Keith Baldwin
The Self-Belief Podcast
We interview business leaders and people of influence in Metro Detroit to discuss their journey to a position of influence in their industries. The times where they had to draw on their reserves of self belief and the solutions they found are investigated with them. Overall, you will get to know our guests on a human level and understand the individual qualities they have that helped shape their behavior and choices on their journey.
Author
Keith Baldwin
Category
Podcast website
Latest episode
Mar 30, 2026
Where to listen?
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Episodes
Jordanna Cheifetz - Owner JAC Digital 16.01.2024 46:40
What do your social media channels say about you and your company's brand? From thinking she wanted to specialize in fashion PR to starting her own digital marketing company, check out how Jordanna came to fill a need for specially curated content for brands across the US. We discuss practical tips, as well as why it is important to use social media no matter what your business is. Jordanna a...
George Clark - Exonerated after being wrongly imprisoned for 17 years. (accompanied by Valerie Newman) 09.01.2024 1:15:24
It is 9 days in to 2024 - how are you resolutions going? Are you sticking to them and going strong working towards your goals? What if I told you it would take 6,415 days before you would achieve your goal? How would you handle that mentally? George Clark had to deal with the mental anguish, sense of injustice and many other challenges when he was sentenced to life in prison. He missed 17 years o...
Lee Padgett - Owner of Busted Bra Shops - 6 locations in the Midwest 02.01.2024 47:15
"When we opened in Detroit there was a population of 700,00 of which 53% were women. That meant there were more boobs than people!" - Lee Padgett Hear Lee talk about her inspiration for opening a bra shop in downtown Detroit and her growth since to multiple stores and cities. When Lee ran a coffee shop downtown in the early 2000's, a conversation with a judge who was having an &apos...
Tori Cohen - Toritheorganizer.com Professional Organizer. 26.12.2023 47:38
Now you have a lot of new gifts in your house, do you have a place to put them? Professional organizing is really about creating new habits that will work for you and your family. Hear how Tori got into the profession and she shares some tips on organizing. Organizing is more than just putting things in places, its about setting yourself up for success every day. We aim for you to enjoy each episo...
Dave Dwaihy - Co Founder and Co Owner of Detroit City Football Club 19.12.2023 59:29
The story of DCFC has been well publicized nationally and internationally however Dave, who rarely gives interviews, shares a number of new perspectives on the DCFC journey since himself and Sean Mann started loosely discussing forming a soccer team back at Kalamazoo college, Michigan. Since 2012 DCFC has become emblematic of the city's growth and in some ways, just literally like their masco...
Ryan Cooley - Co founder of Slows BBQ and owner of O'Connor Real Estate in Corktown, Detroit 12.12.2023 41:41
Imagine in 2023 standing on Michigan Avenue in the middle of the day opposite Grand Central station in Corktown Detroit and only seeing about 1 car every 10 minutes. That was the scene 20 years ago. There were no cocktail bars, restaurants and modern condos. Corktown and downtown Detroit was a place many stayed away from. Ryan and his brother Phil saw opportunity and purchased a building for $40,0...
Richard Hallowell - Owner of Elivate and Flawless Med Spa in Lake Orion MI 05.12.2023 57:48
Hear Richard describe his journey into medicine, from working in hospitals where patients had to be there out of necessity, to now owning his wellness and med spa where clients come to him willingly through their choice. He discuss fundamental business challenges he faced as he grew the business such as balancing the professional relationships and friendships with his staff while creating room for...
Thomas Willis - Author of 'The Great Engagement' - Creating cultures that foster dramatic personal and organizational growth 28.11.2023 56:15
"Many times the leader doesn't realize what frustrates them about their culture are the things they are doing unconsciously" Tom discusses how leaders and leadership teams can break plateaus by acknowledging their own behaviors and self limiting beliefs and then using tools to effectively move past them. Moving from a place of fear to a place of courage and then from a place courage...
Andy Appleby - Owner of United Shore Professional Baseball League (USPBL) and former chairman & owner of Derby County Football Club 21.11.2023 54:27
A lot of people who own sports teams have that role passed on to them from family. That is not the case with Andy Appleby. Andy arrived in MI in the 80s and started working for the Pistons as they were about to move into The Palace of Auburn Hills. Andy hustled, becoming a top salesperson and he built strong relationships with all his customers. Andy rose to the role VP in the Palace Entertainment...
Justin Wedes - Owner of Flow Video 14.11.2023 50:37
The first 20 minutes have nothing to do with video creation but are about how Justin unknowingly homed his communication skills by working as a teacher in Brooklyn at a 'last chance' school. By learning how to effectively deliver a message to people by connecting with them as individuals within a collective, Justin was realizing that effective storytelling was his passion. Now as he lead...
Ethan Baker - Mayor of Troy, MI 07.11.2023 53:09
Its not a bad first job out of college when you work directly with a president for 4 years. That was the role Ethan got working with President Reagan the last 4 years of his life that set him on a trajectory of public service. You will hear about some of the lessons learnt by working on a daily basis with President and Mrs Reagan and how the ideas and principles of finding common ground and creati...
Frank Lanzkron-Tamarazo - Owner Chazzano Coffee Roasters 31.10.2023 56:45
How do you know when to make the leap of leaving your job/career to go follow a different passion? Frank grew up studying opera in NY and then used his musical talents to grow a career as a cantor. Outside of his work he started roasting his own coffee at home in the garage and he became deeply passionate about it. Finally after 10 years of doing that, he left his role as a cantor behind and opene...
Ken Lear - Owner 2313 Inc. A direct sales and marketing company 24.10.2023 48:36
How do you keep growing and developing your business when life gets in the way? On 2/3/2013 Kens first child, Brady, was born which in itself, can be exciting and a lot to deal with at the same time. However the day before Brady was born, Kens father passed away and 3 months earlier in November 2012 Kens mother had passed away. Ken got his head down and powered through that time, pushing all thos...
Lessons learned from our guests so far and an update introducing Jordanna, our new Co-Host 18.10.2023 26:41
I wanted to take a moment and thank everyone that has helped us achieve hundreds of downloads in our first 5 weeks. Here we take a look back at the episodes so far and some of the main themes discussed by our guests. I am excited to announce that Jordanna Cheifetz, who owns JAC Digital, has joined the podcast as our new co-host. Jordanna specializes in social media services for corporations and as...
Jen Litomisky - CEO of the Ronald McDonald House Charity of Detroit 11.10.2023 47:27
Today more than ever people want a higher purpose attached to their work or job and running a charity that positively impacts many lives when people are going through hard times fits that description. However, what does it actually take to successfully manage a lead a non profit? This conversation with Jen covers many areas such as being in a position where you manage 'down' with all you...
Amy Peterson - Owner of Rebel Nell Jewelry in Detroit 03.10.2023 1:05:00
Traditional thinking indicates that you find a great product/service/idea and then you build a business around it. Traditional thinking was not for Amy, whether that was in her passion for women's rugby or her determination since the age of 14 to break into MLB at the executive level. When Amy achieved her dream role in her 20's, after a few years she started to feel the pull more and mo...
Mike Palmer - Owner of multi location Premier Pet Supply retail stores 26.09.2023 44:23
"Sell me 50% of your store and I promise you will make more owning 50% than you are currently owning 100% of it" This was the offer Mike made to his uncle when he was 24 and wanted to take on more responsibility after having worked in the only location of premier Pet Supply for a few years. Mike talks about the challenge of being a leader in your 20's managing peers your age as well...
Valerie Newman - Director of the Conviction Integrity Unit of Wayne County's prosecutors office 19.09.2023 1:30:48
This is our longest podcast but I promise you that you will wish it was longer. Valerie Newman is a titan on the Detroit legal scene and was honored in 2019 by being inducted into Wayne States Hall of Fame. This honor acknowledges graduates whose extraordinary professional success and contributions, profound positive influence on Wayne Law, and high degree of character and integrity are recognized...
David Lawrence - Owner of MECA - Michigan Elite Conditioning for Athletes 12.09.2023 42:49
"We all have to go through hard things, and thats OK" David talks about how he started his business 10 years ago with minimal funds and a small loan at a 32% interest rate. You will hear how he built MECA to where now he has multiple locations and over 60 staff. Just because the business has grown, it doesn't mean the struggles have gone away and David is very honest about maintaini...
Mamba Hamissi - Owner Baobob Fare in Detroit 31.08.2023 55:58
Mamba and his wife Nadia, came to America seeking asylum from Burundi. Their story of how they have solved the many problems that were placed in front of them on their way to running a successful restaurant in Detroit is inspiring. You will hear Mamba open up about his passion for developing a supportive community around and through his business that has helped him grow and flourish. You will not...
Thad Szott Part 1 - Owner Szott Car Dealerships 31.08.2023 42:04
Thad grew up in the car business with his dad being a close associate of Roger Penske. However this is no tale of someone being handed the keys to the store, rather of someone who has forged his way to the top and earned the respect of Metro Detroit's car dealers. Thad is passionate about developing a culture that permeates through every aspect of his 5 dealerships in Metro Detroit. One testa...
Thad Szott Part 2 - The Detroit Auto Show 31.08.2023 39:39
In this episode Thad focuses on the future of the car industry in the next 10 years and discusses how that is being incorporated into this years Detroit Auto Show that he is the president of. As president he was tasked with getting all the board members, who own companies in the car industry themselves, to move in one direction with energy and enthusiasm. It is no small feat to be able to create b...
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