The Sunburst Strategies Co.

The Shine Seeker Show

Business EN ↓ 5 episodes

Welcome to The Shine Seekers Show, an explosion of creative strategies for life AND business. I'm Katie-Beth Schultz, founder of The Sunburst Strategies Co., and I believe strategy and soul are never separate conversations. Here, we don't split up life and work because honestly, they are completely melded together, and that is exactly the point. Every episode, we're digging into the real stuff: the clarity, the strategy, the marketing, and the mindset underneath all of it, because the best business plan in the world won't move you forward if you don't believe you're worth showing up for. We'll...

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The Sunburst Strategies Co.

Episodes

#5: Being Okay in the Messy Middle 07.07.2026 28:11

This week's episode is the one Katie-Beth wasn't sure she was allowed to record. No script, no makeup, no plan, the cat and the dog wandering through the office, the door wide open, and the most honest conversation she's had on this show so far. If you've been waiting for the season where you finally have it all together before you let yourself be seen building, this one is for you. IN THIS EPIS...

#4: Stop Wasting Money on Marketing: Build the Foundation First 03.06.2026 16:13

Add up every dollar you spent on marketing in the last 12 months — the courses, the coaches, the Canva subscriptions, the social media schedulers, all of it — and then ask yourself one honest question: did it actually work? In this episode I'm sharing the six-step system I built after working with dozens of women and seeing the same gaps show up every single time. Marketing without strategy is exp...

#3: The Sunburst Origin Story: How This Business Really Started 03.06.2026 29:37

She wasn't sitting at a desk with a business plan. She was thinking about her living room in a salvage shop, and that one afternoon changed everything. This is the real founding story of The Sunburst Strategies Co., and it starts with a professional dance career, a move back home to Burlington, NC, and one woman who asked: "Can I give you money to do what you've been doing for us?" In this episode...

#2: Social Media Won't Save Your Business: Do This First 03.06.2026 26:15

If you think your business problem is a social media problem, this episode is about to change your entire approach to marketing. I hear some version of "I think I just need someone to do my social media" all the time, and every single time I know that conversation is about to go somewhere completely different. In this episode I'm breaking down the belief that is quietly costing women business owne...

#1: Worthiness in Business: The Foundation No One Talks About 03.06.2026 22:21

What if the thing holding your business back isn't your marketing, your offers, or your consistency, but the part of you that doesn't fully believe you deserve to build it? In this very first episode of The Shine Seeker Show, I'm opening with a story that changed everything for me and became the heartbeat of everything The Sunburst Strategies Co. is built on. We're talking about worthiness as the...