Victoria Hajjar

The Scalable Marketing Machine Podcast

Business EN ↓ 284 episodes

Stop guessing and start growing. The Scalable Marketing Machine Podcast helps B2B CEOs transform scattered marketing into a predictable, ROI-driven system.

Author

Victoria Hajjar

Category

Business

Latest episode

Oct 1, 2025

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Episodes

Ep. 161: Behind the Success: Rachel Hollis' Marketing Strategies Revealed 20.03.2024

In this episode, I break down Rachel Hollis' marketing journey. Learn the key strategies that led to her massive success and how you can apply them in your business.    UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Ep. 160: Team Growth: The Power of Strategic Team Building 13.03.2024

In this episode, I share my insights on building effective marketing teams and leveraging my 24/7 marketing flywheel framework. Plus, I discuss the importance of understanding your strengths and weaknesses when growing a team. Tune in for valuable tips and strategies.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Ep. 159: Staying Strong: Strategies for Building Resilience and Thriving in the Entrepreneurial Journey 05.03.2024

In this episode, I discuss the challenges of entrepreneurship and offer 5 strategies to build resilience under pressure. From mindset to self-care, learn how to navigate the tough moments and celebrate the wins along your business journey. UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Ep. 158: From Progress to Perfection: Elevate Your Marketing to Achieve Maximum Results 28.02.2024

In this episode, I talk about the importance of moving from progress over perfection to mastering the art of perfection in marketing. I share insights on setting higher standards and allocating time for quality improvement. Tune in to hear how this mindset shift can level up your marketing game.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com...

Ep. 157: How Harnessing Competition Can Take Your Business to New Heights 21.02.2024

In this episode, I share my personal journey from CrossFit competition to business success. I discuss the power of competitiveness, upskilling, and creating structured marketing teams. Listen in to learn how uncomfortable situations can lead to growth.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Ep. 156: Leading with Impact: WhichLeadership Style Are You? 08.02.2024

In this week's episode, we'll explore leadership styles, the balance of fear and respect, and how to grow into effective leaders. Join me as we learn to lead with authenticity.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Ep. 155: The Secrets of Successful Founders: Key Traits for Effective Leadership and Growth 23.01.2024

In this episode, we explore the core traits of successful founders, focusing on the importance of leadership. From understanding sales and marketing to applying pressure and becoming a teacher, we'll uncover how to upgrade your leadership skills and inspire your team. Tune in to learn how to lead with respect and kindness while driving your business to new heights. UGLIVENTURES WEBSITE: https://ww...

Ep. 154: Mastering Customer Feedback: 11 Easy Techniques to Secure Reviews 19.12.2023

For better or for worse, getting reviews on your product or service is the best way to keep your marketing flywheel turning.  This is because people really trust the ideas and opinions of other people.   If you want to get in on the word-of-mouth action, today I'm sharing 10 Simple Ways to Get Customer Reviews. These ideas are so easy to implement, you can get started today!   UGLIVENTURES WEBSITE...

Ep. 153: Your Social Ads Will Fail if You Don’t Ask Yourself These Questions 12.12.2023

When you're business is ready for it, ads are the most effective way to reach more people and make a significant revenue jump in your business. It could be the thing to push you from 6 to 7 figures in your business this year.   The catch?   Well, many people waste a lot of money running ads because they fail to ask themselves 3 important questions.  And those questions is exactly what I am talking...

Ep. 152: How Startup Marketing is different from Traditional Marketing 06.12.2023

With limited resources, startup marketers need to be creative in their strategies and efficient with their budgets. In this episode, we will discuss key differences between startup marketing and traditional marketing that entrepreneurs should consider when developing their digital strategy.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugli...

Ep. 151: Optimizing Success: a Guide to SEO with Meg of Clapping Dog Media 29.11.2023

Today on the podcast, I am talking with Meg Clarke from Clapping Dog Media.  She is a master at growing organic traffic and has spent years learning everything she can about how exactly Google works. She and her team have mastered the strategies and tactics you need to help you turn your website visitors into raving fans that actually stick around.   Listen in for all the golden nuggets she shares...

Ep. 150: Brand ROI with Scout Driscoll 22.11.2023

On today's episode we are chatting with the fabulous Scout Driscoll, creative queen and founder at Scout Design Studio.   Together, we discuss: Exactly how to build a strong brand foundation Standing out from the crowd And the biggest mistake more B2B businesses are making right now   Get ready to take notes, this is a juicy one!   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES I...

Ep. 149: The Leadership Meeting Cadence 15.11.2023

Unlocking sustainable growth for your startup involves more than wishful thinking. The cornerstone lies in setting goals and metrics. But why is goal-setting vital? Discover the 3-step formula that guides your marketing team toward achieving your big vision. In a world of shiny distractions, staying focused on these steps can set your startup on the path to success.   UGLIVENTURES WEBSITE: https:/...

Ep. 148: 5 Traits of a Great Startup Leader You Can Adopt Today 07.11.2023

Today, I am sharing the 5 Traits of a Great Startup Leader can you Adopt Today. Little action items you can easily implement that will get you going on your path to being the type of leader who could build the company of your dreams.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

MONDAY MOTIVATION: DON’T GET SUCKED IN (TO INSTAGRAM) 07.11.2023

Hello! Welcome to the Monday Motivation mini-series, where in just a few minutes, I’ll give you the dose of motivation you need to kick off your week, and no, it's not necessarily about business, but about creating an accountable community. I hope you like it and share with me your motivations via DM!     UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.insta...

Ep. 147: Starting with Systems with Ernesto Mandowsky 01.11.2023

In this week's episode I talk to my dear friend, Ernesto Mandaowsky, the founder of CPD Advisors and overall system Samauri, about exactly how you should be implementing systems in your business to get the highest ROI in that time investment of setting them up.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

MONDAY MOTIVATION: ACCOUNTABILITY PARTNER 30.10.2023

Hello! Welcome to the Monday Motivation mini-series, where in just a few minutes, I’ll give you the dose of motivation you need to kick off your week, and no, it's not necessarily about business, but about creating an accountable community. I hope you like it and share with me your motivations via DM!     UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.insta...

MONDAY MOTIVATION: TRACK TIME 24.10.2023

Hello! Welcome to the Monday Motivation mini-series, where in just a few minutes, I'll give you the dose of motivation you need to kick off your week, and no, it's not necessarily about business but about creating an accountable community. I hope you like it and share with me your motivations via DM!     UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instag...

Ep. 146: Cultivating a High-Performing Team Without Micromanagement 17.10.2023

Most of the time, people problems can be traced back to the quality of leadership. If you want to build a high-performing team, you need to step up to bat and improve your leadership game.   There are two keys to unlocking the potential within the people you work with. Curious to know exactly how it works? Listen in!   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: htt...

Ep. 145: How to Set Sales and Marketing Targets: A Step-by-Step Guide for Entrepreneurs 10.10.2023

In today’s episode, I’m talking all about how to stay aligned with your larger goals with real, tangible targets through the “waterfall metrics process.”  It’s a simple framework that ensures you are constantly working on the needle-moving stuff and keeping an eye on the big picture.   Because the big picture is really important and too easy to lose sight of.   UGLIVENTURES WEBSITE: https://www.ug...

MONDAY MOTIVATION: CELEBRATE 09.10.2023

Hello! Welcome to the Monday Motivation mini-series, where, in just a few minutes, I'll give you the dose of motivation you need to kick off your week, and no, it's not necessarily about business but about creating an accountable community. I hope you like it and share with me your motivations via DM!     UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.insta...

Ep. 144: The Biggest Mistakes Founders Make when Building a Marketing Team and How to Avoid Them 03.10.2023

Have you hired marketing freelancers or consultants and been totally disappointed? Or maybe you've had some people working in your marketing team and are unsure of the ROI? Today I am sharing the #1 mistakes that founders make when hiring people to work on their marketing and my exact formula for getting you on track.   UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: ht...

MONDAY MOTIVATION: KEEP GOING 02.10.2023

Hello! Welcome to the Monday Motivation mini-series where in just a few minutes, I’ll give you the dose of motivation you need to kick off your week, and no, it’s not necessarily about business, but about creating an accountable community. I hope you like it and share with me your motivations via DM!     UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instag...

Ep. 143: Why your Q4 Marketing Strategy is Important for Finishing the Year Strong 27.09.2023

Today I'm talking all about how to build an effective strategy and follow through with it in Q4. I'm sure you've heard of a Go-to-Market Strategy, and perhaps you've even created one for yourself.  Today on the podcast I am breaking down the 7-steps to build a Sales-Focused Marketing Strategy.   When you execute against a proven strategy consistently, results come quicker. And this is exactly wher...

Ep. 142: Where and How to Find the Best Marketing Talent 19.09.2023

I wanted to share some insights into the challenges I've been facing recently in our quest to find top-notch marketing talent, and how I've navigated finding stellar people in a sea of wannabes.   That is exactly what we are digging into in today's episode.    UGLIVENTURES WEBSITE: https://www.ugliventures.com/ UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

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