The Sitecore Water Cooler

Your website was built for humans, but the internet just quietly filled up with more bots than people. Sitecore has acquired Scrunch, an agent experience platform built for AI search visibility. Co-host Jon Price talks with Matt Thompson from Scrunch, and Matt Kirtley from Americaneagle.com about SEO, AEO, and GEO strategy, and how brands can get found in AI-generated answers. Tune in to find out...

What does it take to become a Sitecore MVP? In this episode, hear directly from Americaneagle.com's multi-year Sitecore MVPs and aspiring MVPs as they unpack the Sitecore MVP program. Whether you're a long-time Sitecore professional or just starting to explore the MVP program, this episode is your inside look at what it truly means to be part of one of the most respected communities today. This po...

Are you curious how AI can transform your marketing and content strategy? In this episode, hosts Jonathan Price and Maggie Burke are joined by Roger Connolly, CPO, and Ruadhan Barry, VP of Product Management at Sitecore. They dive into SitecoreAI’s personalization, automation, and integration capabilities, showing how marketers, content teams, and agencies can boost creativity, streamline workflow...

Curious what made Sitecore Symposium 2025 unforgettable? Join co-hosts Maggie Burke and Jonathan Price, the Americaneagle.com Sitecore team, and Rogelio Villanueva, Director of Global Web Marketing at Shure, as they explore AI innovations, accessibility tools, marketplace hacks, and personal highlights from Orlando. Hear key product announcements, team takeaways, and actionable insights to help yo...

Get an insider look at Sitecore Symposium 2025 in Orlando! Join the Americaneagle.com team as they discuss MVP Summit highlights, must-attend sessions, AI innovations, XM Cloud strategies, and client success stories. Perfect for marketers, developers, and digital experience professionals seeking the latest in Sitecore trends and insights. Join us at the water cooler for this special episode! This...

Curious how healthcare organizations can deliver truly personalized digital experiences? In this episode, co-host Maggie Burke is joined by Ellen Kirsh, Sarah Gaughan, and Jason Dilday from Americaneagle.com. They explore using Sitecore Personalize and CDP to plan, implement, and measure patient-focused journeys, track meaningful KPIs, and leverage data-driven insights while staying HIPAA complian...

Curious how Sitecore Marketplace and Content SDK are transforming digital experiences? In this episode, co-host Maggie Burke is joined by the Americaneagle.com Sitecore Architect team as they reveal how developers and businesses can create apps, extend XM Cloud, and spark innovation. Hear real-world examples, insider tips, and why this is a game-changer for the Sitecore community. This podcast is...

In this landmark 50th episode, the team takes a celebratory look at the incredible evolution of Americaneagle.com’s Sitecore department. Join us as we sit down with architects, project managers, and support experts to uncover their stories—from navigating early Sitecore builds to leading today’s cutting-edge XM Cloud innovations. Along the way, they share unforgettable project challenges, major mi...

Sitecore JSS Copilot is the game-changing AI tool set to redefine the future of web development. In this episode, co-host Maggie Burke is joined by our Senior Solutions Architects, Ahmed Okour and Alex Lentz from Americaneagle.com. They break down Sitecore JSS Copilot from its infancy to future enhancements, current use cases, and how you can start using the tool today. This podcast is brought to...

In this episode, host Jon Price welcomes Sitecore CEO Dave O’Flanagan to share his thoughts on recent developments and upcoming innovations. With Symposium’s success still fresh, Dave’s presence brought an invaluable perspective on Sitecore’s strategic direction and what customers can expect in the coming year. This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherev...

In this episode, join our top Americaneagle.com Sitecore experts and MVP's as they recap Sitecore Symposium 2024's highlights, key takeaways, Americaneagle.com’s award wins, big announcements, impactful speaking sessions, and even more memorable moments. While they reflect on the impact of this year's event, they also all look ahead at what’s next for Sitecore and its vibrant community. This podca...

Get ready for Sitecore Symposium 2024! In this episode, our Americaneagle.com Sitecore MVPs and experts preview the exciting sessions, keynotes, and events in store. The team breaks down sessions from Sitecore executives, customer showcases, and a look at the future of Sitecore products for this year's Symposium. Tune in today to get a sneak preview of all the action. This podcast is brought to yo...

In this episode, co-host Maggie Burke is joined by Solutions Architect, Jared Arnofsky, and Senior Sitecore Account Manager, Casey Stanutz from Americaneagle.com. They break down the intricacies of Sitecore Search, and how you can apply this Sitecore solution to improve your organization's platform. Learn about content source selection, taxonomy planning, and best practices for leveraging internal...

In this episode, host Jon Price is joined by Charlie Hong, Product Owner of Digital Signage at United Airlines, and Rick Bauer, Global Director of Customer Transformation at Sitecore. They dive into United Airlines' cutting-edge digital strategy, exploring their innovative use of Sitecore Personalize & CDP and advanced digital signage. Find out how these technologies enhance the travel experience,...

Headless implementations just got easier. Join co-host Maggie Burke and a few members of Americaneagle.com's Sitecore Development team Jared Arnofsky, Maurice Mahan, and James Gregory as they break down our Headless Starter Kit. They uncover backend efficiencies, deployment strategies, and future trends in headless CMS. Discover how tools like Storybook and TypeScript enhance development workflows...

What's new in the latest Sitecore XP 10.4 update? Join co-host Maggie Burke, and Americaneagle.com Sitecore Architects Naim Al and Alex Lentz, as they bring us news on enhanced content management, advanced personalization, and the move to headless architectures for superior performance. Join us at the water cooler for key considerations for upgrading and migrating, ensuring your transition is seam...

Five-time champions in six years. In this episode, join the Sitecore Hackathon winners, "The Cloud Surfers" for an exciting episode where they dive into the world of Sitecore Hackathon 2024. Gain insights from Americaneagle.com's team as they discuss strategies, experiences, and innovative solutions, highlighting the limitless possibilities of Sitecore development and collaboration in this year's...

In this episode, join us at the Water Cooler with Glenn Saler and Alex Hawley from Vercel. They discuss their roles, competitive advantages, and the thriving partnership with Sitecore. Learn about Vercel's dynamic features, successful case studies, and their contribution to swift and secure web development. This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever y...

Explore the dynamic world of Sitecore Search in this podcast episode. Senior Sitecore Solution Architect Jared Arnofsky from Americaneagle.com shares insights on planning considerations, exciting developments, and notable features. Discover the key to a successful implementation and how Sitecore Search compares to a Chicago culinary delight. This podcast is brought to you by Americaneagle.com Stud...

Discover the key elements necessary for a successful OrderCloud integration within the realm of ecommerce. In this episode, our co-host, Maggie Burke, is joined by Technical Manager Ahmed Okour, and Solutions Architect James Gregory from Americaneagle.com. Gain insights into the significance of a well-organized team, external support, and precise planning in guaranteeing a seamless implementation...

In this episode, co-host Maggie Burke, Sitecore Program Manager and Sitecore MVP, joins Americaneagle.com's Sitecore MVPs to discuss their top moments from Sitecore DX 2023. From significant announcements to enlightening sessions and cherished memories, discover key takeaways and join the excitement for the future of Sitecore and its thriving community. This podcast is brought to you by Americanea...

Dive into the achievements of a groundbreaking website redesign project, driven by the capabilities of Sitecore XM Cloud. In this episode, our co-host Maggie Burke is joined by Solutions Architect Jared Arnofsky and Sitecore Project Manager Ellen Kirsh. Explore the seamless migration of over 300 sites, empowering dynamic content authoring, robust search functionality, and efficient provider import...

Join the conversation as Americaneagle.com's Sitecore MVPs share their excitement and insights about the upcoming Sitecore DX Minneapolis event. Co-host, Maggie Burke, a Sitecore Program Manager and MVP, provides an exclusive glimpse into what to expect from the event. Listen as the Americaneagle.com Sitecore MVP's discuss their most anticipated sessions, key products of interest, and the unique o...

Join host, Jon Price as he sits down with Jake DiMare from Sitecore to discuss the Sitecore Solutions Catalog – a game-changer in the Sitecore ecosystem. Discover how the Sitecore Partner Solutions Catalog is transforming the Sitecore ecosystem, providing partners and customers with a treasure trove of solutions to tackle their unique business challenges. This podcast is brought to you by American...

Discover the potent collaboration between Sitecore and Netlify in this Sitecore Water Cooler episode. Dive into real-world use cases with host Jonathan Price and special guests from Netlify Conrad McDougall and Jonathan Cipriano, as they unveil the transformative potential of this partnership. Unleash the power of technical excellence and composable architecture for your web development projects....