The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

Ron and Ed welcome Peter Robinson, host of the Hoover Institution's show Uncommon Knowledge. This show is among Ron and Ed's top listens, but it is Peter's own work about which we want to talk with him. Most famously, he authored the speech given by Ronald Reagan where he implored, Mr. Gorbachev, tear down this wall! Peter is also the author of three books: How Ronald Reagan Changed My Life (Regan...

This week Ron and Ed welcome Robbie Kellman Baxter, author of The Forever Transaction. We will be talking about, of course, SUBSCRIPTION! Robbie's customers include Netflix, the National Restaurant Association, and The Mail Newspapers in the UK, as well as dozens of Silicon Valley SaaS and consumer subscription companies.

Ron and Ed are thrilled to have one of their favorite Guests back on the show, Fr. Robert Sirico of The Acton Institute. He along with Rabbi Lapin inspired the name of our show. Among the topic we hope to discuss are an update on the situation in Hong Kong especially Jimmy Lai, The Economy of Francesco, and the new papal encyclical Fratelli Tutti.

After the plethora of interviews these past few months, Ron and Ed return to their examination of the subscription economy. They will look at new subscription offerings they have collected including some in professional firms as well as the overall state of subscriptions in the face of C-19. If you have anything to contribute, we would love to hear from you at asktsoe@verasage.com.

Ron and Ed could not have picked a better Guest for this week's show. Jay Nordlinger is a senior editor of National Review and a book fellow of the National Review Institute. He writes about a variety of subjects, including politics, foreign affairs, and the arts. He is a music critic for The New Criterion. For the National Review website, he writes a column called "Impromptus." With Mona Charen,...

Ron and Ed welcome back Dr. Jules Goddard, author of Uncommon Sense, Common Nonsense: Why some organizations consistently outperform others (co-authored with Tony Eccles). His brilliant observation that Strategy is the rare and precious skill of staying one step ahead of the need to be efficient, continues to inspire us. We will continue to unpack this statement and more.

Ron and Ed are delighted to welcome back Mark Koziel, this time in his new capacity as President and CEO at Allinial Global. Mark is a CPA, CGMA in the U.S. with over 20 years of experience in accounting, management, consulting, and advocacy.

Ron and Ed are honored to be joined this week by one of the foremost management thinkers of our time, Professor Gary Hamel. In Humanocracy, Gary Hamel and his co-author, Michele Zanini make a passionate, data-driven argument for excising bureaucracy and replacing it with something better. Drawing on more than a decade of research and packed with practical examples, Humanocracy lays out a detailed...

Ron and Ed are honored to interview Rabbi Daniel Lapin for the third (plus) time (our first guest to make an appearance twice). Ron has been a big fan of the Rabbi, listening to his radio show, and reading his books, for over a decade. We will talk about the business wisdom contained in the Hebrew Bible.

Ron and Ed are thrilled to welcome back to the show Michael Munger. In his most recent book, "Is Capitalism Sustainable?" he explains the benefits, and in fact the necessity, of capitalism in organizing human cooperation at scale, and urges the consideration of some problems inherent in capitalism.

Five years ago, Ron and Ed broadcast the show live during the Certified Professional Bookkeepers of Canada Conference (then known as IPBC). This year, the 'Rona cause the conference to go virtual. As a result, Ed and Ron will do their first-ever virtual conference appearance. Join us as we engage in conversation with this auspicious group of brilliant bookkeepers.

Ron and Ed welcome professional comedian and CPA, John Garrett to the show to talk about John's new book based on his podcast of the same name - What's Your And? John is a catalyst for corporate culture change. He's on a mission to help teams break down barriers, foster unity, and strengthen bonds.

"Sane leadership is the unshakeable faith in people's capacity to be generous, creative and kind. It is the commitment to create the conditions for these capacities to blossom, protected from the external environment. So writes this week's Guest Margaret Wheatley in her 2017 book, Who Do We Choose to Be? Ron and Ed are delighted to welcome Margaret to our show this week. We will explore her work f...

Ron and Ed are fired up to welcome Reason Magazine science editor, Ronald Bailey to the show. Ronald is the co-author with Marion Tupy (Episode 304) of the just-released book Ten Global Trends Every Smart Person Should Know (and many others you will find interesting). Bailey is also the author of the book The End of Doom: Environmental Renewal in the Twenty-first Century (July 2015) and Liberation...

Ron and Ed are pleased to welcome Aaron Harris, Global CTO of Sage. Aaron is responsible for Sage's technology and product vision. Aaron is hands-on leading investments in AI/ML, blockchain, and other emerging technologies to transform the way people think and work.

Is your company distinguished by a set of unique services and capabilities? Do you focus on what you do best and form strategic alliances for the rest? Do you have a clear set of criteria for identifying prospective customers based on your positioning? Do your people have a clear understanding of your positioning strategy? Does your positioning strategy provide differentiated value in the eyes of...

As many of our fans know, if George Gilder thinks something is brilliant, we are intrigued. During our last interview with him he mentioned Dr. Marian Tupy's work on The Simon Project, an attempt to understand the growth of wealth in terms of the amount of labor it takes to obtain a certain commodity, product, or service. Doing this allows us to examine the real growth that has taken place. Ron an...

Join Ed and Ron to discuss a question from Byron: I've heard you refer to subscription pricing as VP 2.0 on several occasions. I've also heard you indicate a shift from pricing the customer to pricing the portfolio. It just strikes me that the more we deliver a similar service, the more that price should be consistent across customers. Maybe that is what you are getting at when you talk about pric...

Join Ed and Ron as they interview Warren Berger, author of A More Beautiful Question and The Book of Beautiful Questions. Warren defines himself as a questionologist. To him, any question that causes people to shift their thinking is a beautiful one. They steer you in the right direction at critical moments when you're trying to decide on something; create something; connect with other people; and...

Are we getting closer to herd immunity? Will there be an effective COVID-19 vaccine by the end of the year? Will schools reopen? Will there be another expansion of government subsidies? As COVID cases increase, will more states lockdown again? Join Ed and Ron for all these questions and more, on our update on the COVID-19 economy.

Join us as we celebrate the 300th episode of The Soul of Enterprise. Ron and Ed will have the tables turned on them and will be interviewed by Matthew Burgess, a previous Guest on the show. Matthew has promised some fun conversation and insights into the workings of the show. A BIG THANK YOU to YOU, our audience, who has made this all possible.

Ed and Ron are thrilled to bring back Howard Hansen, coauthor of the groundbreaking book Healing Leadership - A Survival Guide for the Enlightened Leader. Here is a brief summary of what Healing Leadership is all about: We see leadership as primarily an emotional process, rather than a strategic one. It is about courage and being oneself, rather than strategies and techniques to change someone. It...

In his previous appearances, Dr. Paul has shared his experiences with subscription based pricing and COVID-19. In this episode, we will spend the balance of our time talking about his new book, Startup DPC: How To Start And Grow Your Direct Primary Care Practice. From the Foreword: We all know that our current healthcare system is broken, especially for primary care doctors and their patients. Pri...

We will know the blockchain has really made it when we stop talking about blockchain. So said Ron Quaranta, founder of the Wall Street Block Chain Alliance, during his last appearance on The Soul of Enterprise. This time Ron joins Sean Stein Smith, professor at Lehman College, to share their insights in to the latest news and use cases of the blockchain. Of course, we'll toss in some conversation...

Ed and Ron are pleased to interview Jody Grunden, CEO and Co-Founder of Summit CPA. The firm adopted subscription pricing and we are eager to learn how he grew the firm from $600,000 in revenue in 2004 to $7,000,000 today. You don't want to miss this episode!