The Salon Scoop

We are thrilled to have the amazing Heather Bagby on The Salon Scoop! Heather is essentially a super hero as she not only owns 2 salons and an academy, but also serves many roles for SSBC such as Vice President of Business Development, board member, facilitator, consultant, and most importantly, Chief Happiness Officer. It’s exhausting simply listing all of her many roles, yet Heather handles it a...

We’ve already talked about policies you need to have in place for your guests (if you missed that, scroll down and listen to 5 Guest Policies You NEED to Have in Place in Your Salon!), and now, we’re filling you in on the policies you need to have in place behind the scenes for your salon team! It is important to enforce policies to encourage healthy boundaries and work environment. In t...

Our salon horror story episodes are always a hit and we’ve got a brand new batch of terrifying tales to share with you! In this episode, we talked to a salon owner who had an absolute NIGHTMARE experience with a bridal party that ended with a trip to the hospital, owners that opened their salon at the peak of the pandemic, and a stylist who had quite the scare with an elderly client in her chair....

If you’ve never ran a salon in your salon or spa, there’s never been a better time than now to start planning one! There are countless benefits to hosting an in-salon event and in this Digital Debrief episode, Scott and Sarah run through the pros as well as give you everything you need to get started on your next event! Not only can an in-salon event help with networking, client recruitment, and b...

Firstly, if you haven’t caught our conversation with Cindy in her Salon Scoop debut episode, Just Do It, go and give that a listen ASAP! Cindy dropped tons of fresh insight and advice in her interview episode, but in this Rapid Fire, we keep it fun and light! Get to know the multi-talented Cindy Duplantis on a different level in this episode. You’ll want to give Cindy a follow on Instagram @cindyd...

Do you ever have those moments where it hits you that you haven’t seen one of your favourite clients in a while? Like a lot longer than usual? It’s hard not to take it personally when you come to this realization, but there are so many reasons as to why a guest hasn’t returned in a while. In this Digital Debrief episode, Scott and Sarah talk about the importance of following up with guests after t...

When you chose to be a salon owner, you chose to be a leader, a mentor, and someone that your team can look up to. It is so important to lead by example, especially when it comes to morale in salon. However, it can feel impossible to plaster a smile on your face and rock a sunny disposition when you’re stressed and distracted by your never-ending to-do list. In this episode, we’re giving you...

We could not be more excited to share this incredible interview with the multi-passionate and talented, Stephanie Russel! In this episode, Scott and Stephanie talk about “Psychological Safety” and how this and overall mindset affect every aspect of your salon. She shares tangible tools that salon owners can implement and practice in their business to achieve a happier and healthier salon culture,...

Have you ever wondered what one piece of advice industry icons would give to new salon professionals or professionals looking to reinvent themselves? Would it be about how to execute the perfect cut, how to apply a seamless color, or perhaps it would be something deeper about how to maintain work life balance. In today’s episode, we ask some of the best in the biz what ONE piece of advice they wou...

We are thrilled to have industry icon Cindy Duplantis on this jam packed Salon Scoop episode! Cindy is a master of all trades from behind the chair in the salon, to backstage at fashion week, and even on The Marilyn Denis show as a hair expert! She has worked with A-List celebrities, educated and helped shape Redken’s new generation of artists, has won countless awards, and she is the CEO and Chie...

The concept of using video in your salon’s social media marketing game plan is still relatively new to many of you. IGTV, IG Live, Reels, oh my! Reels are the latest video craze on Instagram and creating/posting your salon’s own can result in unbelievable reach and engagement. In this Digital Debrief, Scott and Sarah go through the basic DO's and DON'Ts of creating reels for your salon's Instagram...

If you haven’t yet caught our episode with Anna, Recharge, Produce Excellence, Rinse & Repeat, stop what you’re doing and go listen to that incredible and informative episode! In this Rapid Fire segment, we’re keeping things light and fun with Anna by asking random, burning questions! Get to know Anna Pacitto on a different level in this episode. Huge shout out to our incredible guest, Anna Pacitt...

In a perfect world, every client would show up to their appointments on time, preferably with a Starbucks in hand for you. Last minute cancellations and no shows wouldn’t exist, and every guest would be OBSESSED with every service provided and retail product recommended. Every customer would be sweet as sugar to your salon team, communication would be clear and concise, and conflicts would be none...

Roundtable Discussion with Pattie Kobe, Jen Masters and Kristi Valenzuela In this Roundtable Discussion, Scott sits down with 3 incredible Salon industry leaders to talk all things RETAIL! Retail is not only important, but vital in building a successful, profitable salon business and is an excellent way for your stylists to add another stream of revenue through commission. As salon professionals,...

Email marketing may seem like an old school way of communicating with your clients and potential clients, but it is alive and well in 2022 more than ever. Trends show that following the pandemic, customers EXPECT companies to increase their digital initiatives and presence, and email marketing is the perfect way for salons to connect with their customer base. Email addresses are worth their weight...

We’ve got an incredible batch of spooky salon horror stories for this Halloween edition of The Salon Scoop! In this episode, we talk about a haunted salon, a nightmare client situation, and a true crime murder with a victim who was last seen in her salon. You WON’T want to miss these super spooky, sometimes funny, and downright terrifying salon horror stories. Have a salon horror story of your own...

You’ve seen them, you’ve heard them, and you’ve likely been influenced by them in one way or another. Social media influencers can be found in niche and we’ve seen this type of marketing be extremely beneficial in other industries. When done correctly and strategically, it can be an amazing marketing investment for your salon/spa! In this S.O.S Digital Debrief, we’re going to explain to you exactl...

Nicole has played quite literally every role within the salon industry. From stylist, to salon owner, to SSBC board member and educator, there’s no doubt that Nicole Mitchell is a force to be reckoned with. We sat down with Nicole to discuss staff recruitment and retention in our Salon Staff S.O.S Episode but today, we are keeping it fun and light by putting Nicole in the hot seat and asking her s...

Stop waiting...start automating!! Between phone calls, texting, emails, and social media messengers, it feels as if clients and staff have full access to salon owners 24/7. It can be overwhelming trying to keep up with responses and downright irritating feeling obligated to respond immediately. It's equally overwhelming trying to juggle digital marketing tasks while running a full blown business!...

In this Salon Scoop episode, we had the absolute pleasure of sitting down with the incredible Anna Pacitto! Anna is currently the owner of multiple salons as well as the artistic director of a prestigious academy based in Montréal, and is internationally recognized as an artistic director and platform artist with countless awards under her belt! In this interview, Anna shares insight she’s gained...

Listen up, salon and spa owners, you’re not going to want to miss this episode! In this SOS Round Table episode, we sit down with 3 powerhouse women in our industry and talk staff issues and team building in 2022. For salon owners, there’s been a major shift over the last few years when it comes to employees and what they need from your salon company. These three ladies have taken these changes in...

Loyalty Reward Programs are everywhere nowadays, but just because there’s a system in place, doesn’t necessarily mean it’s effective. At Salon S.O.S, we are passionate about creating digital solutions for salon owners that actually work, and loyalty programs just so happen to be one of our specialties! In this SOS Digital Debrief episode, Scott and Sarah discuss the features that highly effective...

Today, we're doing something a little bit different! Salon S.O.S founder Scott Moon was featured on Get Rooted Podcast and this episode was so good, we had to share on The Salon Scoop! In this episode, Stephanie of Get Rooted Podcast talks with Scott about the power of a positive mindset. Scott shares his wisdom from his years in the salon industry and the insight he provides is beneficial for all...

Have you ever wondered what your favourite salon industry icons are like behind the scenes when they're not behind the chair?! In our rapid fire segments, we ask your favourite Salon Scoop guests everything you never knew you wanted to know!  We put our guests on the spot by asking their preferences and opinions on beauty trends, pop culture, and everything in between. Get to know Sheri Doss, Sam...

Social media contests and giveaways have been proven to be an excellent marketing technique for salons and spas. It can be a great tactic for gaining followers and exposure to potential new clients in your area. However, although contests and giveaways are beneficial for small businesses and consumers alike, there are things to avoid and keep in mind in order to have a return on your investment an...