The Tie-In

This week on The Tie-In , we’re very pleased to share a panel conversation about grid tie-ins and how they’re used (or not),  featuring: -Zsófia Szemerédy, Founder and Managing Director, Leverage Point Entertainment   (@leveragepointentertainment) https://www.leveragepointent.com/ -Dörte Schneider Garcia, Certified Green Consultant with Eco Eco Film https://ecoecofilm.com/about/   -...

This week on “The Tie-In,” Zena and Mark sit down with James Ellsmoor (@jellsmoor), an award-winning Sustainability Expert and Writer. He is the CEO of “Island Innovation,” an organization working on developing sustainability for islands worldwide, and we learned so much about how their services help fuel substantial growth for the island regions they support. It’s always a pleasure to host a gues...

This week on “The Tie-In,” Zena and Mark explore the craft and care behind the fantastic work of Adam Rowe, a Production Designer with iconic credits on such influential shows as “Parks and Recreation,” “The Good Place,” and “Mad Men.” This Emmy winner is always looking for ways to support environmental storytelling, and his approach to reusing set pieces is a great green story on its own. Tune in...

This week on “The Tie-In,” Zena and Mark go outside the box with Tanner Watt, and that last name’s no pun, but he does have a great understanding on how we should be using power during live events the right way. He’s been working (and has worked) on a variety of unique and creative partnerships and programs with REVERB (@reverb_org), an organization hoping to start a more global conversation aroun...

This week on “The Tie-In,” Zena and Mark discuss the joys of making entertainment that also educates and inspires with Benjamin Ryan Nathan (@benjaminryannathan), an award-winning filmmaker who believes in climate action through climate stories. Tune in to discover how art, including documentaries and the occasional viral video, can better our planet. Ben founded ALL OF US FILMS to utilize creativ...

This week on “The Tie-In,” Zena and Mark are up to the plate with Writer and Producer, Bill Mikita (@billmikita). He’s got tons of knowledge about making the business work for you, and we loved his stories about his process and experience in getting the stories he wants to tell out on screen. If you’re looking to become a climate influencer and you want to see more climate stories turned into movi...

This week on “The Tie-In,” Zena and Mark sit down with Dax Patton (@daxpatton), the Executive Director of “Spirit Oceano” (@spiritoceano) to discuss the vision behind green burial at sea. Journey with us through Dax’s unique career path that led him to this venture in unexpected, but inspiring ways. Learn how this visionary professional has adapted to opportunities and created conversation around...

This recording contains music from Shutterstock, licensed by Splice video editing app. We recommend you watch this on YouTube so that the accompanying visual aids will enhance your experience: https://youtube.com/@the-tie-in?si=gEi0pZPNu7zi0QwC This week on “The Tie-In,” Zena and Mark show you what it was like behind-the-scenes of the “Luck Reunion Tour” (@luckreunion) where Willie Nelson (@willie...

This week on “The Tie-In,” Zena and Mark met up with Kishla Askin, a national and health security expert who has helped with emergency preparedness and disaster management for over 30 years. She is the COO of “Polar Pangea,” an organization that helps develop global solutions to the Arctic climate crisis. What we’ve learned is that it all starts in the Arctic, and we must protect it to protect our...

This week on “The Tie-In,” Zena and Mark met up with Sherri Goodman, another attendee of SXSW, and they talked about her new book. “Threat Multiplier: Climate, Military Leadership, and the Fight for Global Security” is a window into how the Government is addressing a huge threat to our way of life: Climate Change. Sherri’s experience as the Pentagon’s first Chief of Environmental Officer has given...

This week on “The Tie-In,” Zena and Mark share another episode from the 29th floor while surrounded by the gorgeous skyline of Austin, Texas, and during SXSW no less. They’re chatting with Hector Rodriguez (@el_peso_hero), the Creator of a fascinating comic book series about immigration and more called “El Peso Hero.” He’s also the Founder of “Texas Latino Comics,” and the comic book industry isn’...

This week on “The Tie-In,” Zena and Mark caught Sally Ann Ranney (@gcarcticangels) after her presentation at SXSW25. “What Happens in the Arctic Doesn’t Stay in the Arctic” brought her together with other superstars from our past and future shows like Sherri Goodman, Michelle Li, and Kishla Askins. They joined forces to talk about how we need to continue fortifying the urgent nature ofNational Cli...

This week on “The Tie-In,” Zena and Mark share another episode from the 29th floor while surrounded by the gorgeous skyline of Austin, Texas, and during SXSW no less. Janice Overbeck is bringing documentary filmmaking into the future, strategizing about how to best communicate calls to action and promote climate messages. She’s been connected to such fabulous work as “Plastic Earth” (2023), “The L...

Happy Earth Day! This week on “The Tie-In,” Mark is in the field at Coachella feeling the good vibes and learning about how the tech geniuses making it happen are bringing sustainability center stage. Tune in for his interview with Andrea Gini! This awesome guy is a Physicist, Electronic Engineer and Maker of cool things. DevOps may be his profession, but he’s also deeply passionate about communit...

This week on “The Tie-In,” Zena and Mark discuss and learn about the future of film production in Texas from the Co-Founding Partner of “The Shine Co,” Heather Page. It’s not everyday that we get to hear from a former film commissioner and expert on the policy angle in the film & TV industry.  Heather and Shine Co. co-founder Mindy Raymond  use their knowledge of the industry to help...

This week on “The Tie-In,” Zena and Mark share another episode  from the 29th floor while surrounded by the gorgeous skyline of Austin, Texas, and during SXSW no less. Join us and the “fluxy” flow of nature’s greatest source of natural light on the Red ThreadX balcony with “Clever Carbon” Founder, Michelle Li. She’s making sustainability the new norm, and this episode is a great source of edu...

This week on “The Tie-In.” Zena and Mark are in the field at SXSW with the Chief Operating Officer of Hill Country Studios, Kevin Bar. They’re hoping to be fully operational by late 2026, and we can’t wait to see all the amazing Film and Television Shows they make. They will be situated right outside of Austin, Texas, which means that teams shooting media there will have access to some awesome nat...

This week on “The Tie-In,” Zena and Mark are chatting from the 29th floor while surrounded by the gorgeous skyline of Austin, Texas, and during SXSW no less. Join us, and a neighboring, noisy building power system, on the Red ThreadX balcony! This week they’re chatting visionary directions for sustainable creators with Nathalie van Sasse van Ysselt (@nvsvy), a passionate creative director and expe...

This week on “The Tie-In,” Zena and Mark are chatting from the 29th floor while surrounded by the gorgeous skyline of Austin, Texas, and during SXSW no less. Join us, the natural light of the sun, and a neighboring, noisy building power system, on the Red ThreadX balcony! This week we’re chatting with the Founder and CEO of “Human Change,” a global strategic firm, and all-around proud business lon...

This week on “The Tie-In,” Zena and Mark chat with Lilian Liu about maximizing the benefits of finding sustainable solutions across a variety of art forms. Tech-forward solutions are becoming the new standard, but there’s still a long journey ahead in getting everybody on board. It used to be that companies needed to find the road map. Now that we have them, it’s all about getting support in execu...

This week on “The Tie-In,” Zena takes her team down under. She’s got the scoop on how various entertainment professionals are thinking about sustainability in Australia, and her Green Spark team is going to be a part of this movement! We’re thrilled to highlight a couple of folks doing great work - Zachary Lurje and Sarah Tosone, sustainability consultants on film and TV productions. We hope you l...

This week on “The Tie-In,” Zena and Mark learn about the amazing work Neel Vasavada and his team at “Overdrive Solutions” have been doing to help heal LA after the devastating fires. It’s bigger than a matter of dollars or politics. It’s a complete cultural shift that needs to happen if we want our great cities to survive and thrive. Neel’s sustainable efforts are proving that diesel alternative m...

This week on “The Tie-In,” Zena and Mark join the giant communal efforts behind “Burning Man” with all around fun generator, Athena Demos. Get ready, Playa One, cuz live events are going virtual. It’s the new reality! Athena has been involved in Burner activism for years, and you won’t want to miss our exploration into how, through clever problem-solving, Athena is integrating a VR experience with...

This week on “The Tie-In,” Zena and Mark discuss modular sets and more with Set Construction Manager Joe Madziak, the man behind the magic for the last five seasons of “Suits” and many other TV shows! Come with us and journey through the rich history of set construction, and get ready for some iconic stories behind-the-scenes of your favorite TV shows! The industry is certainly changing, and while...

This week on “The Tie-In,” Zena and Mark celebrate the return of a previous guest, the filmmaker of all trades, Robert Diaz LeRoy! The gang gets candid about how the industry and the world need to act. It’s Robert’s estimation that we can be a part of the problem, landscape, or solution. Turning a blind eye to environmental dangers caused by our misuse of power is ignorance incarnate, and Robert i...