The Storytelling Lab

Does this sound familiar to you? You've been told to dream big and set goals, but somehow, taking action toward those goals feels like an uphill battle. You find yourself stuck in a cycle of frustration and unfulfilled potential. The pain of watching your dreams slip away while waiting for something to happen can be excruciating. It's time to break free from this ineffective approach and embrace t...

Are you tired of pitching to investors and stakeholders but never quite making the impact you want? Have you been told to simply craft authentic stories to build trust, only to be left feeling frustrated and unheard? It's time to ditch ineffective advice and discover the power of competitive storytelling, human psychology, and impromptu speaking. Former trial lawyer turned startup coach Robbie Cra...

Are you tired of struggling to generate earned media attention? Have you fallen victim to these common myths about crafting a personal and professional PR story? Myth #1: You need celebrity status to get noticed. Myth #2: A press release is all it takes for successful media exposure. Myth #3: PR is too expensive for small businesses. Kayley Hamilton, the founder of KAYLEY Media, is a PR expert wit...

Are you a non-profit looking for an authentic storytelling collaboration? Have you heard the myths that it's too expensive, too complicated, or impossible to find the right partner? Well, Elena Rue is here to show you the truth about collaborative storytelling and how to create content that is powerful, impactful, and authentic. Elena Rue is an accomplished storyteller and co-founder of StoryMine,...

After being a combat veteran and dedicating himself to a successful law career, Nick Witters is faced with the difficult decision of taking a new job managing Mr. Beast, a YouTuber. As he risks it all, his journey to success is filled with pressure, loss, and hard work. Will he make it? Will he be able to pull the trigger and take the risk? Nick Witters is the CEO of Ballen Studios, most known for...

As Francisco Mahfuz embarked on his journey to master the art of storytelling, he made a shocking discovery — that the most captivating stories weren't the grand, epic tales that everyone believed they were, but rather the simple, relatable moments between people. What other secrets will this master storyteller uncover as he continues to defy our expectations and debunk popular storytelling myths?...

Experience life-changing power in your life and business for less than $20! Nick Hutchison is an entrepreneur with a passion for personal growth through books. After experiencing the transformative power of personal development books firsthand, Nick founded Book Thinkers, a platform designed to help readers retain and apply the life-changing wisdom found in these books. In this episode of The Stor...

Experience the journey of transformation - and discover the power of manifestation! Olivia Mancuso is a successful marketing consultant, video spokesperson, and influencer. She is passionate about helping entrepreneurs and multi-passionates create their personal brands and manifest their dreams. In this episode of The Storytelling Lab, Olivia discusses: 1. The skills that she learned from being a...

Share your story and discover how it can inspire and move others - "Your Story Matters". Troy Bedenbaugh is an award-winning documentary filmmaker and creator of the emotional documentary film "One Lost Many Found", which tells the story of his journey to discover who his father was 20 years after his passing. Here's what I cover with Troy Bedenbaugh in this episode of The Storytelling Lab: 1.&nbs...

Julia Yorks is a screenwriter for television and film, having worked on the staffs of DreamWorks/Netflix's "The Adventures of Puss in Boots" and "Trolls: The Beat Goes On," and recently sold an original screenplay to Freeform. In this episode of The Storytelling Lab, Julia breaks down exactly what you should focus on as a first-time screenwriter, how to follow the right structure to sell, and how...

David JP Phillips holds the world's most-viewed TEDx Talks on storytelling with almost 10 million views among his three talks. His popularity comes from his unique scientific but still entertaining perspective on all his subjects within communication, self-leadership, and "Death by Powerpoint." In this episode of The Storytelling Lab, David discusses the parts of the brain that are impacted most b...

Patrice Poltzer is a Gracie-award-winning journalist and former TODAY Show producer who parlayed her media and storytelling expertise into forming Patrice Poltzer Creative in 2016, a New-York based video storytelling agency. In this episode of The Storytelling Lab, Patrice shows how big brands try to emulate small businesses and why small businesses should realize that and focus on the long game i...

Robbie Cornelius is an entrepreneur who focuses on the acquisition, building, management & sales of digital assets, the owner of Web Asset Group, LLC, and the host of the  Master Yourself Podcast . In this episode of The Storytelling Lab, Robbie tells the story of how he changed his mindset to take control of his life and career and the systems he uses daily to execute the tasks that allo...

Steven Pressfield is an American author of historical fiction, non-fiction, and screenplays. He's documented his 27-year journey to becoming a published author in his latest book Gov't Cheese as a way to inspire young authors, artists, and entrepreneurs to keep pursuing their dreams and overcoming the Resistance. In this episode of The Storytelling Lab, Steve discusses the power of mentors along o...

Dan Manning is a 25-yr veteran of the United States Air Force who first sharpened his storytelling skills as a fighter pilot, working at the US headquarters in Qatar, and running the air operations against Isis. Even though the problems he was helping solve were global political conflicts, the approach to solving them were the same as with your brand storytelling... communication. In this episode...

Jake McNeill is a personal brand strategy consultant for multipotentialites, which is to say he helps introverted rebels grow their audiences and have an impact without all the BS. For 25+ years, he used strategic plays to gain a competitive advantage for Popstars, Rockstars, Superstars DJs and now Founders and CEOs. In this episode of The Storytelling Lab, Jake explains the problems that multipot...

Matthew Dicks is an internationally bestselling author, podcaster, co-founder of Speak Up, and a 53-time Moth StorySLAM champion and 7-time Moth GrandSLAM champion. Many might think he's just an over-achiever, but as he proves in his new book, Someday is Today , it really just comes down to time management. And we all have the same amount of time each day. In this episode of The Storytelling...

Alana Marie is a documentary filmmaker, digital content creator and digital content coach. She helps content creators get out of their own way and move from ideation to execution. She is passionate about various creative pursuits and has found a way to pursue them all, while simultaneously growing her personal brand. In this episode of The Storytelling Lab, Alana shares how she continues to find n...

Your personal life is full of stories that can and will impact your business. Mark Carpenter is a trainer, consultant, speaker, and the co-author of the bestselling book, Master Storytelling . With a background in corporate marketing and PR, he helps businesses turn boring meetings into inspiring, memorable, motivating experiences. In this episode of The Storytelling Lab, Mark helps us understand...

Your brain has a magical power to influence everything you think, do, feel, experience, and create. Jocelyn Brady is a certified Brain Coach (NeuroLeadership Institute), Tiny Habits® Coach, trainer, speaker, and the owner of Scribe Story Studios and she helps you master that magical power inside your brain. In this episode of The Storytelling Lab, Jocelyn shows you how to recognize those bad habit...

Brian ("B.A.") Sheppard is a TikTok creator, motivational speaker, and a "coach with a natural approach." He lives and works on a farm, where he uses his horses and other animals, as well as tasks and chores around the property for metaphors on how people can strengthen their relationships—with themselves and with those they care about. He is passionate about helping the youth find their "area of...

Gabrielle Dolan is a highly sought-after keynote speaker, educator, and author. While working in a senior leadership role at National Australia Bank, she realized the power of storytelling in effective business communication. Now she is a best-selling author and leads storytelling workshops for some of the biggest global brands. In this episode of The Storytelling Lab, Gabrielle breaks down the do...

Christopher Ward, Jr., is a heart-centered storyteller and brand strategist. He works with personal brands and businesses to help them understand what makes them stand out in their respective fields, industries, and positions, and then communicate that to their audiences through stories. In this episode of The Storytelling Lab, Chris explains how to find your brand voice and use storytelling to el...

Graham D. Brown helps corporate leaders find their authentic voice through creating their own podcasts and speaking on other people's podcasts. He is an entrepreneur, podcast host, and the founder of Pikkal and Co., an agency that produces corporate podcasts. Graham has hosted, guested on, and produced over 2,000 podcast episodes since 2014. In this episode of The Storytelling Lab, Graham explains...

After Stephen sold the tech company he grew to 2.6 million/year, he looked back and knew it could have been done even faster. He got clear on the simple actions that generated revenue and learned everything he could about marketing, video, and social. Now, Stephen G. Pope is the founder and CEO of SGP Labs, a marketing strategy and media company that helps entrepreneurs grow fast by avoiding all t...