The Roofer Show

Today I’m talking to Jill Nelson of Ruby Receptionists about how to get more qualified leads by using a virtual receptionist. We all know that the biggest complaint about contractors is that they DON’T answer the phone! Let Ruby help your business! Join us to hear what Ruby provides and how they can help YOUR business. What you’ll hear in this episode: When Jill was a receptionist, she wanted to b...

Do you ever feel stressed or out of control when running your growing contracting business? If so, this is the show for you. Today, I interview Diane Gilson about how much that chaos is costing your company. Too many contractors don’t like numbers and usually turn over the bookkeeping and accounting to someone that may be less than qualified--or worse--downright dishonest. Find out how making some...

Roofers racked up over $21 million in OSHA citations in 2016! Will you be ready when they show up on your job? As the Risk Development Director for the NRCA, Harry will explain the steps you need to take to defend yourself from one of the biggest threats we face as roofing contractors. We need all the help we can get when it comes to navigating the complicated maze of regulations and Harry gives u...

My salespeople had a favorite “Whine”—"Homeowners only care about the price and we’re too expensive.” When in fact, survey after survey tells us that price is rarely the main reason why homeowners select a particular contractor. In today’s interview, I discuss the sales process you need to get your price, with expert John DeRosa. What you’ll hear in this episode: John’s work as director of contrac...

If you’re not marketing and selling preventative roof maintenance you are leaving a lot of money on the table! In today’s interview, Greg teaches us how to set up a maintenance department, find the right people to run it, and how to sell maintenance for high profits. He’ll also show us the top 5 mistakes contractors make that will kill the deal. Greg Hayne, of The Hayne Coaching Group, has a uniqu...

In today’s interview, I sit down with Devon Tilly from The Art Of Construction Podcast and learn how he built a company culture to take his successful business far into the future. Devon has been recognized nationally for his innovation and creativity within the building industry. In today’s conversation, we go deep into people and technology. As we all know, there are more people going out of the...

Why is it that the last 20% of a roofing job takes 80% of the time? Sometimes you just can’t get it closed out. The punch list that gets longer with every inspection. Materials are on back order. A sick employee slows things down. Whatever it is, it means you’re not getting your final payment and your customer is getting impatient. Today I talk about the 13 step process we used at my company to ge...

There will be another recession that can destroy your business. It may be down the road but it will come. Now is the time to recession-proof your contracting business by setting up a sales process and building a quality sales team for the long haul. Today I interview sales team builder Ryan Groth and learn his 5 step process that will get you started on recession-proofing your business today. What...

Business is booming and you have a lot of cash flowing out the door. Without a strong collections process, you can run into a real cashflow squeeze. Just one hiccup on a large project can put your entire business at risk. Today, I interview construction attorney Alex Barthet from The Lien Zone Podcast to discuss everything we need to know to get paid for your jobs. We cover the good, bad, and the...

With the year half over it’s time for a mid-year checkup of your business. It’s halftime. Get your team together and review what went right and what went wrong. It’s a time to take a step back, look at the score, and be sure you are on track for a strong finish. In today’s podcast, I make it easy with an 8 step process to evaluate your business performance and give you a free download from my webs...

We all have a story to tell about how we ended up in the Roofing Industry, but with Louie Leger, as the saying goes, “You can’t make this stuff up!” One of the first things I do every morning is checking LinkedIn to see what my connections are up to, and that usually means getting a little boost from Louie’s morning greeting. He is always upbeat and positive, but the other day he posted something...

The only way to grow a profitable roofing business for the long haul is to build an effective sales team. On today’s podcast, I talk sales with Becca Switzer, owner of Roof Sales Mastery. Becca teaches roofing contractors how to find, hire, and train successful salespeople with her proven step-by-step system that avoids all the typical mistakes most business owners make. What you’ll hear in this e...

Even with the booming construction economy, contractors are still going out of business at an alarming rate--and the reason is most likely poor cash flow. As sales volume increases, so do your payroll and supplier costs, all of which must be paid--usually long before you get paid for those jobs. If you’re not on top of your cash flow it doesn’t take much for it to all come crashing down. You can’t...

I’m in the "hot seat” when I’m interviewed by fellow podcaster Devon Tilly from The Art Of Construction Podcast where we have a conversation about growing your roofing business. We also get into my experience of 30 years of contracting and talk some helpful tips. What you’ll hear in this episode: Why I choose to share my experiences over 30 years of roofing and how others can grow their business b...

 If you are going to grow a successful roofing business, you’re probably going to need a credit line with a local material distributor. In today’s interview with Thea Dudley, we’re going to get into how your supplier can help. Thea has over 30 years of credit and collection management experience in the construction industry. She writes a credit advice column for ProSales Magazine and has presented...

What is going on with Facebook? What was the scandal all about and how will it change Facebook? Is Facebook still relevant to roofers in terms of marketing? How can roofers use Facebook groups to cultivate free referral leads? We get the answers to these and other questions in today’s podcast with digital marketing expert Aaron Hockel. What you’ll hear in this episode: Aaron’s work at Alta Vista S...

The tagline for my podcast is learn how to grow your roofing business, make more money, and have more free time. I use this because these are the top 3 problems that the roofing contractors I work with face in their businesses. But with this strong economy most everyone is growing their business but they’re still not making the money they should and they certainly don’t have the free time they wan...

Today we talk about setting up a process to help your company manage its online reputation, enhance employee relations with customers, and address customer concerns before they hit review sites. All this can be tracked from one easy-to-use website. What you’ll hear in this episode: Josh’s background in HVAC and plumbing How RevuKangaroo began when he wanted to perfect the review system How can we...

 In today’s interview, we discuss what’s new in aerial measurement apps and how these tools can save you time and money from lead qualifying to selling more projects. Get the latest updates on this fast-changing technology and how forward-thinking contractors are using it to grow their businesses. What you’ll hear in this episode: How Eagleview leads the way in aerial roof measurement, going back...

If you think you will just sell your business and retire, think again. Very few roofing businesses will end in a sale or transfer to the next generation. Most will just close their doors. Join us to hear how, with careful planning, you can avoid the dreaded 4 D’s that kill so many businesses. What you’ll hear in this episode: Setting up corporate structure: why you should avoid sole proprietorship...

On today’s show, we talk about the latest contractor software and all the tools you need to run your roofing business. Everything is organized and centralized in one place, so you can always find exactly what you need. It’s the easiest way to manage your sales pipeline, generate estimates and contracts, oversee production, and understand how your business is performing. What you’ll hear in this ep...

Are you getting the most out of what is probably the 3rd largest cost in your roofing business? When it comes to Businesses Insurance many contractors are leaving a lot of money on the table. What's worse they may find that they don't have the coverage they thought they did for the complex risks we face. If you would like to be certain that you're properly covered for any eventuality, especially t...

Are you looking to grow your construction business, but hate bookkeeping and accounting? Are you skeptical about hiring any accountant for fear of embezzlement or being ripped off? If so, tune into today’s podcast to get quick and easy tips on how to turn a people-dependent money pit, into a process-dependent cash cow with today’s guest, Randal DeHart. You don't want to miss this valuable episode!...

You spend a lot driving online prospects to your website. In today’s interview, you’ll learn how to convert those visitors into qualified leads using live chat. Most websites convert less than 3-5% of their visitors to sales. Don’t let yours be one of them. What you’ll hear in this episode: How Live Chat works to convert website visitors to leads, which is THE BOTTOM LINE Dave’s background is 5+ y...

Consumer financing programs like same-as-cash financing or low monthly payment financing are commonplace in the retail world. Why? Because they help those businesses attract new customers and close sales. So why are some roofing contractors reluctant to offer financing?   In today’s interview, I dig into the ins and outs of offering customer financing and how to do it the right way. What you’ll he...