Brian T. Frederiksen
The Trade Industry (Contractor Edition)
The Trade Industry podcast is a voice for contractors. Created for the industry, by the industry.
Author
Brian T. Frederiksen
Category
Podcast website
Latest episode
Jan 24, 2026
Where to listen?
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Episodes
S2 E3. Why Fence Staining Is the Most Underrated Profit Center 24.01.2026 44:13
A wide ranging conversation on fence staining that covers craftsmanship versus shortcuts, oil based versus film forming stains, prep myths, warranties homeowners misunderstand, recurring revenue through maintenance plans, and why staining can deliver fence level margins in a fraction of the time, plus insights from Stain University and real world lessons every fence contractor can apply. Thank you...
S2 E2. 2026 Kickoff Infrastructure Beats Sales Hustle 23.01.2026 56:47
The Trade Industry Podcast opens 2026 with Charlie, Sasha, and the team talking about why most companies do not have a sales problem they have an infrastructure problem, how to standardize trust at the word hello, what OneTap Connect really is, plus updates on FWA social media, the Fence Cruise, and Demo Days in Florida March 26 and 27. Thank you to our Sponsors JCGury
S2 E1. Why Pre Gal Iron Wins And The Future Of Temp Fence 03.12.2025 44:54
Sasha from Founders Fence joins the show to break down how iron fencing evolved from raw painted steel to pre gal primed and powder coated panels, why material quality and gauge matter for chain link and temp fence, how robotics and overseas innovation are reshaping fabrication, and what contractors should know before chasing the cheapest panels, plus a sneak peek at hands on testing and family fu...
Tariff's at the Gate 31.03.2025 57:19
What's really behind your fence price spike?
Protect Yourself from Material Price Increases 31.03.2025 30:53
The truth about escalation clauses with Brian and special guest Isaac Alexander Your Bid Helper!
Ask Brian and Shawn ANYTHING! Part 2 31.03.2025 54:28
In this exciting episode, we have all kinds of guests... You have to listen to find out more! This is the second episode of this series, and we have more to come!
Muppets, Marriage, and Making It Work – Brian & Rowdy Live 24.03.2025 57:30
Brian catches up with Rowdy from NW Quikpull while he's in town for the American Rental Association (ARA) show. The conversation goes off the rails as Rowdy throws some shade and calls Susan a muppet (all in good fun, of course). The two also dive into how they managed to survive life before they got married, plus a few laughs about business, life on the road, and surviving the chaos of the...
Fence Social – The Ultimate Networking Platform for the Fence and Gate Industry 24.03.2025 36:18
In this episode, we introduce Fence Social , the game-changing networking platform built exclusively for the fence and gate industry. Whether you’re a contractor, supplier, or manufacturer, Fence Social connects you with the people and opportunities that can grow your business. Plus, we’re talking about the platform’s FREE business card scanning tool that makes networking faster and smarter. Read...
No Software? No Problem! Building Estimates Like a Boss in Excel 20.03.2025 52:24
Who says you need fancy software to crush it in the fence biz? In this episode, Brian is joined by Susan from the Fence Workers Association and Steve from Las Vegas Fence to show you how to master building estimates straight up in Excel. Whether you’re a seasoned pro or just getting started, they break down practical, no-frills ways to price your jobs like a boss—without breaking the bank. Grab yo...
Live from World of Concrete: MFL Takes Over the EZG Booth! 19.03.2025 23:43
My Fence Life is coming to you live from the World of Concrete ! Host Brian takes over the EZG booth with special guests Makayla, Dalton from High Pointe Companies, and Matt from EZG. They’re talking all things innovation, tools, and the latest trends shaking up both the concrete and fence industries. Expect candid shop talk, laughs, and behind-the-scenes insights from one of the biggest shows in...
Young & Fearless: Dylan King's Big Bet on the Fence Industry 19.03.2025 49:25
In this episode of My Fence Life , hosts Brian and Shawn sit down with Shawn's own son, Dylan King—a 21-year-old entrepreneur who’s shaking up the game. Dylan recently went all in and purchased a Superior Fence & Rail franchise with his brother, making bold moves and big sacrifices at a young age. The crew dives into what it takes to take such a leap, the hard truths about entrepreneursh...
🎙️ FWA Forward: Vision 2025 and Beyond 🎙️ 13.01.2025 57:56
The future starts here! Join host Brian T. Frederiksen , with Brooks creepily sitting in the background, as they kick off 2025 with a bold look ahead for the Fence Workers Association. Susan brings her expertise to the table, and even Shawn makes an appearance to shake things up. 🔥 From exciting new initiatives to big-picture plans, this episode is packed with insights on what’s next for FWA and...
The Fencing Revolution: Distributor Challenges and Mastering Pedestrian Gate Automation 10.01.2025 57:38
Join hosts Brian T. Frederiksen and Shawn King as they pull back the curtain on distributor challenges that fencers face every day. Special guests Sasha , Sean , and a surprise pop-in by John from Locinox bring the heat with insider tips, jaw-dropping stories, and game-changing insights on pedestrian gate automation . 🎙️ From mistreatment compared to general contractors to the cutting-edge tech re...
Ask Brian and Shawn ANYTHING! Part 1 10.01.2025 54:18
🎙️ Between the Posts: Unfiltered Q&A Chaos! 🎙️ What happens when you hand out the code and let anyone join the conversation? Pure, unpredictable excitement! Hosts Brian T. Frederiksen and Shawn King opened the floor for a no-holds-barred Ask Us Anything session, and the result was electric. 🔥 From fence industry pros to surprise guests, this episode is packed with diverse voices, candid quest...
Fence vs. Gate: Should We Draw the Line and Divide the Industry? 05.12.2024 1:12:15
In this thought-provoking episode, Brian, Brooks, and Isaac tackle the ongoing debate: Should fencing and gate automation companies stay unified or specialize into separate industries? From the challenges of mastering both trades to the benefits of collaboration, they explore the pros and cons of each approach. Tune in for expert insights, lively banter, and practical advice for business owners n...
Crazy Cat Man vs. Big Blue Monster 03.12.2024 47:16
Buckle up for one of the wildest episodes of My Fence Life yet! Mark Olson of SWI and Shawn King of Mr. Fence take the reins in "Crazy Cat Man vs. Big Blue Monster," diving into a hilariously unpredictable conversation. From fencing tales to cryptid debates about the Yeti, Rougarou, and the infamous Chupacabra, no topic is off-limits. It’s part industry banter, part folklore, and 100% ch...
Fence Industry Secrets Exposed 03.12.2024 52:09
Get ready for an unfiltered look behind the scenes as Brian, Shawn, and Susan dive into the untold truths of the fencing industry in this episode of My Fence Life . From insider tips and common pitfalls to the secrets that set successful businesses apart, this conversation is packed with valuable insights and a few surprises. Whether you’re a seasoned pro or just starting out, you won’t want to mi...
Mic Drop Moment: Podcasting Powerhouses Unite with Billy Grove & Craig Eubanks! 03.12.2024 1:00:48
In this episode of My Fence Life , Brian and Shawn sit down with Billy Grove from The Gatekeepers Podcast and Craig Eubanks from Fence Guy Friday for a deep dive into the world of podcasting. From sharing behind-the-scenes stories to offering tips on creating engaging content, these podcasting pros cover it all. Whether you’re a seasoned podcaster or just curious about how it’s done, this episode...
Unfinished Business: The Big Reveal and Bold Predictions for the Fencing Industry (Part 2) 02.12.2024 53:39
Part 2 of this My Fence Life series kicks off with a bang as the surprise guests are revealed—Builders Fence Supply and Omega II Fence Systems join the conversation! They tackle the industry's biggest questions, share bold predictions, and dive into the tools and strategies shaping the future. From supply chain insights to innovative product trends, this episode is packed with valuable take...
Breaking Barriers & Shaping the Future: A Game-Changing Guest Crashes the Show! (Part 1) 02.12.2024 1:13:59
In this high-energy episode of My Fence Life , Brian is joined by Sasha from Lion Fencing & Steel Supply and Sean from CMM, as they dive deep into the future of the fencing industry. From innovative trends to the challenges and opportunities ahead, this powerhouse panel doesn’t hold back. But just when you think you’ve heard it all, an unexpected guest crashes the show —bringing surprises, un...
The Young Entrepreneur: How Carter Schmidt Launched His Fencing Business 24.10.2024 42:08
In this episode, Brian T. Frederiksen and Shawn King sit down with the rising star of the fencing industry, Carter Schmidt from Schmidt Fence. Carter may be young, but he’s already making waves in the business world. The group dives into Carter’s journey, from his early start to building a thriving fencing company. They explore the challenges he faced as a young entrepreneur, his drive to succeed...
Live from Fence Show 2024: Industry Insights with Brian & Matt 24.10.2024 25:56
In this special live episode from the Fence Show 2024, Brian T. Frederiksen and Matt Warner sit down on stage to dive deep into the latest trends and innovations shaping the fencing world. As they exchange valuable insights, share behind-the-scenes stories, and offer expert advice, Susan K. Worley, Executive Director of The Fence Workers Association, roams the floor with her trusty laptop, bringi...
Talking Shop: Brian and Sasha from Lion Fence Supply Recap Fence Show 2024 24.10.2024 47:26
In this lively episode, Brian T. Frederiksen and Sasha from Lion Fence Supply sit down to talk shop and recap all the best moments from Fence Show 2024. The two industry pros dive into a candid conversation about the latest trends, innovative products, and the standout exhibitors that caught their eye. It’s not just a highlight reel; Brian and Sasha share their personal experiences, discuss what...
Keeping It Real: A Conversation with Susan and Brian 24.10.2024 48:00
In this insightful episode, Susan K. Worley and Brian T. Frederiksen dive deep into the origins and purpose behind FWA Health. As they discuss the challenges faced by fencing professionals and small business owners, Susan and Brian reveal how FWA Health was created to address a critical gap in the industry: affordable, accessible healthcare. They share personal stories, the hurdles they encounter...
Ben Simon is Raising the Bar and Growing The Shed and Fence Co. Post by Post! 05.09.2024 49:23
Brian and Shawn deep dive into how Ben Simon started with $7000 in the bank and a dream in 2020. Now he's on track to hit 3 Million this year! Dive into all things fencing—sharing stories from the field, industry insights, interviews with experts, business tips, and maybe even a little humor to keep things light. Whether you're discussing gate automation, access control, or just having...
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