Paul Castain
The Sales Playbook Podcast
Sales tips for the aspiring sales rock star!
Author
Paul Castain
Category
Podcast website
Latest episode
Jun 6, 2026
Where to listen?
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Episodes
Episode 460 A Huge Communication Mistake I Just Made June 6, 2026 06.06.2026 19:43
I made (what I feel) was a bad communication mistake while speaking with someone, and guess what; I bet you've made that mistake too! On this week's episode of The Sales Playbook Podcast, we're gonna go there! To learn more about my onsite training, customized workshops, or rates and availability to have me speak at your sales kickoff, please email me paul@yoursalesplaybook.com
Episode 459 Easy Ways Of Staying In Touch and Keeping Important Tasks Front and Center June 1, 2026 01.06.2026 39:08
File this week's episode of The Sales Playbook Podcast under "cool" because I have some cool ways for you to not only keep important prospecting tasks top of mind; I share several ways for you to stand out! For rates and availability for my customized training workshops, onsite training, and sales kickoffs, send an email to paul@yoursalesplaybook.com
Episode 458 Q2 and The 2 Opportunities Most Sales Reps Miss May 2, 2026 03.05.2026 21:30
There are TWO super important opportunities that most sales reps miss during the second quarter and they pay for them dearly for the rest of the year. In this week's episode of The Sales Playbook podcast, we're gonna go there! One more thing . . . During the podcast I mention our upcoming webinar 10 Sales Plays To Run Before Q2 Ends. Here's what you'll gain by attending; How To Set 15 More Appoint...
Episode 457 The Hidden Power You're Totally Oblivious To April 11, 2026 11.04.2026 23:05
In this week's episode of The Sales Playbook Podcast we talk about an amazing power you're probably oblivious to. Think I'm bluffing? Then I triple dog dare ya to give this week's episode a listen.. Would you like a FREE copy of my How To Host A Sales Kickoff That Kicks Ass guide? Shoot me an email and it's all yours! paul@yoursalesplaybook.com
Episode 456 AI The 3 Reasons Why EVERY Sales Rep Should Embrace It March 29, 2026 29.03.2026 35:14
Soon, the use of AI in the sales trenches will no longer be optional, so; In this week's episode of The Sales Playbook Podcast I'm going to share 3 reasons why EVERY sales rep should get on board! For availability and pricing for my speaking engagements, email me paul@yoursalesplaybook.com
Episode 455 Cold Emails: Too Much? Too Little? Too Late? March 21, 2026 22.03.2026 41:08
You send a cold email, how long should you wait until you follow up? How much is too much? Too little? And yep, we can't be "too late", so; In this week's episode of The Sales Playbook Podcast we're gonna go there! Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied
Episode 454 The Cold Email That Turns Decision Makers Off March 15, 2026 15.03.2026 33:04
There's one type of cold email that decision makers disregard more than any other type and here's the thing; You've probably been sending it all along! On this week's episode of The Sales Playbook Podcast we're going to talk about it and more importantly; I'm going to show you how you can apply an immediate fix! Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored...
Episode 453 Cold Emails and 3 Ways To Get Better Results March 7, 2026 07.03.2026 42:26
I loaded this episode up with so many actionable tips to help you get BETTER results from those cold emails you're sending. Seriously, you'll want pen and paper for this episode! Enjoy! PS For more information about my email workshops shoot me an email paul@yoursalesplaybook.com
Episode 452 Don't Be Afraid Of Pissing Off Potential Clients February 28, 2026 28.02.2026 44:32
Sometimes we avoid certain things simply because we're afraid it's going to piss off a potential client; Dude, it's costing and I'm about to tell you HOW! And I'm also gonna teach ya a super cool problem solving approach I like to call the "Goalpost" approach. Check out this week's episode! For more information about my customized sales workshops, onsite training, etc, email me paul@yoursalesplayb...
Episode 451 You're Not As Productive As You'd Like To Believe December 7, 2025 07.12.2025 48:41
When it comes to prospecting, I'm willing to bet that you're fooling yourself! There are two other areas as well, where most sales professionals are missing something that's robbing their results. In this week's episode, I'm going to reveal all, and; Offer you some nifty ways to course correct! For availability and pricing for my keynote speeches, onsite training, and Sales Kickoff presentations,...
Episode 450 What Was Once Old Is Now New Again In Sales November 30, 2025 30.11.2025 38:25
There are some absolutely awesome approaches to sales that we've somehow forgotten about while embracing all the latest ones. Kind of hard to stand out while you're doing what EVERYONE else is doing, so; I have two approaches I'm going to share in this week's episode. One more thing . . . Our Black Friday weekend sales is about to end, so if you'd like to save $100 on our Prospect Like A Pro cours...
Episode 449 How To Leverage The Holiday Season November 22, 2025 22.11.2025 33:51
So many sales reps fail to leverage the holiday season, and instead; They actually feel quite challenged by it. Not on my watch, baby! I have 8 ideas that will help you kick some butt! For information about my Sales Kickoff speaking engagements, please email me paul@yoursalesplaybook.com
Episode 448 How To Find A Potential Client's Email Address November 15, 2025 15.11.2025 16:48
Would you like to know an all-caps FREE way to find a potential client's email address? You'll want to check out this super simple tip that I share during this super short episode of The Sales Playbook Podcast! For speaking engagement inquiries, you can email me paul@yoursalesplaybook.com
Episode 447 An Insanely Cool Way To Find Leads November 8 2025 08.11.2025 27:39
Would you like a way to generate leads where you'll have almost no one else utilizing that lead source? Then run, don't walk, over to this week's episode of The Sales Playbook Podcast 'cause I got a little something/something that will rock your leads!
Episode 446 The High Yield Low Yield Variable For Selling Smarter October 5 2025 05.10.2025 48:16
On this week's episode of The Sales Playbook Podcast, we talk about what happens if you don't "audit" certain sales habits from time to time! Oh, and there's a cool FREEBIE I'm going to send everyone too! If you'd like to check my availability for your Sales Kickoff or my one on one sales coaching, you can email me paul@yoursalesplaybook.com
Episode 445 The Secret Weapon NOBODY Uses In Sales, So Maybe You Should September 1, 2025 01.09.2025 37:19
There's a "secret weapon" NOBODY thinks to use in sales, and that's all the more reason why YOU should! Think I'm bluffing? Then you'd better check out this week's episode! Planning your Sales Kickoff? Email me for my FREE How To Host A Sales Kickoff That Kicks Ass guide. paul@yoursalesplaybook.com
Episode 444 3 Out Of The Box Ways To Use Testimonials August 24, 2025 24.08.2025 35:31
Want to stand out during the sales cycle? On this week's episode of The Sales Playbook Podcast, we're going to talk about 3 ways you can do that with testimonials, and; I'll bet you a stick of gum that you aren't doing these things already! For more information on my on-site training programs and sales kick-off speaking engagements, click HERE.
Episode 443 Testimonials: The Things We Never Think About But Really SHOULD August 17, 2025 17.08.2025 27:56
There are things that we never think about when it comes to testimonials, so grab your swimsuit because we're gonna cannonball into that pool! Think I'm bluffing? Then I triple dog dare ya to listen to this week's episode of The Sales Playbook Podcast. Would you like a FREE copy of my How To Host A Sales Kickoff That Kicks Ass guide? Send me an email paul@yoursalesplaybook.com to get your free cop...
Episode 442 How To Deal With Difficult People and Difficult Situations 10.08.2025 40:44
None of us likes to think about the difficult people/situations we have to occasionally navigate as sales professionals; Maybe that's the problem? In this week's episode of The Sales Playbook Podcast, we're gonna go there! At the end of the podcast, I offer a cool FREEBIE, so make sure you get yours "while supplies last" :) If you'd like to consider me for your upcoming Sales Kickoff meeting, emai...
Episode 441 How To Find Your Way Out Of A Challenging Situation August 3, 2025 03.08.2025 25:00
Here's something super simple you can do that will help you not only solve any current challenges, it will help you with future ones too, and; This approach will also help you come up with ideas, new approaches, and even serve as a tool for when you have team brainstorming sessions! Enjoy and please share this with your team so we can help more people in the sales community! For information about...
Episode 440 One Reason Why You Aren't Getting The Results That You Want June 7, 2025 08.06.2025 19:23
I was going through a rough patch with my business recently, and I wasn't getting the results that I wanted, and then; I remembered something a multi-millionaire taught me years ago that helped me turn things around, and; NOBODY ever talks about this!
Episode 439 Counterintuitive Prospecting May 4, 2025 04.05.2025 40:11
Ready for a different approach to prospecting? In this week's episode of The Sales Playbook Podcast, we're gonna challenge the way you've been taught to prospect.
Episode 438 What To Do When Someone Asks You A Rude Question April 27, 2025 27.04.2025 26:37
Did you ever have someone ask you a rude/intrusive question? Here's how you handle it and more importantly; Regain control of the discussion.
Episode 437 What To Do When A Deal Gets Competitive March 9, 2025 09.03.2025 40:45
In this week's episode of The Sales Playbook Podcast, I take you through an all caps POWERFUL tactic to use when you discover competitors competing for that account you're trying to land.
Episode 436 2 Mistakes To Avoid When You Lose A Deal March 2, 2025 02.03.2025 53:31
Nobody EVER discusses what to do when you lose a deal; Until now that is! On this week's episode of The Sales Playbook Podcast, we're gonna go there!
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