The Smart Communications Podcast

Farra Trompeter, co-director, and Ryan Gerhardt, copy director at Big Duck, discuss when a name change makes sense and when the real problem is something else. They cover how to conduct a brand audit, the power of consistency, where taglines fit in, and the hidden financial costs of solving the wrong problem. Get practical tools to assess your brand before making an expensive decision.

Farra Trompeter, co-director, talks with Kevin L. Brown, CEO of Mighty Ally and author of Fundable & Findable, about why so many nonprofits get stuck in the starvation cycle and how brand strategy offers a way out. They explore the power of vision, the importance of clarity and brand personality, and the action steps nonprofits can take to become both fundable and findable. Get practical tools...

How can nonprofits get their board to fundraise without relying on rigid or stressful demands? In this episode, Farra Trompeter, co-director, talks with Amber Hamilton, founder of Fig Leaf Development, to unpack practical strategies for turning anxious or novice board members into confident fundraisers. They explore how to shift from transactional requests to strengths-based engagement and five en...

What if conflict could strengthen your relationships and drive meaningful change? Farra Trompeter, co-director, interviews Altagracia Montilla, founder of A.M. Consulting and creator of the Conflict BraveryTM masterclass. They discuss why avoiding conflict often holds us back. Altagracia shares how healing our relationship to conflict can build stronger teams and save us time. Get practical tips f...

Why are nonprofit communicators so often brought in at the end of a project and treated more like an order-taker than a strategic partner? Farra Trompeter, co-director, talks with Ally Dommu, director of service development, about why communications staff deserve a seat at the table and what changes when they get it. They explore the organizational habits and assumptions that keep communications s...

What does your brand have to do with hiring? More than you think. Farra Trompeter, co-director, talks with Olivia Freire, director of operations, to explore how a clear, authentic brand helps nonprofits attract the right candidates, set expectations, and build stronger teams. Together, they share practical ways to align what you post in job ads with what it’s actually like to work at your organiza...

How can nonprofits connect more meaningfully with the people they serve during times of deep division and declining trust? Farra Trompeter, co-director, talks with Doug Hattaway, president of Hattaway Communications, and Erica Pelletreau, founder and CEO of The Pelletreau Group, about the science and strategy behind building trust, bridging divides, and fostering real community engagement. Drawing...

What does it take to really lead an inclusive strategic planning process, and why does it matter? Farra Trompeter, co-director, talks with Dr. Renee Rubin Ross, author of Inclusive Strategic Planning for Nonprofits, about designing plans that center participation, clarify purpose, and build real alignment. Get practical tips for assessing readiness, integrating communications throughout, and turni...

What does it really mean to center community voices in your messaging? Farra Trompeter, co-director, talks with Logan Herring, CEO of The WRK Group, about how organizations can develop communications grounded in authentic community experiences and how sharing genuine stories can revolutionize your nonprofit’s messaging.

What if fundraising strategy started with the brain? Farra Trompeter, co-director, talks with Cherian Koshy, CFRE, CAP, author of Neurogiving: The Science of Donor Decision-Making, about how neuroscience and behavioral psychology can strengthen donor engagement. They share insights nonprofits can use to build trust, write clearer appeals, and design campaigns that motivate supporters.

How you talk to your funders shapes how they understand your work, your community, and your impact. Farra Trompeter, co-director, talks with grant writer and fundraising strategist, Dani Fauklner, about why nonprofits must rethink traditional, jargon-heavy fundraising language. Together, they explore practical ways teams can audit and improve proposals, reports, and messaging. Learn how cross-team...

Farra Trompeter, co-director, and Kivi Leroux Miller, founder and chief strategy officer of the Nonprofit Marketing Guide, discuss insights from the 16th annual Nonprofit Communications Trends Report. Together, they explore why communicators are ready for strategy, what AI means for visibility and influence, and where the approach to nonprofit communications is showing real maturity.

Narratives don’t just tell stories; they shape meaning. Farra Trompeter, co-director, and Sadé Dozan, vice president of advancement at Borealis Philanthropy, discuss how nonprofits can use plain language and narrative strategies to build belonging, expand your “we”, and create more inclusive communications. Get practical guidance for anyone working at the intersection of storytelling and social ch...

AI is reshaping nonprofit work, but adopting it responsibly takes intention. Farra Trompeter, co-director, is joined by Cheryl Contee, chief innovation officer at BrightWorksAI.com, and Darian Rodriguez Heyman, founder of Helping People Help, to discuss insights from their new book, AI for Nonprofits, including practical, ethical ways nonprofits can use AI from fundraising and communications to op...

Insights from a major nonprofit rebrand! Join Ally Dommu, director of service development, and Brad Drazen, vice president of communications and marketing at Greater Hartford Gives Foundation, as they unpack the motivations behind changing a 100-year-old foundation’s name, the research and collaboration that guided the process, and what other organizations and foundations can learn when considerin...

In our 200th episode, Farra Trompeter, co-director, talks with writer, speaker, and beloved nonprofit truth-teller Vu Le, to explore how we can reimagine nonprofits and philanthropy. Learn about “sacred cows,” structural barriers, the urgency of this political moment, and what real transformation requires from all of us. Vu also shares insights from his new book, challenges long-held norms, and of...

What are the best parts of your brand, and are you putting them to work for your mission? Farra Trompeter, co-director, interviews Lyn Weinman, founder, president, and chief strategist at KidGlov and the author of Untangling Spaghetti: A Branding Fable , to discuss addressing brand confusion, aligning on strategy, and knowing what type of change is right.

Cybersecurity is everyone's job. Farra Trompeter, co-director, talks with Joshua Peskay, co-founder of Meet the Moment, about practical ways nonprofits can reduce risk, protect sensitive data, and create a culture of awareness and care. From reasonable security standards to tabletop exercises, learn how to keep the mission and the people you serve safe.

How do we find joy in our work and our lives, especially when burnout looms? In this episode, Farra Trompeter, co-director, and Elandria Jackson Charles, chief joy officer at Ayoka Partners, explore how sabbatical care, intentional rest, and daily micro-moments of joy can help you reconnect with yourself and your purpose.

What happens when funders shift decision-making powers to communities? Farra Trompeter is joined by Cynthia Gibson, PhD, principal of Cynthesis Consulting, and Kelley Buhles, independent consultant and owner of Buhles Consulting, to discuss participatory grantmaking and explore how sharing decision-making power with communities fosters stronger, more democratic philanthropy. They also outline the...

Smart design feedback is possible; it just requires clarity, collaboration, and strategy. Join J Kelley, senior account manager and host of this episode of the Smart Communications Podcast, as they chat with Randi Gibson, graphic designer, and Sandy Zimmerman, design director, about effective design feedback. Follow along for strategies to make the feedback process smoother and your creative outco...

Communicating with candor can be kind and helpful. Farra Trompeter, co-director, talks with Keyante Love, founder and president of Good Love Group, to discuss navigating power dynamics, embracing discomfort, and staying grounded in your values when collaborating with your team and your community.

Is your communications plan sitting untouched? We have swapped roles for this episode of the Smart Communications Podcast, with our director of service development, Ally Dommu as host and Farra Trompeter, co-director, as her guest, who explore how to keep your communications plan useful, relevant, and responsive, even in chaotic times.

Managing feedback doesn’t have to be messy or overwhelming. In this episode, Farra Trompeter, co-director, is joined by J Kelley, senior account manager, to walk through thoughtful steps to synthesize and clarify feedback—helping teams collaborate more efficiently, reduce confusion, and move forward with confidence.

What does it look like when a foundation goes beyond grants to strengthen nonprofits? Ally Dommu, director of service development, and Brittany DeNovellis, capacity building program manager, at the T. Rowe Price Foundation, share how communications capacity building can deepen impact at your organization.