The Shine Online Podcast

Jera Foster-Fell, aka Jera Bean, is a social media coach, speaker, and content creator. Jera teaches the ins and outs of creating your own personal brand online, the secrets to building a loyal and engaged community, and all the steps that it takes to use social media as a powerful + positive tool for your business. She is the founder of The Social Media Saloon, an intensive coaching program that...

***Trigger Warning: Eating Disorders*** Ali Bonar is CEO and founder of Oat Haus , a CPG company on a mission to make food fun. Their flagship product, Granola Butter, is the world's first oat-based spread. Ali created Oat Haus after a decade-long battle with an eating disorder, and is passionate about helping others love themselves inside and out. She currently resides in Philadelphia with her pa...

Today, we're talking all about making sales from Instagram, from how long it will take to how many followers you really need to make sales on the platform. In this episode, I'll  teach you how to sell on Instagram using my 3 step sales strategy that will convert followers into customers in no time. If you use your Instagram for business and you're hoping to drive more sales to your business via In...

Lissette Calveiro is a Latina digital entrepreneur living in New York City as an influencer marketing consultant to Fortune 500 brands, social media content creator, and business coach for influencers & personal brands looking to master social media from a more human lens. Her decade-long expertise as both influencer marketer and creator has been featured across publications including Business Ins...

So you're asking yourself, "Do you really need a niche on Instagram?" My answer: No! Today, we are addressing one of the hottest topics in business, marketing, and Instagram and that is: Do you need to have a niche? In this episode, I'll tackle the concept of niching down on social media and I'll show you how to build a strategy that allows you to talk about your different interests while still be...

Taylor Loren is a social & content marketing strategist with 13+ years of experience building brands online. As a course creator, she is helping the next generation of marketers grow their careers through education like The Reels Course! Taylor was previously Head of Marketing at Girlboss and Later.com, and her viral TikToks and Reels have racked up over 55 million views. In this episode, Taylor w...

Named one of the top small business experts to watch in 2018 and the founder of one of the top websites for solopreneurs in 2020, Jessica Rasdall is helping small business owners scale their impact and income through tried-and-tested communication strategies. As a best-selling author, motivational speaker, and host of The Speak to Scale Podcast , Jessica partners with small business owners to help...

Today I'm sharing with you a deep dive into the Shine With Natasha team! This was a very highly requested episode, so I wanted to pull back the curtain and talk more about the team that I love so much and that has truly helped me grow and scale my business while also being able to work less. As the visionary, CEO, and talent, my incredible team has allowed me to use my time and energy in the place...

Today, I'm breaking down how to use Instagram to book your next speaking gig (no pitching required)! Whether you're looking to become a paid speaker, speak at a conference, or land your first speaking gig, this episode will give you tips and tricks to help you book speaking gigs by leveraging all the surfaces and tools that Instagram has to offer including your bio, profile, and more - no prior sp...

Bold entrepreneur and savvy business coach, Erin Winters-White of Erin On Demand is a Brand & Content Strategist who coaches top influencers and entrepreneurs on how to leverage their audiences into profitable businesses. Erin has organically grown her YouTube channel to nearly 300K subscribers and her Instagram following to over 55K in just two and a half years. She has partnered with brands such...

Today, I'm spilling the Instagram tea and reacting to the most common myths, hacks, and Instagram strategies that I often get asked about as an experienced Instagram educator, strategist, and former social media manager. Do they work? Are they worth your time and energy? In this episode, I'll dive into all things hashtags, ads, engagement hacks, and so much more. Keep listening as I debunk all of...

With comprehensive experience in marketing and advertising, Shannon Matson prides herself on helping others structure and market their businesses for exceptional growth. Her career began in the corporate world where she held titles such as V.P. of Marketing for a global publishing company and National Director of Sales & Marketing for a fitness franchise. These varying industries and accreditation...

Gabriella Layne-Avery is a Content Strategist & Creative Director who helps women business owners work smarter, not harder to create strategic content that sells their brand stories on social media. Kickstarting her career as a contributing writer for fashion & lifestyle magazines, Gabriella brings her savvy for crafting newsworthy stories to her approach to developing content strategies for premi...

Today I'm sharing with you the Instagram algorithm updates you need to know going into 2022! Learning how the algorithm works can be beneficial for your strategy and that's why I'm going to be breaking down the 2022 algorithm as well as how the Instagram feed is shifting and changing this year.   In this episode, I'm going to be discussing how the IG algorithm works, updates to the IG algorithm ta...

Audrey Saccone is a course launching expert and the founder of Audrey Digital, a full-service launch management company. After working for five and a half years in the non-profit sector, Audrey moved into the online marketing space, where she has worked for major players like Marie Forleo and Sophia Amoruso. She takes the tried-and-true methods she's learned from working with the best - coupled wi...

Welcome to the first episode of season 3 of The Shine Online Podcast! I am so excited to be back and to kick off a new season with one of my favourite types of episodes: A 2021 Year in Review! I'm going to be pulling back the curtains and showing you the numbers of our business. This is something I did last year and while it is very vulnerable, I think it is necessary, important, and even fun to l...

Welcome to the final episode of Season 2! But don't worry, this is not a goodbye, it's a see you later. We're taking a longer break than last year to prepare for Season 3. We have a lot of exciting things planned and we just want to make sure that we have all the time we need to make it amazing for you. This podcast is my absolute favorite thing to do in my business (shh, don't tell Instagram!) an...

Today I have a very special guest for you who carries many titles. I'm bringing Marlin, my Fiancé and Operations Manager, back on the podcast to answer your most asked questions about what it's really like working together.  In this episode, we answer your juicy questions about boundaries, what has surprised us the most about working together, what works well for us and what we still struggle with...

In today's episode, I'm sharing my main gems around my client experience using what I've learned in four years of business. I've touched on this in previous episodes about being a service provider, but today I break down the elements I've incorporated into my client experience and the tools I use to better serve and support my clients. In this episode, I go over how my processes have evolved along...

You asked, so I'm here to answer all of your questions about Instagram Reels. In this episode, we're celebrating the 1st anniversary of Reels coming to Instagram in August 2020. That means I'm celebrating a Reels anniversary of my own, one year of the 30 Day Reels Challenge. If you don't know what the 30 Days Reels Challenge is, it started as an experiment with a friend to see what it would look l...

Michael Moore is a video strategist helping online business owners attract the right clients with high-converting video content. He is on a mission to get more people to share their message on video so they can have more impact and more income. In this episode, I chat with Michael Carl Moore, a video expert with over 11 years of experience. For Michael, nothing can replace the human connection, bu...

Karsen is bi-polar business owner, wife, daughter, sister and friend. She's passionate about mental health, marketing, community-building and her personal favorite: celebrating the big and small things in life. By day you can find her helping small business owning gals market what they do like a pro and by night you can find her reading a good book in my bubble bath while sipping a glass of pink w...

Taylor Graham received her major in Advertising and Promotion from Western Michigan University. During her senior year she created her business, Socially Taylored, which is a boutique social media agency based in Detroit, Michigan. Socially Taylored specializes in helping online entrepreneurs automate and scale their digital course, podcast, and coaching program launches by leveraging the power of...

In today's episode I'm sharing what is working on Instagram right now and where to really focus the content you're creating for your brand. A lot of what I talk about is from the announcements and key takeaways that were shared at Creator Week, which was hosted in June to share insights and tips around some of the most frequently asked questions. I also share some quick tips around the things that...

Keshia White is a Business Mentor for new service providers, who want to learn how to attract premium clients online. After nearly a decade in corporate America, working in business-to-business sales, from the telecommunications industry to the software industry, Keshia made a pivot to take her branding and web design business full-time in 2018. After running her own business full-time for nearly...