous discussions with guests about the behind-the-scenes of the creative process. If you're a creative professional or just fascinated by creativity, this podcast is your window i...
Importance of Script and Storyboard in Video Production 08.04.2024 25:49
Welcome to TriPOD: Behind the Creative, your favourite podcast where insights, inspirations, and the industry secrets from the realm of video production are dissected and discussed by our passionate trio of hosts. Whether you're an aspiring filmmaker, a marketing professional, or just someone curious about the magic of video creation, this is the show that peels back the veil to reveal what really...
Interview with Cinematographer Scott Coulter 06.03.2024 1:15:42
🎬 Episode 25: Scott Coulter Interview - Director of Photography (DoP) /Cinematographer In this episode, hosts Kevin Owens and Matthew Newman welcome the incredibly talented Director of Photography, Scott Coulter, whose credits include: Man Like Mobeen, G'wed, Henpocalypse!, Things You Should Have Done, Lore and the Dumping Ground. Discover how Scott's unique approach to cinematography and his eff...
Benefits of Hiring a Full Service Video Agency 21.02.2024 37:34
🎙️ Welcome to the TriPOD Podcast - your behind-the-scenes pass to the creative industry! 🎨 Here, your hosts Matthew Newman and Kevin Owens bring their unique blend of humour and insight to the world of video production and creative storytelling. Each week on TriPOD, we peel back the curtain to explore the successes, the challenges, and the insider tricks that drive the creative process. Whether y...
5 Video Marketing Trends for 2024! 05.02.2024 45:25
In today's episode, Ep23: "5 Video Marketing Trends for 2024", we're diving head-first into the rapidly evolving realm of video marketing. With over 90% of businesses harnessing video as a marketing powerhouse and online users devouring an average of 17 hours of video content per week, it's clear that video isn't just part of the future—it *is* the future. We kick things off with Video SEO, unlock...
Interview with Daymon Britton 28.11.2023 1:26:04
Welcome to the latest episode of TriPOD- Behind the Creative, a podcast series offering generous peeks behind the curtains of creativity, with exclusive insights from the creative arts world. Our co-hosts, Matthew Newman and Kevin Owens, enjoy in-depth conversations with professionals, unlocking inspirational stories and valuable nuggets from their journeys. In this 22nd episode, we welcome the mu...
6 Reasons your Video will Fail... MISERABLY! 16.11.2023 52:16
Welcome to TriPOD- Behind the Creative, a podcast where industry experts Matthew Newman, Kevin Owens, and Marc Runkee delve deep into the world of creative video production. In this episode, "6 Reasons your Video will Fail... MISERABLY!", the hosts share valuable insights and practical advice to help creators and marketers avoid common pitfalls that can lead to unsuccessful video campaigns. From t...
Interview with Mychael Owen 30.10.2023 1:24:02
Welcome back to TriPOD, the podcast where we dive deep into the world of creative, filmmaking, marketing and brand strategy. In this episode we have a captivating interview with Mychael Owen of onebestway, Violet Bick Brand Consultancy, ANGELFYSH, Always Wear Red and 50odd. We talk Brand Consulting, Brand Design, Marketing Strategy, Advertising, Fashion and Copywriting and being naked on national...
Interview with Paul Hart 31.08.2023 49:12
Welcome back to TriPOD, the podcast where we dive deep into the creative world. In today's episode, we have a special guest joining our hosts Matthew Newman and Kevin Owens. Get ready to hear from Paul Hart, the creative mind behind CARGO, an agency that has taken a unique approach to their growth and success. Paul shares his journey, from turning down investment offers to maintaining autonomy and...
Were TV Ads Better in the Old Days? PART 2 18.08.2023 59:45
Welcome to Part 2 of 'Were TV Ads Better in the Old Days?' You can catch this pod on our YouTube channel- complete with visuals here: https://youtu.be/gUwQ4RVeHnQ Hosts Kevin Owens, Matthew Newman and Marc Runkee dive into the nostalgic world of old UK television commercials. Get ready for a trip down memory lane as they review iconic ads that left a lasting impact on viewers. From the storytellin...
Were TV Ads Better in the Old Days? PART 1 16.08.2023 42:06
If you haven't already- please check this pod out on our YouTube channel to watch the ads along with us! Welcome to YourFilm's latest episode of "Tripod - Behind the Creative"! In this fun-filled episode, hosts Kevin Owens, Matthew Newman and Marc Runkee dive into the nostalgic world of old UK television commercials. Get ready for a trip down memory lane as they review five iconic ads that left a...
Interview- Kelly Hudson IP Solicitor 30.06.2023 59:19
Intellectual Property Solicitor Kelly Hudson joins hosts Matthew Newman and Kevin Owens to discuss the world of IP, copyright, trademarks, ownership, trials, tribulations and litigation in the creative industries. Kelly shares anecdotes about exciting moments in trials and emphasises the importance of preserving electronic data in cases. The discussion delves into copyright laws, including joint o...
Fun & F**k ups- Growing a Video Production Agency 23.06.2023 54:42
In this episode of 'TriPOD- Behind the Creative' podcast the team discuss the ups and downs (fun and f**k ups) that have occurred along the way in their business journey. Hosted by Kevin Owens, Matthew Newman and Marc Runkee. #producer #photographer #videoproducer #art #videooftheday #digitalmarketing #videoproductioncompany #bts #postproduction #advertising #videomaking #contentcreator #onset #ca...
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