The Sales Ninja Show Podcast

In this episode, I sit down with endurance champion and executive coach Neil Thubron to explore mental toughness for sales and how developing a stronger mindset, finding your purpose, and pushing beyond your comfort zone can help you achieve bigger goals, lead stronger teams, and build a more successful sales organization. Neil Thubron knows what it means to keep going when most people would quit....

In this episode of The Sales Ninja Show, I sit down with Google Ads expert Brydon McMillen to uncover how smarter Google Ads optimization helped one company acquire 54% more customers while spending 10% less on advertising. Brydon McMillen has managed over $50 million in Google Ads spend across more than 150 accounts, working with major brands like Cirque du Soleil and Porter Airlines. He is the f...

Are you struggling to get your business noticed? Do you feel like your competitors get all the attention while you work hard behind the scenes? Have you wondered how to get featured in the media without spending thousands of dollars? I believe every entrepreneur deserves a chance to be seen and heard. With the right publicity strategy, you can start building trust and reaching people who need what...

Are you struggling to stand out when hundreds of people offer the same service? Do you feel like your message sounds like everyone else's? Have you wondered why some clients connect with certain business owners before they ever get on a sales call? I believe personal storytelling can help people understand who you are and why you do what you do. When your message reflects your values and personali...

Ashley Gross, founder and CEO of The Alliance, is an AI consultant and former marketer with over 10 years of experience. After discovering she would not receive maternity leave, she used AI to reduce her 80-hour workweek to 15 hours. She has since trained more than 2,500 professionals and worked with enterprise teams at Microsoft, Visa, HP, Unilever, and Snowflake. Ashley explains how auditing rep...

Leila Colgan is a healthcare entrepreneur, sales leader, and author of Level Up Your Sales who has generated over $65 million in B2B sales across startups and Fortune 500 companies. Known as the “Territory Flipper,” she specializes in transforming underperforming sales territories, including accounts ranked in the bottom 5%, through strategic planning and long-term customer relationships. Her Sell...

John Jonas, founder of OnlineJobs.ph, has spent more than 20 years helping entrepreneurs hire remote talent from the Philippines. After struggling with an overwhelming workload, he hired his first Filipino employee in 2006 and discovered how delegation could transform his business. Today, he manages a team of 60 Filipino professionals, works just 17 hours per week, and operates a hiring platform a...

Adrian Treacy is an Irish entrepreneur, author, and mindset coach with over 20 years of experience in sales, SaaS, revenue management, and business operations. While working with Sixt Rent a Car in Ireland, he helped increase incremental sales from approximately €1.5 million to nearly €3 million in one year. His experience revealed how employee mindset, customer relationships, and consistent sales...

Dinah Redhouse, chief growth officer of WhatSnap.ai and founder of Digital Protégé, helps businesses recover sales opportunities lost through slow follow-up and ineffective messaging. After leaving corporate life, she helped build an AI-powered communication platform that connects iMessage with GoHighLevel CRM. Her team expanded into international markets while developing tools for real estate pro...

Dave Won is a sales coach, certified money coach, former Air Force captain, TEDx speaker, President’s Club winner, and Salesperson of the Year. His approach grew from a costly sales lesson: despite believing a $1 million service was right for a client, fear of losing the deal led him to offer a $100,000 solution instead. The client eventually left for a competitor after the lower-priced option fai...

Dave Won is a sales coach, certified money coach, TEDx speaker, former Air Force captain, President’s Club winner, and Salesperson of the Year. His approach grew from a costly enterprise sales experience: he recommended a $100,000 service because he feared losing the deal instead of presenting the $1 million solution the client actually needed. The smaller solution failed to solve the problem, and...

Kimberley Day is a three-time award-winning bestselling author, publisher, book coach, and business growth strategist who spent 13 years in financial services before building her own business. After writing her first book, she doubled her income within 12 months, expanded from local to national media coverage, and within 18 months was earning more from book coaching than financial services. Her cl...

Joey Lieber started as an entrepreneur in the music industry, eventually building a music education business that generated $70,000 in annual net income. Since 2022, he has worked in mergers and acquisitions, focusing on business valuations, marketing, and sales. One standout transaction involved a landscaping company producing $1.7 million in net income that sold for $9.2 million in under six mon...

Jon Weberg has spent 14 years helping businesses improve growth and sales operations, with work touching more than 20,000 businesses across 25+ industries. His experience includes a $6.8 billion mining merger and work connected to Frank Kern, Dan Fleyshman, John Crestani, Chase Hughes, and AI Acquisition, a company discussed as having 150 employees and roughly $60–$70 million in annual recurring r...

Lauren Cohen is a Canadian-born dual citizen who has spent 25 years in the U.S. and now helps entrepreneurs, investors, professionals, and families plan their move across the border. Her career took shape after her ex-husband was detained by immigration authorities and later deported following their honeymoon, exposing the risks of fragmented immigration advice. Today, she brings immigration, busi...

Cole VanDeWoestyne built his career by finding value where other people saw dead ends. He sold more than $100 million in cars in his 20s, generated another $100 million through copywriting and $350 million through email marketing, then shifted his attention to building Saurin, a focus beverage he aims to scale to $100 million in annual revenue. His approach centers on “deal vision,” the belief tha...

Daniel Tapia has helped generate more than $20 million in client results over 36 months while personally driving $10 million in cash collected for his company within a few months. His firm has grown from $1 million in its first year to $3 million in its second and $11 million in its third, with tax firms using his approach to pursue faster growth without doubling their workload. Daniel’s approach...

Nancy Benet, a CPA, entrepreneur, business coach, real estate investor, and co-author of Tame Your Money Monster , rebuilt her life after a 25-year marriage, divorce, and more than $650,000 in debt while raising four children. She paid and settled the debt over roughly seven years while simultaneously building her CPA firm, drawing on lessons from financial hardship, faith, and personal responsibi...

Stephen Smith has spent three years in high-ticket sales, including two years as a setter and one year as a closer, after leaving 12–14-hour oil pipeline shifts in Canada. Now based in Paraguay, he recently reached a personal best of $17,000 in commissions from $150,000 in cash collected, selling 42 units in a single month. His approach centers on service-based selling, deep discovery, and helping...

Kaitlyn Lemus Portillo is an RIAA Gold Record songwriter, multi-company founder, and award-winning SaaS entrepreneur who moved from the music industry into real estate, investments, and business automation. After spending 7.5 years building teams and systems, she now runs businesses that continue operating without her daily involvement, while turning down acquisition offers that did not meet her l...

Anthony DeGazon spent roughly a decade at IBM and a top-five Canadian bank before joining his wife Rachel in building their music education business. Now in its 30th year, the company operates three Toronto-area locations with more than 30 teachers, and its growth has included multiple Two Comma Club awards. The business eventually reached a point where revenue was growing while debt grew with it,...

Nicole Attias, founder of Prospect to Win, brings more than two decades of B2B cold-calling experience across manufacturing, office furniture, cybersecurity, roofing, recruitment, and commercial real estate. In one 2025 case study, her team helped generate $1.6 million in revenue from 95 leads, with 60 purchasing and an average deal size of $25,000. Attias uses a targeted outbound system built aro...

Armando Leduc, founder and CEO of Leduc Entertainment, has spent more than two decades in entertainment, filmmaking, acting, and video production, including 60 television and film projects. His work in personal branding began with a client who was building an eight-figure firm, where Armando helped produce 50–60 pieces of content during a monthly production day. He also credits personal branding w...

Tony Bianco built an unconventional career that spans ministry, software development, enterprise marketing, and high-ticket sales. After teaching himself programming, he worked on projects for organizations including Microsoft, Boeing, the Department of Defense, and World Vision, where email campaigns helped generate millions of dollars in disaster relief funding. He later transitioned into high-t...

Michael Bertoni has spent more than 25 years helping SaaS, AI, and technology companies scale through talent acquisition and go-to-market strategy. Working primarily with founders between $0 and $10M in annual recurring revenue (ARR), he has supported more than 100 clients by building recruiting systems, sales playbooks, and lead generation frameworks. One case study highlighted a company that gre...