The Teacher Biz Podcast

You won't believe this tech drama! – from launch day excitement to Google flagging the Kindergarten Ready website as dangerous. Heather takes you behind the scenes of a real-time tech crisis that struck during the membership launch (one of the biggest of the year) of Kindergarten Ready Club. She shares how her website was unexpectedly flagged for phishing, detailing the disruption it caused t...

As a mom of two kids, Heather understands the chaos and demands of working from home while caring for little ones. In this episode, she shares her go-to strategies that have helped her build a thriving business during the small pockets of time available in her day. She dives into tips for managing your time, like creating a prioritized task list, limiting distractions, and using time-blocking stra...

Ready to make 2025 the year your business dreams finally become reality? In this episode, Heather guides you through six simple but powerful questions to help you nail down your business goals for the new year. She talks about setting realistic goals, getting clear on your finances, and planning launches that don’t stress you out. Plus, learn why it’s so important to prepare for potential setbacks...

Ever feel like taking a vacation from your business is more stressful than staying home? Let’s fix that! In this episode, Heather discusses how to actually enjoy a vacation without worrying about your business falling apart while you’re gone. She shares real-life tips to help you plan ahead, batch your work, and set up systems like automated email responses so you can truly relax. You’ll get advic...

Let’s be honest - when sales slow down, it can feel super stressful, especially when you’re just starting out. But guess what? It happens to everyone. In this episode, Heather opens up about the slow seasons in her own business and how she’s learned to roll with them. She talks about spotting patterns in your sales, figuring out what your customers actually need during these times, and coming up w...

If you want a thriving, growing business, hiring help is inevitable. You can’t do it all—and you don’t have to! But making that first hire can feel overwhelming and a little scary. In this episode, Heather dives into everything you need to know about taking that big step. She discusses who your first hire should be, when the right time is to bring them on, and how to approach the process with conf...

Heather reveals her secret weapon for saving time and boosting efficiency in her business: templates! Learn how creating templates in tools like Canva and Lead Pages can simplify your workflow, save time and energy, and ensure brand consistency. Plus, get tips on creating, customizing, and duplicating templates for future use, helping you cut down on tedious tasks and maintain a streamlined proces...

Tired of juggling schedules for Zoom calls or struggling with impersonal text messages? This episode is your guide to simplifying business communication! Heather dives into her go-to tool for staying connected: Voxer, a walkie-talkie-style voice messaging app. Learn how this app enables you to share your thoughts verbally with a personal touch that texting just can't deliver. Discover the fle...

Heather gets real about a topic that’s often avoided in the world of online business - failure. After experiencing a recent launch of Teacher Biz Blueprint that didn’t go as planned, she breaks down what happened, and several factors she believes contributed, such as timing, holidays, and economic conditions. Heather also gives strategies for future success, including tiered pricing models and sma...

With Black Friday just around the corner, Heather dives into five tips for running a successful Black Friday promotion. If you've been hesitating or unclear about how to approach this big sales day, don’t worry - this episode will give you the insights you need to create an effective strategy. Heather explains why starting your promotions early helps to build momentum, and how adding a bit of...

Heather dives into a quick and easy high-converting launch strategy that’s perfect for those with smaller audiences. She talks about using one-on-one video replies with Loom to connect with potential customers in a more personal way. Instead of the usual automated responses, Heather’s approach lets you answer questions directly, face-to-face, making it easier to build trust and boost conversions....

Maria Golden is an educator, reading specialist, and mother of three young children. After years of teaching young readers and writers, she noticed a strong need for developing early literacy skills during the early childhood years. After becoming a stay-at-home mom, she still felt a strong pull towards working with young learners. While shuffling between diaper changes, naps, and play dates, she...

Starting a business without a plan is like throwing spaghetti at the wall to see what sticks—and that’s exactly what we want to avoid. In this episode, Heather walks through the three critical decisions you need to make before launching your teacher biz. With a solid plan in place, you’ll avoid the hamster wheel of trial and error and set yourself up for real progress. If you’re ready to put in th...

Already have a Teachers Pay Teachers (TPT) store? Tune in to learn how you can use it to build your email list! While she advises against relying solely on TPT for selling products, Heather shares a quick, easy-to-implement strategy for utilizing your existing TPT store to offer free resources instead of paid ones. Why? Because it gives you a unique opportunity to attract potential customers and g...

Heather shares an in-depth look at the financial outcomes and experiences from hosting her first virtual summit - The Engaging Early Learning Summit. While her goal was to hit 10,000 sign-ups, she ended up with 5,233 (and learned some valuable lessons along the way!). Hear what worked, what didn’t (like those tricky Facebook ads), and how she still managed to make a profit of $4,743. Beyond the fi...

The Engaging Early Learning Summit is officially underway! Get behind-the-scenes insight as Heather shares her experiences of launching her very first virtual summit. She discusses the challenges and triumphs of organizing the event, the strategies she used to attract speakers and attendees, and the benefits the summit brings to her business and community. She also explains why hosting a summit ca...

Curious if Amy Porterfield’s online course, Digital Course Academy , is the next step for your business? Heather shares her reasoning for joining DCA (to overcome her fear of webinars!) and how it gave her the confidence to go from scared to making $24K from one launch! Learn the benefits of using webinars as an advanced sales strategy, the comfort of having step-by-step guidance from DCA, and the...

Heather introduces a simple, free, and effective strategy for building an email list that doesn't require paid ads or extensive content creation. This tactic focuses on leveraging the power of networking within the online business space to exchange freebies with like-minded business owners. Learn how the freebie swap works and how to go about finding your freebie swap partner. Whether your em...

Imagine spending months creating a digital course, only to see it sit with zero sales. This can be disappointing and financially draining. The good news is that there's a smarter way to go about it! Heather shares a strategy to ensure that your digital course has customers before you create it, by pre-selling the course. The process involves outlining the course content, creating a sales page...

Tracey Albrecht started Soapbox Studio in 1997 to offer high-quality graphic design services to the local community businesses in a physical studio in the suburbs of Chicago. Today, any business owner, regardless of location, can access their high-quality graphic design services. The small but highly skilled team, with a combined experience of 50 years, is adept at design, color, and creativity, e...

Heather addresses a common mistake that many new online business owners make - the mismanagement of their time. They end up running in circles, trying to do all of the things they don't even need to be doing yet. Don’t let this be you! In this episode, Heather outlines a step-by-step strategy for effectively managing time in the early stages of business (and it’s not on social media!). From c...

Managing a small business while feeling under the weather is no easy feat! Learn how to adjust, pivot, and keep your business running smoothly even while taking time off. Heather shares how she was able to take the past week off while battling Covid, thanks to her small team and effective planning. The cool part…despite being sick, her business continued to generate income! Learn the importance of...

Looking to make the most of your summer while still staying on top of work? Heather shares her experience of adopting a two-day workweek this summer, balancing work and family life. Discover the five key strategies that have enabled her to work less yet still achieve her goals without unnecessary delays or stress. From placing big projects in other seasons of the year to batching work and being mo...

Kati Kiefer’s blog, TrueMoneySaver.com , helps families pay off debt without feeling deprived. She and her husband paid off $60,000 of debt in 3 years while homeschooling their four children and living on one income. She’s on a mission to empower moms to manage their finances effectively, teach families to live abundantly regardless of their income level, and inspire a generation of wise financial...

Meagan Bukowski went from engineer to college instructor to now a multi-six figure online business owner, as well as a homeschool mom to her two kids. She is on a mission to help new entrepreneurs figure out the tech needed to make money online! Meagan gives advice for overcoming hesitations with technology as a new business owner. She dives into the importance of simplifying tech choices, using d...