Matt Jones - Helping Tradies Build Smarter, Scalable Businesses
The Site Shed | Systems, Strategy and Growth for Tradies and Contractors
The Site Shed is a global podcast for tradies and contractors who want clearer systems, stronger strategy, and steadier business growth . Each episode is designed to educate and inform around the topics that matter most in running and scaling a modern trade business. Hosted by former plumber and digital agency owner Matt Jones, the podcast dives into real-world conversations on marketing, operations, apprenticeships, technology, hiring, leadership, finance, and more, all tailored to the trades and construction industry. You’ll hear practical insights, honest lessons, and expert perspectives...
Author
Matt Jones - Helping Tradies Build Smarter, Scalable Businesses
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
Why you need 2FA to protect your personal, business and company assets. | ft. Matt Jones | Ep.432 04.02.2025 13:06
🔐 Don’t let hackers take over your business! In this video, I’ll show you how to set up Two-Factor Authentication (2FA) to secure your business logins, including Facebook and Google Workspace. Too many businesses lose everything because they don’t have this simple protection in place. In this episode, we’ll walk you through the best ways to protect your accounts, why email and SMS aren’t the saf...
Creating a Company Sales Culture | ft. Joe Crisara | Ep.431 28.01.2025 50:45
🚀 Want to grow your trade business but struggle with sales? Learn the secrets to building a strong sales culture, improving your marketing, and creating client loyalty programs that keep customers coming back! Watch the video version of this podcast at https://youtu.be/wyLzaMiRrfQ Discussion Points: 00:00 Resources, training available; sales culture, client loyalty. 05:32 Genuine values are c...
Designing a Client Loyalty Program | ft. Joe Crisara | Ep.430 21.01.2025 1:01:14
Are you ready to grow your trade business with strategies that truly work? 🚀 In this episode of the Site Shed Podcast, we break down how to design effective client loyalty programs and build a thriving sales culture for your trade business. Discover how to turn recurring revenue ideas into action and keep your customers coming back for more. Whether you’re a plumber, electrician, or HVAC professi...
Branding, AI, & Social Media: What Every Trade Business Needs to Know | ft. Lee Hopkins | Ep.429 07.01.2025 50:58
Welcome to Episode 428 of The Site Shed Podcast, where we delve into the art of storytelling in business with our guest, Lee. Join our host, Matt Jones, as he and Lee explore the power of storytelling to engage users, solve problems, and stand out in a crowded market. They discuss the importance of brand identity and voice, and offer strategies for crafting narratives that resonate with audiences....
Best of The Side Shed Podcast 2024 24.12.2024 19:02
🎄 Merry Christmas and welcome to a special episode of the Sideshed podcast! As 2024 wraps up, we’re celebrating the top 10 episodes that made the biggest impact on your business. From expert strategies to memorable laughs, this episode has it all! Here’s a recap of this year's best business advice, so grab a mince pie, a beer, and join us for a festive look back. Let us know which episodes w...
What is the process for buying or selling? How long does it take | ft. Tom Howard | Ep.426 17.12.2024 22:44
Your Next Step: Join Tradie Academy , our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies. 👉 Join free and grab your next growth tool here: https://tradie.wiki/pod Follow The Site Shed: Facebook: The Site Shed Instagram: @thesiteshed LinkedIn: Matt Jones Website: thesiteshed.com YouTube: @TheSiteShed If you enjoyed this pod...
From $1.5m to $100m in 12 years. Meet Tom Howard | Ep.425 10.12.2024 55:59
Your Next Step: Join Tradie Academy , our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies. 👉 Join free and grab your next growth tool here: https://tradie.wiki/pod Follow The Site Shed: Facebook: The Site Shed Instagram: @thesiteshed LinkedIn: Matt Jones Website: thesiteshed.com YouTube: @TheSiteShed If you enjoyed this pod...
What exactly is the $20k instant-asset write-off? | ft. David Rosenthal | Ep.424 19.11.2024 21:01
In this episode, we break down everything you need to know about Australia's instant asset write-off. Discover how it works, which assets qualify, and why it’s a must-know for small business owners. Whether you're purchasing tools, vehicles, or equipment, this initiative can save you thousands. We also cover common misconceptions and tips to avoid missing out. Stay tuned till the end for...
Is your business structured right? Sole trader vs Business vs Partnership | ft. David Rosenthal | Ep. 423 12.11.2024 43:10
Choosing the right trade-based business structure is crucial for every Aussie trades person aiming to succeed in 2025. In this episode, we cover the ins and outs of starting as a sole trader, partnership, PTY LTD company, or trust. Learn how each structure affects taxes, liability, and the ease of expanding your business. If you're considering starting or restructuring your trade-based busine...
Building a Road Construction Empire | ft. James Rolph | Ep.422 29.10.2024 56:21
Building a successful trade business isn’t easy, but with the right team, passion, and a willingness to learn, you can achieve incredible results! In this episode, James Rolfe, co-CEO of MR Roads, shares his journey from a one-man operation to leading a 45-person team in the competitive asphalt and road construction industry. Learn how they tackled challenges, structured their team, and developed...
Breaking Barriers: How Communication Can Revolutionise Your Trade Business | ft. Ron Naussbaum | Ep.421 15.10.2024 43:31
Your Next Step: Join Tradie Academy , our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies. 👉 Join free and grab your next growth tool here: https://tradie.wiki/pod Follow The Site Shed: Facebook: The Site Shed Instagram: @thesiteshed LinkedIn: Matt Jones Website: thesiteshed.com YouTube: @TheSiteShed If you enjoyed this pod...
Unlocking the Restoration Millionaire Method | ft. Alex Duta | Ep.420 08.10.2024 46:33
Are you looking to grow your restoration business but facing challenges along the way? Learn from a young entrepreneur who turned one truck into a leading restoration company with 90 employees and 8-figure revenue! In this podcast, we dive deep into the journey of building and scaling a restoration business. From unlocking obstacles trade businesses face to insights on vertical SaaS solutions and...
Using personalised automation to improve the lead-to-cash workflow | ft. Paul Jackson | Ep.419 01.10.2024 46:19
Are you struggling with managing your trade business as it grows? Discover how to transform your trade business using automation! Learn how to streamline your operations with QuickBooks and Xero integration, eliminating bottlenecks and manual errors. Our guest shares insights on how to make your business more efficient and profitable. Whether you’re scaling your team or looking to improve workflow...
A Conversation with South Australia’s Leading Residential Solar Salesman 03.09.2024 41:57
In this episode, we dive deep into solar sales strategies, discussing how Curtis grew a 7-figure solar business. Discover key insights on scaling your electrical business, sales tips, and overcoming obstacles. Curtis shares how he went from no solar background to managing a thriving team by implementing sales strategies that work in the competitive solar space. If you're looking to grow or s...
Closing the Deal: Mastering Call Techniques for New Leads | ft.Ross McDaniel | Ep.417 27.08.2024 21:50
Discover the sales conversion techniques you need to close more deals and grow your business. In this episode, we dive deep into proven strategies for managing leads, improving sales systems, and mastering conversions. Whether you're in the home service industry or running a sales team, these insights will help you turn prospects into loyal customers. We discuss the importance of having a sys...
Ads or Not? Navigating Google Business and Beyond | ft. Ross McDaniel | Ep.416 27.08.2024 29:26
Should you run paid ads for your home service business? In this episode, Matt and Ross dive deep into the pros and cons of digital marketing strategies for trades, including paid ads, local SEO, and more. Learn when and how to invest in paid advertising to maximise your trade business growth. Tune in for expert advice on navigating the world of home service marketing. Watch the video version of th...
Review Revolution: Boosting Your Business with Online Feedback | ft. Ross McDaniels | Ep.415 06.08.2024 23:07
Are you a trade business owner looking to take your business to the next level? In this episode of the Site Shed podcast, we dive deep into essential marketing and sales strategies. Learn how to leverage online reviews, handle customer feedback, and close more deals effectively. Discover proven techniques to boost your trade business, whether you’re in the US or Australia. Don’t miss these expert...
Get More Calls! The Lowdown on Organic Marketing for Trade Businesses 30.07.2024 14:40
Discover how to boost inbound phone calls with organic marketing strategies. In this video, we dive into an innovative SEO program designed to maximise your local search presence and leverage your Google Business Profile effectively. Learn from real client results and see how our approach can generate consistent leads for your trade business. Whether you're in plumbing, solar, or renovations,...
Mastering Tradie Business Sales Engine: Boost Your Conversions | ft. Matt Jones | Ep.413 02.07.2024 24:59
Unlock the secrets to boosting your tradie business with our powerful sales cadence strategy! In this video, we'll show you how to master tradie business sales, enhance your lead generation for trades, and increase your conversions effortlessly. Discover the insider tips and proven techniques used by top tradie businesses to achieve remarkable results. Watch the video version of this podcast...
How to Overcome Labor Shortages with Skilled Employee Investment | ft. Aaron Salow | Ep.412 28.05.2024 48:43
In this episode of The Site Shed podcast, we dive into the challenges of overcoming skilled labor shortages with effective employee investment strategies. Discover how training and development can transform your trade business and how technology plays a crucial role in this evolution. Don't miss our insights on solving labour shortages and boosting your team's skills. #SkilledLaborShorta...
How to unlock over $450b in airspace real estate in Australia | ft. Warren Livesey | Ep.411 21.05.2024 43:19
Unlock the potential of airspace development and discover how this innovative approach can add over $450 billion in real estate value in Australia. Learn about the benefits of rooftop homes, modular construction, and urban infill housing. Join us as we delve into the future of real estate with expert insights and practical examples. Don't miss out on understanding how airspace development is...
5 Common Marketing Mistakes Affecting Trades People and Home Service Businesses | ft. Vanessa McQuade | Ep.410 14.05.2024 48:42
Improve your marketing strategies and achieve success with our exclusive tips, custom-made for trade businesses. Don't fall into the trap of making common marketing mistakes. This episode dives into effective lead generation strategies and crucial marketing tips to enhance your business's visibility and success. Discover how to steer clear of pitfalls and adopt proven marketing technique...
Positioning Your Trade-Business To Sell Profitably | ft. Matt Jones | Ep.409 07.05.2024 35:18
Maximise your business profitability and employee engagement with our expert strategies! Learn how to implement effective business systems for strategic growth and prepare an exit strategy that maximises your returns. Discover the secrets to enhancing your business's efficiency and engaging your employees to drive success. Repeat these keywords throughout the description to boost search visib...
How to increase job close rate by over 20% | ft. Brigham Dickinson | Ep.408 01.05.2024 51:03
In this episode, we're joined by Brigham Dickinson from Power Selling Pros to discuss mastering contractor-customer relations. Discover key strategies for building trust and improving customer interactions. Learn how to create positive customer experiences that can lead to increased business. Tune in to uncover the secrets behind successful contractor-client relationships. Don't miss out...
Sell Unafraid: Peel, Don't Pounce | ft. Tom Reber | Ep.407 23.04.2024 40:24
In this insightful episode, discover the key to successful contractor customer relations with tips and strategies to build and maintain lasting client relationships. Learn how to effectively communicate with customers, establish trust, and create a positive experience that leads to repeat business and referrals. From unexpected intentional touches (UITs) to unique sales processes, this episode is...
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