The Site Shed | Systems, Strategy and Growth for Tradies and Contractors

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt   There is no shortage of people online telling you to let AI answer your phones. Matt Jones reckons it is quietly costing tradies jobs, and he has tested it enough to know. Matt sits down with Shelby Anderson from ServiceForge to unpack why a panicked customer with a flooded basement does not want to talk to a bot...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt   60% of business transitions fail — and it's rarely the tax strategy that kills them. The real culprit is the stuff nobody wants to talk about: unclear expectations, poor communication, and the relationships between the people involved. Matt Jones sits down with Andrea Carpenter from The Transition Strategist...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt Your customers are already using ChatGPT to research contractors before they ever call you, and if you're not showing up in those results, you're handing jobs to your competitors.  In this episode, Matt Jones sits down with Paul Redman from Contractor Commerce to break down exactly how AI is reshaping the...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt 📲 Watch On YouTube! https://youtu.be/6q0pRBBdreU 🎙 About Our Guest: Greg McElroy and Jon Fisk Greg McElroy and Jon Fisk, co-founders of CrystalLIQ, have each built and sold multiple trade-based businesses. Greg learned his hardest lesson as part-owner of a $48M-revenue business that went into liquidation because n...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt More jobs, more staff, more revenue; and you're still growing broke? In Part 2 of our CrystalLIQ series, Matt sits down with Greg and John to expose why scaling without financial systems is the fastest way to destroy your trade business. Learn why your P&L is the only scoreboard that matters, how to spot t...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt Most tradies think they own a business, but the business owns them, dictating every waking hour and every skipped family event.  In this episode, Matt sits down with Greg and John from CrystalLIQ to unpack why your business is running you into the ground, how you became the bottleneck without realising it, and the...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt 500 episodes! Can you believe it? Since February 2016, this channel has been a journey, and it's clear that to truly achieve business success, you need more than just skill.  This episode emphasises the critical role of visibility and effective business strategy in winning jobs, reminding us that the best trad...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt AI isn't coming for your trade business; it's already here, and the tradies ignoring it are quietly handing leads, authority, and early retirement to their competitors.  In this 499th episode of The Site Shed, Matt sits down with Troy Dean to break down exactly how AI is reshaping how tradies get found, a...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt Are you spending big on ads but losing jobs before the phone even gets answered? In this episode, Matt sits down with James O'Neill from WildJar to uncover how call tracking and AI-powered call analysis can reveal exactly where your leads are...

Think your follow-up game is solid? Data from 450 million text messages says you're probably quitting too early. In this 497th episode of the Site Shed, Ryan Fenn, founder of Chirp and a man who's analysed 450 million text messages, breaks down why "fortune is in the follow-up" isn't just a cliché. It's a math problem most tradies are solving wrong. If you're tir...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt Finance might not be the sexiest topic in business, but getting it wrong can quietly drain your cash flow, stall your growth, and lock you into deals that cost far more than they should. In Episode 496, Matt sits down with Rob Misheloff from Smarter Finance USA to unpack one of the least understood parts of running...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt How many good leads are slipping through the cracks in your trade business because of a weak sales process? In Episode 495 of The Site Shed, Matt Jones sits down with Ben Wright to unpack why so many trade businesses waste perfectly viable leads through a weak sales process.  From slow response times and poor follo...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt  In Episode 494 of The Site Shed Podcast, Matt Jones sits down with returning guest Andrew O'Farrell to unpack what is really driving rising fuel costs and why tradie businesses should be paying close attention.  What starts as a conversation about diesel prices quickly opens up into a much bigger discussion a...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt How do you onboard new tradies properly so they actually stick around past week one? In Episode 493 of The Site Shed Podcast, Matt Jones sits down with Vicky Irwin from Network Plumbing to unpack what effective staff onboarding really looks like in...

🫱🏻‍🫲🏼 Book a Free Discovery Call with Tradie Web Guys: https://tradie.wiki/tssyt Most tradies don’t need more motivation. They need clearer targets. In this 492nd episode of The Site Shed, Matt Jones chats with Zak Saboune from Service Today about how to build KPIs that your team actually understands, buys into, and performs for. No fluffy corporate scorecards. Just simple, practical numbers a...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt Want to stop selling “membership discounts” and start building repeat work the simple way? Earn loyalty with trust, follow-up, and a customer experience that makes you the only plumber they remember. In Episode 491, Matt sits down with Scott Irwin...

🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys If you are obsessing over CPA (cost per acquisition) in your plumbing business, you might be making decisions that hurt your long-term profit. In episode 490, Matt Jones sits down with Scott Irwin from Network Plumbing (Sydney) to break down why reactive trades like plumbing and electrical need to stop judging marketing only by short-term le...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt If you feel like you’re flat out in your building business but the profit still doesn’t match the effort, this episode is for you. In Episode 489, Matt sits down with Greg Wilkes from Develop Coaching to unpack what actually separates a $1M builder...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt If you have plenty of work booked in but you still feel broke, stressed, or behind on cash, this episode is for you. In Episode 488, Matt sits down with Kurt Hegeschweiler from Builders Coach to unpack the real reason tradies and builders get squee...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt In Episode 487, Matt sits down with Jed Bolton, a Perth-based solar and electrical business owner who has quietly built a seriously scalable operation without obsessing over more leads. Jed shares how shifting from subcontractor-heavy work to a sys...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt If you've established a strong trade business but it's beginning to feel repetitive, this episode offers a fresh start. In Episode 486, Matt sits down with Jeremiah Webb from Shop On Fire to unpack why the fire dies (even when the numbers...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt It's no longer just fast food to franchise.  It could also be one of the best ways for tradies to grow without getting too tired. In this 485th episode of The Site Shed Podcast, Matt sits down with Jon Ostenson, CEO of FranBridge Consulting, t...

🎯 Free Tools To Help Your Business: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Marketing For Your Business – Book A Call with Tradie Web Guys: https://tradie.wiki/yt In Episode 484 of The Site Shed Podcast , Matt Jones is joined by entrepreneur and investor Greg Cassar to break down one of the biggest questions tradies is starting to ask: is taking control of your super actually worth the extra work? Greg...

🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod 🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt Most tradie business owners want great staff… But retaining them long-term is a whole different challenge. In this episode of The Site Shed Podcast, Matt sits down with Chris Buttenham, founder of Reins, to unpack a smarter way to reward and retain...

🎯 Free Tools To Help Your Business: https://tradie.wiki/pod   🫱🏻‍🫲🏼 Marketing For Your Business – Learn More About Tradie Web Guys: https://tradie.wiki/yt   In Episode 482 , Matt is joined by Claudio Gambin , a financial adviser and tax strategist who specialises in helping trade and construction business owners stop overpaying tax and start using smarter financial strategies.  If your accoun...