The Tech Founder Podcast with Fexingo: First-Time Software Entrepreneurs and Their Journeys

In this episode, Lucas and Luna dive into the story of a solo founder who built a SaaS product specifically for escape room businesses. They explore how he identified a niche need—managing bookings, waivers, and game logic—and turned it into a profitable software company. The hosts discuss the challenges of selling to small business owners, the importance of domain expertise, and the surprising sc...

In this episode, Lucas and Luna break down how a solo software founder built a $40,000-a-month SaaS selling class scheduling and client management software to yoga studios. They walk through the founder's specific go-to-market strategy: cold emailing studio owners with a free trial link, the key product feature that closed deals (auto-attendance tracking via QR codes), and the surprising insight t...

In this episode, Lucas and Luna dive into the niche world of escape room software. They explore how a solo founder identified a gap in booking and puzzle management for escape room operators, built a simple SaaS tool, and grew it to over 200 venues without outside funding. The conversation covers customer discovery on Reddit, pricing at $49 per month, and the surprising retention metrics. Lucas ex...

Episode 102 of The Tech Founder Podcast: How a solo developer built a SaaS platform for independent pharmacies. Lucas and Luna break down the story of a former pharmacy technician who automated inventory management for small drugstores — a niche with 22,000 independent pharmacies in the US, most running on paper. They cover the founder's initial pivot from a consumer health app, the minimum viable...

Episode 101 of The Tech Founder Podcast dives into the niche of SaaS for nonprofit organizations. Lucas and Luna explore the story of a solo founder who built a donor management platform specifically for small to mid-size nonprofits. They discuss how the founder identified a gap in the market—most CRM tools are too expensive or complex for lean nonprofits—and built a simple, affordable solution. T...

For episode 100 of The Tech Founder Podcast, Lucas and Luna dive into the niche world of bakery management software. They profile Mike Delgado, a former pastry chef who coded his own scheduling and inventory tool for a single bakery and ended up with a subscription base of 400 bakeries across the US. The conversation covers how Mike validated the idea by working behind the counter for a week, why...

Episode 99 of The Tech Founder Podcast dives into the rarely discussed but surprisingly software-hungry world of funeral homes. Lucas and Luna break down the story of a solo founder who built a CRM and arrangement management platform for independent funeral directors. They explore the founder's discovery process — how he realized most funeral homes still run on paper ledgers and whiteboards — and...

Episode 98 of The Tech Founder Podcast dives into the niche of veterinary practice management software. Lucas and Luna break down how a solo developer built a cloud-based SaaS for small animal clinics, targeting independent vets who felt ignored by enterprise suites. They discuss the specific pain point—paper-heavy records and prescription management—and how the founder iterated by shadowing a sin...

In this episode of The Tech Founder Podcast, Lucas and Luna explore how a solo developer created a SaaS tool for commercial photographers. They break down the specific case of James Kwan, a freelance photographer who built 'ShotFlow' — a workflow and client management platform for product photographers shooting e-commerce catalogs. Lucas explains how James identified a niche pain point: the tediou...

Episode 96 of The Tech Founder Podcast dives into the story of Sarah Chen, a solo software engineer who built GroomSoft, a scheduling and client-management platform specifically for pet grooming businesses. Lucas and Luna walk through how Sarah identified a fragmented market of small, independent groomers still using paper books, validated her idea by working three weekends at a local groomer, and...

This episode of The Tech Founder Podcast with Fexingo dives into the strategy behind building a solo SaaS business for martial arts studios. Lucas and Luna unpack the story of a founder who spotted a gap in scheduling, belt tracking, and payment management for dojos, and built a $2M ARR micro-SaaS without outside funding. They discuss finding a niche with high churn resistance, onboarding via phon...

Episode 94 of The Tech Founder Podcast dives into the world of niche SaaS with a solo founder who built a booking and CRM platform specifically for car detailing shops. Lucas and Luna break down how the founder identified a $12 billion fragmented industry, chose a single pain point (scheduling), and landed 400 paying customers in 18 months without venture capital. They discuss the 'rinse and repea...

Episode 93 of The Tech Founder Podcast dives into the story of a solo founder who built a SaaS tool for freight brokers — the middlemen of the trucking industry. Lucas walks through how the founder identified a pain point around load board inefficiency, built a simple matching algorithm, and landed his first ten customers by cold-calling small brokerages. Luna pushes back on whether the niche is t...

In this episode, Lucas and Luna explore how one solo software engineer turned a side project into a profitable SaaS by targeting independent bookstores. They break down the specific pain point—inventory management for stores that carry thousands of unique titles with no barcode standard—and how a simple API-first approach won over skeptical owners. The founder, Sarah Mills, bootstrapped to 200 pay...

Episode 91 of The Tech Founder Podcast with Fexingo dives into a niche SaaS success story: a solo founder who built a booking and scheduling platform specifically for dance studios. Lucas and Luna dissect the founder's journey from teaching hip-hop classes to coding a solution for a fragmented market. They explore the initial pain point — managing class rosters and payments across multiple studios...

Episode 90 dives into the surprisingly structured world of tattoo shop management software. Lucas and Luna explore how one solo founder, a former tattoo artist named Jesse, built a SaaS platform called InkFlow that now serves over 400 studios. They break down the specific pain points — from booking and consent forms to inventory tracking for ink and needles — and how Jesse's firsthand experience g...

In this episode, Lucas and Luna dive into the story of a solo founder who built a SaaS product specifically for dental laboratories. They explore how the founder identified a niche market with outdated software, the early customer discovery process, and the product's focus on case management and invoicing. The discussion covers revenue milestones, pricing strategy, and the challenges of selling to...

Episode 88 of The Tech Founder Podcast dives into the story of Maria Chen, a solo founder who built a SaaS platform for food truck owners. Lucas and Luna explore how she identified a niche in mobile food service operations, from real-time inventory tracking to dynamic location sharing. They break down her lean launch strategy — starting with just 30 trucks in Austin, Texas — and how she achieved a...

In this episode, Lucas and Luna explore the story of a solo software founder who built a SaaS product specifically for independent coffee shops. The founder, a former barista himself, noticed that most coffee shops still use pen-and-paper or generic POS systems that don't handle subscription roasting schedules or pour-over timers. His solution, RoastLog, started as a simple inventory and schedulin...

In this episode of The Tech Founder Podcast, Lucas and Luna break down how a solo software entrepreneur built a profitable SaaS product by targeting independent landlords and property managers. They walk through the specific problem the founder identified—managing maintenance requests across multiple properties without a dedicated system—and how he validated demand before writing a single line of...

In this episode, Lucas and Luna explore how one solo founder built a profitable SaaS by targeting independent breweries. They break down the founder's strategy of starting with a free inventory tracker, then upselling analytics and compliance features. The episode covers the specific numbers: 200 breweries on the free tier, 40 paying $99 per month, and a 95% retention rate. Learn how niche focus a...

In this episode of The Tech Founder Podcast, Lucas and Luna dive into the story of a solo founder who built a SaaS product by selling to real estate agents. They explore how the founder identified a pain point in the home-buying process—the tedious paperwork and scheduling—and created a simple tool that automates offer management. Lucas breaks down the specific strategies used to land the first 10...

In this episode of The Tech Founder Podcast, Lucas and Luna explore the story of a solo founder who built a profitable SaaS product specifically for Etsy sellers. They break down how the founder identified a pain point around inventory management and shipping, validated the idea in Etsy forums, and grew the business to $30,000 monthly recurring revenue with zero outside funding. The conversation c...

In this episode of The Tech Founder Podcast, hosts Lucas and Luna explore the story of a solo software founder who built a successful SaaS business by targeting K-12 schools. They break down how the founder identified a specific pain point in school administration—managing permission slips and field trip paperwork—and created a simple digital solution. The discussion covers the unique challenges o...

In this episode of The Tech Founder Podcast, Lucas and Luna explore how a solo software entrepreneur built a profitable SaaS product by targeting small law firms. They focus on one specific case: a former paralegal who created a document automation tool called BriefCraft after noticing that most small firms still use Microsoft Word templates and manual cut-and-paste. The founder started with zero...