The Social Media Weekly Trends Report

The Social Trend Report, weekly deep dive. Good morning. This is giovanni gallucci, joined by Rachel Donovan, and this is the Social Trend Report. Morning, gio. Drove in from Marfa with the windows down and a cold coffee in the cup holder, so I'm caffeinated and ready. The Mustang behaving? Sounds like it always does. Loud and honest. Which is more than I can say for most of my feed this week. The...

The Social Trend Report, weekly deep dive. Good morning. This is giovanni gallucci, and this is the Social Trend Report. With me, like every Tuesday, Rachel Donovan. Morning, giovanni. Good to be back. Three this week, and not one of them is the thing your feed already chewed to death. WhatsApp just made your phone number optional, which changes who owns the line to your audience. LinkedIn quietly...

The Social Trend Report, weekly deep dive. Good morning. This is giovanni gallucci, and this is the Social Trend Report. With me, like every Tuesday, Rachel Donovan. Morning, giovanni. Glad to be here. Three this week, none of them the thing your feed already beat to death. How people find you is leaving the search bar and moving into the chatbot. Short video is sneaking back onto the biggest scre...

The Social Trend Report, weekly deep dive. Good morning. This is giovanni gallucci, and this is the Social Trend Report. With me, like every Tuesday, Rachel Donovan. Morning, giovanni. Good to be back. Three this week, and not one of them is the headline everybody already chewed on. A free editing app that just grew a brain. A craft marketplace picking a fight with the biggest store on earth. And...

The Social Trend Report, weekly deep dive. Good morning. This is giovanni gallucci, here with Rachel Donovan, and this is The Social Trend Report. Twelve minutes, three stories, operator brief. Morning, giovanni. Truck's loaded, coffee's hot, let's run it. Three today. The TikTok ownership reset finally forced the migration everybody planned and nobody made. YouTube Shorts hit revenue parity, whic...

The Social Trend Report, weekly deep dive. Good morning. This is giovanni gallucci, here with Rachel Donovan, and this is The Social Trend Report. Ten minutes, three stories, operator brief. Morning, giovanni. Mustang's parked, coffee's on, let's go. Three today. Threads quietly passed X in mobile daily active users. AI celebrity cameos went brand-safe overnight and your legal team should see this...

Metricool's pull on forty million posts confirms the polish penalty is real: Instagram Reels reach is down thirty-five percent year over year, while the YAP format (selfie, single take, one text hook) clears eight hundred K views where the produced cut sits at forty K. Three Instagram moves landed inside two weeks (account-level AI Creator label, Instants, May feed suppressing reposted content) wh...

# The Social Trend Report: Episode 1 The Social Trend Report is the deep-dive sister show to The Daily Trend Report, focused entirely on content, social, and the platforms. Social leads, content directors, founders running their own feeds, and agency teams get the operator-level read on what changed this week, what the feed is doing, and what to post or kill before Friday. giovanni gallucci hosts...