The Speak to Scale Podcast

Many businesses operate under the impression that bigger is better with the thought that the larger you get, the more likely you are to be a subject matter expert in your industry. I'm here to tell you that this logic doesn't always hold true. I'm recording this episode in the middle of a pandemic - a lot of small businesses have been hit really hard. Many of us are evaluating what's working, what...

I am so excited that you're here because today we're talking all about protecting your public speaking content. If you joined us last week, we mapped out our signature frameworks and identified the repeatable process you can take your audience through, whether that's in a coaching program, an online course, or from the stage to deliver a transformation. Your signature framework is something you wo...

In this episode of the Speak to Scale Podcast we're covering your "signature framework", which is the unique approach I take when it comes to helping you craft your talk. If the words "signature framework" seem a little foreign to you, don't worry. You've probably heard of this before, but it may have been referred to differently. I truly believe that once you nail down this part of public speakin...

We are in a strange time right now and with so many businesses being forced to move online, a lot of our speaking presentations are getting moved online too. I'm sure you've noticed a big uptick in virtual summits and Facebook lives. People are presenting their content in a way they didn't before and that's great because it means more people than ever are getting to digest your content and receive...

Stages have always been the fastest way to increase your credibility and convert in-person. Whether you're speaking at conferences, retreats, workshops, network events, or you're taking the virtual route with webinars, live streams, summits, or podcasts... there is no shortage of places for you to share your message. What do we do when those opportunities are impacted beyond our control? What do w...

As somebody who has hosted a few events focused on public speaking for business, I can tell you that it is equally terrifying and exciting. In this world of social media, we only get a tiny snippet of an entrepreneur's voyage from their infancy to the strategic pivot point of hosting events. We don't get to see all of the behind the scenes trials, tribulations and hard work it takes to arrive at a...

Welcome to episode 100 of the Speak To Scale Podcast!! Queue the confetti! I cannot believe we are here. When I started this podcast, I was preparing for maternity leave with my second child and I was looking for a way to consistently show up and pour into my audience during maternity leave. Here we are 100 episodes later and I'm so grateful that we started the podcast because it is one of the mos...

In this episode, we're having a conversation about public speaking for business at virtual summits and protecting the integrity of your email list. I know as a business owner we truly want to serve people well. We want speaking opportunities we can show up to and pour into our audience, but sometimes we don't know how to identify if a virtual summit is going to be a good fit for us, especially whe...

Do you ever see examples of your work out in the real world and wonder if anybody else notices? That's how I am when it comes to speaking. I see incredible examples of public speaking out in everyday life not happening on a stage and always feel compelled to share the lessons I take away from those scenarios with my audience. Recently, one of those places was in a spin class I started taking. I'm...

I know that many of you are at a season in your business where you really want to be seen as the go to thought leader, but you're not exactly sure how to make your content work for you. You want to make sure you're speaking to the right people, giving them what they need and not overloading your plate with unnecessary tasks. In this episode we're going to unpack exactly how to determine what your...

This episode is for the exceptionally talented person in their industry who has been grinding away in their business doing incredible work. I'm willing to bet you're probably your industry's best-kept secret. You want to use speaking for business but remain hidden behind the scenes because you're waiting for opportunities rather than seeking them out. I happen to know that some of the greatest tal...

Welcome back! A lot of us are terrified to look wrong or less than perfect. We waste precious time and miss out on great speaking opportunities because we're being overly perfectionist about selecting the right speaking topic. What if I told you that it's NOT your speaking topic that converts. It doesn't matter how good your talk is... it will only convert if it's being delivered in front of the r...

It is no secret that video plays a huge role in how we connect with our audience. It allows us to make fast connections, answer burning questions, and gives our audience a taste of what it's like to work with us. As speakers, it certainly makes sense that we tap into this valuable resource to make deep connections with our audience as well as decision makers who could book us to speak. I have brou...

Hey friends! Welcome back to another episode of the speak to scale podcast. In this episode we're talking all about how to outsource your pitching for getting featured on podcasts. As business owners, it's always preached to us that we need to outsource things in our business to free up time to and stay in our zone of genius. I completely agree with this theory, but when it comes to pitching podca...

Time management is one of the most crucial skills when it comes to succeeding in entrepreneurship. In this episode we're discussing how to balance speaking with a full time job. I have brought in my friend and one of our Academy members, Carrie Roberts, who is a business coach for people who have a side hustle in their business. She's going to pull back the curtains and show us how she balances a...

Happy new year! This is our first episode of 2020 and I could not be more excited to ring in the new year and help you get set up for success to leverage speaking to scale your business. Today I want to answer a question that I actually get quite often, which is "should I pay to speak?". Have you ever been put in a position where you were told about an incredible speaking opportunity and then you...

Welcome to the Speak To Scale Podcast where on this episode we're going to cover how to stand out when your speaking topic is already covered. This episode is especially for you if you have the mental block of really wanting to speak, but feeling like there's no room for you because people are already talking about your subject matter. Friends, you are more than enough and I'm willing to bet you a...

Welcome back to the Speak To Scale Podcast. In this episode, I am going to discuss some skills and tactics that will land you more speaking engagements and might answer some of the questions you have regarding why you might have been passed up for opportunities in the past. A lot of times the solution is right under our noses and a lot easier to attain than we think. Tune in and let me unpack this...

Have you ever felt like your presentation is great but isn't converting? Are you not being selected for speaking opportunities? Is it making you feel like you don't belong on the stage? This could be caused by not getting in front of the right audience. Getting in front of the right audience plays a critical role in an effective conversion strategy. In this episode of the Speak To Scale Podcast, w...

I am excited that you're here because in this episode of The Speak To Scale Podcast we are going to help lay the foundation for you to scale your business from the stage! As business owners, it's important to understand our audience's pain points, desired outcomes, and journey. We have to factor this knowledge into the workflows and processes that take place behind the scenes if we're going to be...

Welcome back! Today I'm really excited to announce we're making the transition from the "Creative Speaker Podcast" to the "Speak to Scale Podcast"! In our debut episode, we're going to cover how to approach using speaking to scale your business. In today's constantly evolving business environment, social media and search engine results are becoming less organic. Having success on social media is b...

For this episode, we brought in Tommy Griffith to show us what we can be doing to deliver the kind of content that our audience really wants to consume. He's a digital marketing professional and a former SEO manager for Paypal and AirBnB who now runs his own company "Click Minded". There is a crucial step in the SEO process that many of us are missing and today Tommy is going to help us fill in th...

Have you ever seen someone explode onto the scene and wonder, "how did this person catapult into instant recognition and industry-related stardom? I see them everywhere!" Don't let this discourage you or make you think that your work and the value you deliver is less significant than theirs. I can promise you the momentum and success they have achieved was not instant! In the vast majority of case...

In this episode, we talk about the uncomfortable thing that nobody wants to discuss and that's speaker agreements. We've had a past episode about this, but I want to address this from a different angle because the reality is you're probably a business owner who's already using contracts or agreements with your current clients. You may not be new to using contracts within your business. However, th...

You DO NOT want to miss this episode! Today's episode is all about online summits. Whether you're planning to host one, speak at one or even attend one, we're going to get a behind the scenes sneak peek into how it all works. Krista Miller joins us today from a Summit in a Box to teach us all of the nitty-gritty steps of running an online summit to make sure it is valuable, educational and profita...