Leon McCowan

The Sales Dojo's Podcast

Business EN ↓ 428 episodes

The Sales Dojo podcast is here to help you address the real issues sales people face every day. The podcast will help you close those sales, hit those targets, get paid those commissions and buy them shoes!

Author

Leon McCowan

Category

Business

Podcast website

thesalesdojo.libsyn.com

Latest episode

Jul 10, 2026

Where to listen?

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Episodes

415 - This Week in Sales - 09/01/2026 09.01.2026

Tune in with Leon, Chris and Susie for the latest in the world of sales and selling.

414 - Book Review - Deconstructing Discovery: Tactics, Talk Tracks and Transcripts - Your Actionable Step-By-Step Guide to Running Discovery Calls Like a Pro By Richard Smith 05.01.2026

Deconstructing Discovery: The Salesperson's Guide to Running High-Impact Conversations That Convert The quality of your discovery calls make or break your pipeline. Yet most reps either stumble through them or fail to achieve their key objective. Deconstructing Discovery is the tactical playbook for salespeople who want to take control of their deals and for managers who want to elevate how their...

413 - Book Review - Sales Is Therapy: Empathy Driven Sales For Results by Jack Frimston & Zak Thompson 19.12.2025

Let's face it— sales is often considered a dirty word. What are the first thoughts that come to mind when you hear salesperson ? Exactly. But why is this? Isn't selling really about guiding someone from a state of need and uncertainty to one of peace and fulfilment? Sales is Therapy reveals the deeper, more human side of selling, where each interaction becomes more than just a chase for commission...

412 - This Week in Sales - 17/12/2025 17.12.2025

This week we chat to Susie, Leon & Chris about the hot topics in sales and selling!

411 - Book Review - Grow Your People, Grow Your Sales by Leigh Ashton 16.12.2025

Discover how to re-programme the way your sales people think, leading to dramatically improved behaviours…and exceptional results. To succeed, your sales people don't need more sales training, they need to change the way they think. This book is the ultimate guide to creating a Growth Mindset Culture throughout your sales team and the foundation for sustainable long-term growth for you, your sales...

410 - This Week in Sales - 12/12/2025 12.12.2025

This week we chat the the team about whats hot in the world of sales and selling.

409 - Special Episode - Mark Howley 03.12.2025

This week we chat to Mark Howley from the Mark Howley Show.   The Mark Howley Show is an interview based podcast inspired by my upbringing in the highly urban and diverse Philadelphia, business ownership, and a life of travel. Tune in now for an incredibly honest and hard hitting episode.

408 - This Week in Sales - 27/11/2025 27.11.2025

Tune in with the gang for the latest in the world of Sales and Selling.

407 - Book Review - Selling is Bullsh*t: Learn to sell without being a total A-hole by Coach Dan 25.11.2025

Selling is key to growing your business and achieving financial prosperity. HOWEVER, it can also be a bunch of bullsh*t. In this book, Coach Dan Gordon teaches you how to become masterful at sales and close deals easily without having to be a total a-hole! As you learn to sell better, your confidence increases along with your income. Coach Dan will walk you through his simple tools of selling that...

406 - Book Review - Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make by Walter Crosby 24.11.2025

Forget sales band-aids, address the root cause, and scale your revenue by avoiding the 7 critical mistakes CEOs make. In the compact and potent read of Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make , Walter Crosby distills 30 years of sales mastery into a 90-minute guide for CEOs at a critical juncture. This book is not just a read; it's the beginning of a journey to pinpoint and resol...

405 - This Week in Sales - 21/11/2025 21.11.2025

This week we chat to Susie and Leon about the hot topics in the world of sales and selling.

404 - Mini Episode - Motivation 18.11.2025

In this weeks mini episode we discuss the topic of 'Motivation'.  Tune in now with Leon & Chris for a smashing epsiode!

403 - This Week in Sales - 14/11/2025 14.11.2025

This week we chat to Chris and Leon about the world of sales and selling.

402 - This Week in Sales - 11/11/2025 11.11.2025

Tune in now for the latest in the world of sales and selling with Leon, Chris and Susie.

401 - Book Review - Everybody Works in Sales by Niraj Kapur 10.11.2025

Award-winning executive, Niraj Kapur, has worked in corporate London for 23 years. From small businesses to a national newspaper to FTSE 100 and FTSE 250 companies, he's experienced it all and shares his insight, knowledge, big wins and horrible failures. Containing 27 valuable lessons, plus 17 interviews with experts, Everybody Works In Sales combines unique storytelling and personal development...

400 - Mini Episode - Honest Pipeline 06.11.2025

In this weeks mini episode, we talk to the team about all things pipeline!

399 - Book Review - Sell like a Cockatoo by Gail Kasper 03.11.2025

We chat the the author or "Sell like a Cockatoo" by Gail Kasper.  In this book, Hank the Cockatoo shows you how to seamlessly move the sale forward with passion, knowledge, and a connection that can't be broken. You'll learn how to catch customer cues, respond, and redirect. Relationship selling isn't dead, but with Internet-wise customers, new tools are needed to regain control. Cockatoo selling-...

398 - Mini Episode - Confidence 30.10.2025

In this week's mini epsiode, we chat to the team about confidence!

397 - This Week in Sales - 27/10/2025 27.10.2025

This week we chat to Chris and Susie about the hot topics in the world of sales and selling!

396 - Mini Episode - Opening Sales Calls 23.10.2025

In this week's mini episode, the team discuss 'Opening Sales Calls'.  Tune in now for some hot tips!

395 - Book Review - Hamish Knox - Accountability the Sandler Way 20.10.2025

In this week's book review, we chat to the Hamish knox, the author of "Accountability the Sandler Way".   Accountability can be a way of life for your sales team. And it's easier than you think. For most salespeople, "accountability" is a terrifying word. It usually conjures up images of micromanagers controlling their employees' every move. It may even trigger memories of doing punishment laps, p...

394 - Mini Episode - Securing the Next Steps 15.10.2025

This week we have another mini episode on how to secure the next steps.  Tune in now for some golden advice!

393 - Book Review - Zoltan Vardy - The Launch Code 13.10.2025

This week we chat to Zoltan Vardy about his book "The Launch Code". The Launch code: A B2B Sales book to help start-up and founders sell and scale.  Zoltan Vardy has helped over 200 startups in 26 countries boost revenue and gives you a proven step-by-step framework with the mindset shift every founer needs to close deals and scale confidence.    

392 - Mini Episode - How to Start a Sales Meeting? 11.10.2025

In this week's mini episode, we chat to the team about 'How to start a sales meeting'.

391 - Mini Episode - What To Ask In Discovery 03.10.2025

Another mini episode of golden tips around the topic 'What to ask in discovery!'  Tune in now.

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