The Socality Show

Episode 0037 - In this episode: Creativ Rise founders Joey and Christy Speers chat with hosts Chloë Chapdelaine and Jonathan Zoeteman about a wide range of themes including: -Current Trends in Creative Industries -Understanding Pricing Theory -Value-Based Pricing Explained -Strategies for Wedding Pricing -Commercial Pricing Strategies -Communicating Value to Clients -Establishing Pricing Framework...

Episode 0036  - In this episode: Mas Studio founders Juan Castillo and Eluvier Acosta join the podcast to talk with hosts Chloë Chapdelaine and Jonathan Zoeteman about a wide range of themes including: -Building a Business: Challenges and Triumphs -From Concept to Execution: The Creative Process -Navigating Client Relationships and Creative Negotiation -Overcoming Creative Blocks and Self-Doubt -T...

Episode 0035  - In this episode: Social media creator Chloë Chapdelaine (@chloe.chapdelaine) joins the podcast to talk with Jonathan Zoeteman about a wide range of themes including: -Understanding Viral Content and the Algorithm -Chloë's Journey into Social Media -Evolving Approach to Social Strategy -Content Organization and Organization Techniques -Brand vs. Personal Content Strategies -Buil...

Note: This episode was originally recorded on June 6th, 2023. We wanted to publish some of our previously unreleased episodes in advance of new content coming your way in 2024. Episode 0034  - In this episode: Photographer and Narrative founder James Broadbent joins the podcast to talk with Scott Bakken about a wide range of themes including: - James’s Journey into Photography - The Birth of Narra...

Note: This episode was recorded in 2023. We wanted to publish a couple of our previously unreleased episodes in advance of new content coming your way in 2024! Episode 0033  - In this episode: Professional Photographer Richard Bernadin joins the podcast to talk with Scott Bakken about a wide range of themes including: The Journey of Commercial Photography The Impact of Editorial Shoots: Visibility...

Episode 0032  - In this episode: Creative entrepreneur Davey Gravy joins the podcast to talk with Jonathan Zoeteman about a wide range of themes including: - Discovering Community and Creativity Together - Davey’s Diverse Clientele and Generalist Approach - Addressing Reactivity in the Creative Industry - Learning Systems from Large Companies - The Importance of Systems in Creativity - Bridging th...

Episode 0031 - In this episode: Social Media Creators and Socality Team Members Chloë Chapdelaine, Jonathan Zoeteman, and Braden Dam talk about a wide range of themes surrounding trends, including: - To Niche or Not to Niche? - Personal Branding vs. Niching Down - Putting Your Own Spin on a Niche - Finding Your Why and Staying True to Yourself - Taking the Pressure off and Enjoying the Process Wan...

Episode 0030   - In this episode: Focal founder and CEO Lachlan Shum join the podcast to talk with Scott Bakken about a wide range of themes including: The problem Lachlan found in the creative industry with the booking process and connecting clients and creators The birth and creation of Focal  Streamlining your process and building packages  Why your website matters and where it fits in your mar...

Episode 0029 - In this episode: Social Media Creators and Socality Team Members Chloë Chapdelaine, Scott Bakken, and Braden Dam talk about a wide range of themes surrounding trends, including: Understanding Trends and their Purpose Identifying Digital Trends Using Trends on TikTok Finding and Saving Trends Making Trends Your Own Leveraging Trends to Reach Your Goals The Benefits and Risks of Going...

Episode 0028   - In this episode: Digital Marketing Agency founders Mike & Mitzi Payne join the podcast to talk with Scott Bakken about a wide range of themes including: The Importance of Building your Brand Beyond Social Media Why They Study Trends and Signals as a Team The Trends they're seeing in 2024 for digital audiences The Shift Towards Direct Messaging and Closed Communities Buildi...

Episode 0027  - In this episode: Brand strategists and creative entrepreneurs Joey & Christy Speers join the podcast to talk with Scott Bakken and Tyler Dove about a wide range of themes including: Overcoming challenges and finding drive Dealing with saturation in the creative market The Four Stages of starting something new Identifying Common strengths in successful creators Finding the middl...

Episode 0026  - In this episode: Creative entrepreneurs, YouTubers, and digital creators Bryan and Ali Castillo join the show to talk about everything from how they navigate creativity as a couple and as individuals, adapting and evolving your content and creative strategy over time, the trends and challenges they see with the major content platforms, and plenty of advice for those looking to buil...

Episode 0025  - In this episode: We dig into science and psychology a bit with John Gasienica, a therapist with the Pain Psychology Center who joins the show for an eye-opening conversation about retraining your brain, how the majority of the chronic pain we experience is derived from neuroplastic pain (explained in this episode) and the role anxiety plays. Scott shares more of his own personal ex...

Episode 0024  - In this episode: International wedding and portrait photographer and educator Nicole Ashley joins the show to talk about everything from positioning yourself to land the clients you want, finding balance between life and work as a creative person, stepping into your renaissance season, the power of play and creating for yourself, and a wide range of topics we hope encourage you in...

Episode 0023  - In this episode: Health and wellness coach, digital creator, and new dad Brian Pruett joins the show to talk about everything from creating foundational daily rhythms, building a 1% better daily mindset, the integration of health and wellness into supporting your overall wellbeing and creativity, reframing your negative self-identities, and a wide range of important topics empoweri...

Episode 0022 - In this episode: The best and worst parts of life usually involve other people. We get into an open conversation around what it looks like practically to tackle conflict head on in the relationships closest to us, how that leads to inclusive community building, and what it takes to work through the hard things we will inevitably encounter when dealing with other people - whether tha...

Episode 0021  - In this episode: Creator and entrepreneur Jasmine Lorimer joins the the show to talk about her experience as Canada's first (and only) Bachelorette, her journey into becoming a full-time content creator, and the ways she's diversifying and building out her business as an entrepreneur at the same time. We get into the behind the scenes on her Bachelorette experience, how s...

Episode 0020 - In this episode: We're talking about friendship and the various dynamics we all have to manage as we navigate relating with each other, different levels of friendship, communication styles, and how we can all be more intentional in the way we relate with each other as individuals and in community.  This episode is brought to you by our friends at Alberta Blue Cross and was crea...

Episode 0019  - In this episode: Photographer, videographer, and content creator Anthony Gugliotta joins the show to talk about how he's strategically grown his personal brand across Instagram, TikTok, and YouTube over the last year along with building a successful business supporting other creators in improving their own creative and storytelling skills. We get into originality, finding your...

Episode 0018 - In this episode: The second half of a two-part conversation around managing and overcoming anxiety and the many challenges we face as creatives in navigating our past, the role of therapy, thriving through ADHD, depression, anxiety, obsessive compulsive and other diagnoses, and more. We're grateful for the honesty and vulnerability of all the guests for these and hope that thei...

Episode 0017 - In this episode: The first half of a two-part conversation around managing and overcoming anxiety and the many challenges we face as creatives in navigating our past, the role of therapy, thriving through ADHD, depression, anxiety, obsessive compulsive and other diagnoses, and more. We're grateful for the honesty and vulnerability of all the guests for these and hope that their...

Episode 0016 - In this episode: We get personal with our own struggles with burnout both personally and creatively and unpack some of the symptoms, tools, and ways we're all learning to better manage our time, build healthy rhythms, and look at how to design and build a life that avoids hitting burnout in the first place.  This episode is brought to you by our friends at Alberta Blue Cross an...

Episode 0015 - In this episode: We're talking about productivity and intentionality for creators and freelancers and the things that hold us back from moving forward in our lives and careers. We get into the myth of the 40 hour work week, building better systems, balancing creativity and work, practical tools that have worked for us, and more.  This episode is brought to you by our friends at...

Episode 0014  - In this episode: Garrett King and Irene Rudnyk join the show to dig into the important subject of social media, its impact on our mental health, rediscovering what's important, getting clear on your values, dealing with criticism,  and coming through the difficult seasons with clarity on what matters most. This episode is brought to you by our friends at Alberta Blue Cross and...

Episode 0013  - In this episode: Creative brand strategist and creator business coach Joey Speers joins the show to talk about a wide range of subjects including how you can build a six-figure creative business by solving problems, creating dream outcomes for your clients, crafting better offers,  and much more. The pricing calculator Joey mentions in this episode can be found here: https://www.cr...