The Scaling Wellness Podcast: Scale Your Massage Business

In this episode of the Scaling Wellness Podcast, I'm breaking down what a group massage practice can really look like. From boutique teams of 3–5, to multi-location studios, multidisciplinary wellness centers, spas, and even mobile massage businesses—you'll discover the different ways you can scale beyond a solo practice. Whether you're dreaming of building a close-knit team, creating a wellness h...

You've finally done it, you're fully booked. Your calendar is packed, clients love you, and you've reached the goal most massage therapists dream of. But here's the real question: what's next? In this episode of the Scaling Wellness Podcast, I'm breaking down what happens beyond fully booked. Should you stay solo and raise your rates? Explore new creative paths like teaching, products, or mentorsh...

In this episode of the Scaling Wellness Podcast, I'm joined by Rachel Hargrove, owner of Height of Health Massage, a thriving massage studio dedicated to helping clients achieve lasting wellness through intentional, results-driven bodywork. Rachel's path to success is filled with lessons every wellness entrepreneur can relate to. From growing her client base to building a practice rooted in both c...

In this episode of the Scaling Wellness Podcast, I'm pulling back the curtain on the exact strategies that took one massage business from zero to $30,000 per month in just one year. I'll walk you through the real numbers, the systems that made growth possible, and the critical shifts that kept clients coming back. From building the right offers to dialing in rebooking, team structure, and client e...

In this episode of the Scaling Wellness Podcast, I'm joined by someone who's built one of Houston's most beloved massage practices Zalla Otten, founder of Zalla Massage.   Zalla's journey is anything but ordinary. From starting out in a spare bedroom to now running a thriving practice in a cozy 105-year-old cottage in Montrose, she's grown her business to a team of 10 therapists, front desk coordi...

​​I've got a confession to make, and a promise to keep. For a while, I stepped back from delivering on what I said I would, and I know some of you have been waiting for the podcast to return in full force. Well, the wait is almost over. In this episode, I'm opening up about what happened behind the scenes, why things didn't go as planned, and most importantly, what's coming next. Think of this as...

We're hitting pause for a summer break—but don't worry, we'll be back soon with even more inspiring episodes, fresh insights, and powerful conversations to help you grow your wellness business. Stay tuned—exciting things are on the way!   ----------------------------------------------   Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com    ...

In this episode of the Scaling Wellness Podcast, I'm sitting down with someone who's redefining what it means to run a successful, client-centered massage business—Nadin Bailey, founder of MEND Massage Therapy. A licensed massage therapist, registered yoga teacher, and lifelong student of movement, Nadin brings nearly a decade of expertise to the industry. With a background that combines advanced...

Hey, DJ here—and if you're a solo therapist dreaming about growing into a group practice, this episode is your heads-up and your how-to. Going from solo to group sounds exciting—more clients, more revenue, more freedom, right? But what no one tells you is that the shift comes with a whole new set of challenges. It's not just more of what you're doing now—it's a completely different game. In this e...

In this episode of the Scaling Wellness Podcast, DJ sits down with Erin Stebbins—a massage therapist, coach, and entrepreneur with a deep understanding of what it takes to grow a practice that's both sustainable and aligned with your values.   Erin shares her journey from a rebellious, creative teenager to a seasoned business owner who's run both solo and multi-location massage practices. She reve...

Hey, DJ here—and if your brain feels like a browser with 47 tabs open and all of them are yelling at you… this episode is for you. In today's show, I'm breaking down 3 high-level hacks to help you cut through the chaos, stop chasing every shiny new idea, and finally focus on what really moves the needle in your wellness business. Whether you're juggling a full client load, growing a team, or just...

Have you ever dreamed of starting your own massage school—but felt overwhelmed by the idea of burnout, endless paperwork, or not knowing where to start? This episode is for you. Today on the Scaling Wellness Podcast, I'm sitting down with Lindsay Juarez, founder of Mindful Massage Academy. Lindsay isn't just a successful massage school owner—she's someone who's figured out how to grow her business...

What happens when you combine a Ph. D.-level scientist's brain with a passion for personal training, birth work—and business strategy? You get Laura Jawad, today's guest on the Scaling Wellness Podcast and someone you absolutely need to know. Laura is a personal trainer and birth doula-turned-SEO strategist who's built not one, but two fully booked-out practices by mastering the art of SEO. She's...

Hey, DJ here! Let me ask you a question—how many people have walked through your doors, loved your service… and then never come back? If you've been focused on getting new clients, but ignoring the goldmine of people who already know, like, and trust you—this episode is your wake-up call. Reactivating past clients is one of the easiest, fastest, and most affordable ways to grow your wellness busin...

Hey, DJ here—and today, we're talking about something real. If you've ever caught yourself saying, "I just don't have the time" or "I can't afford to grow my business right now," this episode is especially for you. I know what it's like to feel stretched thin—emotionally, financially, and mentally. But here's the truth: building a successful wellness business doesn't always start with having more...

We've got a powerhouse in the house! In this episode of the Scaling Wellness Podcast, I sit down with none other than Shari Aldrich—Massage Business Coach, 2x Massage School Owner, Massage Therapy Hall of Fame Inductee, and the expert currently helping massage schools grow, scale, and thrive. Shair has been in the game for over two decades. In that time, she's built multiple successful massage sch...

Ever feel like you're stuck in the same place with your business, wondering what it takes to break through to the next level? In this episode of the Scaling Wellness Podcast, I'm breaking down the four distinct stages of growing a wellness business—so you can identify exactly where you are, what's holding you back, and how to push forward with confidence. I'll walk you through each stage, from the...

Do you ever feel like no matter how much you check off your to-do list, you're still not getting ahead? You're busy all day, but your business still feels stuck? In this episode of the Scaling Wellness Podcast, I'm breaking down why traditional to-do lists might actually be slowing you down—and what you should be doing instead to create real momentum in your business. I'll share the mindset shifts...

What if I told you that spending just 30 minutes on documentation could completely change the way your business operates? In this episode of the Scaling Wellness Podcast, I'm breaking down why documentation isn't just some boring admin task—it's the key to reducing chaos, scaling your business, and finally getting some breathing room as an owner. I'll walk you through the simple but powerful ways...

We're shaking things up! After a stretch of solo episodes, we're back with a powerful interview that you won't want to miss!  In this episode of the Scaling Wellness Podcast, I sit down with Krista Dicks, an experienced wellness entrepreneur who turned her passion into a thriving business. Her story is one of resilience, smart decision-making, and the willingness to evolve beyond just being a hand...

Let's be real—if you're running your wellness business without solid systems in place, you're setting yourself up for stress, burnout, and stalled growth. In this episode of the Scaling Wellness podcast, I'm diving into the essential systems every wellness business owner needs to create consistency, improve efficiency, and scale without chaos. We'll explain why "winging it" isn't a strategy, the k...

Let's be real—if you're running your wellness business without solid systems in place, you're setting yourself up for stress, burnout, and stalled growth. In this episode of the Scaling Wellness podcast, I'm diving into the essential systems every wellness business owner needs to create consistency, improve efficiency, and scale without chaos. We'll break down why "winging it" isn't a strategy, th...

What if the advice you've been following is actually keeping you stuck? In this episode of the Scaling Wellness podcast, I'm busting the five biggest myths that could be slowing down your business growth. Whether it's marketing misconceptions, team-building struggles, or the fear of stepping back from hands-on work, we're tackling the limiting beliefs that keep wellness business owners from scalin...