The Retail Influencer

In this episode of  The Retail Influencer , I share with you my chat with Elise Bastien, Communications Manager at Chicory Leroux. Together, we discussed the replacement of the Pacha brand in Belgium, the company's strategy to revitalize the chicory category, and how evolving consumer trends are creating new opportunities for this historic product. A conversation about innovation, rebranding, and...

In this new episode of the  Retail Influencer , Vincent Panneels and Elisa Servais look back at the highlights of June. On the agenda: Key takeaways from the  New European Bauhaus Festival A store tour in Brussels Parallels with  Colruyt's  latest results Trends emerging from the  DIY Summit The transformation of Carrefour's non-food business An inspiring initiative discovered in London And a prev...

Today, I'm taking you behind the scenes of a particularly interesting transformation at Carrefour Belgium. I recently visited the Drogenbos hypermarket, which is currently serving as a pilot store for a complete redesign of the retailer’s non-food offering. During my visit, Jochen Meuwis guided me through the different concepts being tested, the thinking behind the changes, and the first results a...

In this episode of  The Retail Influencer by 20/CENT Retail , I tell you about my chat with Philippe Mattart, Managing Director of APAQ-W. Philippe came on the french stream of the podcast to look back at the EuroFoodArt campaign, a European initiative designed to promote food products carrying official European quality labels such as PDO (Protected Designation of Origin) and PGI (Protected Geogra...

In this episode of  The Retail Influencer , Vincent Panneels welcomes Elisa Servais and Pascal Jacobs , Head of Line DIY&Home & Kitchen at Katoen Natie, to explore how the DIY industry is evolving beyond traditional supply chain models. Together, they discuss why retailers, brands and logistics partners must move away from siloed thinking and embrace a value-creation ecosystem centered aro...

First piece of news: Vincent is no longer the only one driving 20/CENT Retail! Elisa Servais is now joining the adventure and will actively contribute to content creation and business development. She brings her expertise, enthusiasm, and a perspective that perfectly complements that of Vincent Panneels. Another new development: every month, we'll bring you a recap of the key retail stories and tr...

Retail is often perceived as a “cash machine.” Consumers regularly assume that supermarkets make huge profits on every shopping cart, especially during periods of inflation and rising food prices. But according to François Bernard , Offer Development Director at Carrefour Belgium , the reality is far more complex. In this recent episode of  The Retail Influencer by 20/CENT Retail , François Bernar...

In this episode of The Retail Influencer by 20/CENT Retail, I take you behind the scenes of a fascinating conversation I recently had — in French — with Morgane Lambaux from Carrefour Belgium. Together, we explored one of Carrefour’s most interesting — yet still relatively unknown — initiatives: the Carrefour Quality Lines (Filières Qualité Carrefour – FQC). From local sourcing and transparency to...

Some time ago, I had the pleasure of joining a press trip to the Kaltern region, in the heart of South Tyrol in Italy, near Bolzano. For those more familiar with wine geography, this is Alto Adige, one of Italy’s most distinctive wine regions. Beyond the postcard scenery, one question arises: why does this matter, and why should it interest wine retailers and distributors? Two main reasons. First,...

In this episode, we look at a first for Belgian retail: the launch by Colruyt Group of its very first artisanal wine,  Pas de Soucis . A fresh 100% Belgian white wine, produced from grapes grown at the Domaine Lez-Envies, in the heart of the Pays des Collines. More than just a cuvée, this project reflects a clear ambition: to showcase local expertise and further strengthen its commitment to Belgia...

Tavola is just around the corner. And if you work in food retail, it’s definitely a place to be. In the latest episode of  The Retail Influencer by 20/CENT Retail , I share a short preview of what to expect from the upcoming edition of Tavola in Kortrijk (15–17 March), one of the most inspiring food trade shows in Europe. And on  Monday 16 March , I’ll have the pleasure of moderating two  Tavola T...

In the run-up to  Salon SHOP! Paris 2026 , I had a fascinating conversation with  Florent Zucca . In this solo episode of  The Retail Influencer , I take you behind the scenes of that discussion. Why has this event become a key meeting point for professionals in retail and shopper marketing? What are the major trends shaping this year’s edition? And how can an event like SHOP! help brands and reta...

For decades, ProWein has been a global meeting point for producers, retailers, buyers and experts from across the world. But this year, the event is entering a new chapter. Faced with changing consumer habits, new competition and the rapid evolution of the beverage market, the fair is reinventing itself. In this episode, we’ll explore what this transformation means for the industry, what visitors...

In this episode of  The Retail Influencer by 20/CENT Retail , Vincent Panneels welcomes Valentine Dreyfuss from Mercio to discuss the evolution of  pricing in brick-and-mortar retail  and the growing role of  Agentic AI . Why is pricing still such a sensitive topic for retailers? Why has pricing historically been more dynamic in e-commerce than in physical stores? And most importantly, how could A...

What can we already learn about the future of fresh produce by looking at Fruit Logistica? In the latest podcast episode, I sat down with David Ruetz, Senior Vice President at Messe Berlin, to discuss the upcoming edition of Fruit Logistica and its theme “Let’s grow!” . We talk about the key trends shaping the industry, the growing strategic role of logistics, sustainability challenges, and how vi...

In this new episode of  The Retail Influencer , I sit down with Elke Moebius to talk about the upcoming edition of EuroShop . We discuss the key trends currently shaping the retail industry, what visitors can expect from the event this year, and how the Euroshop is celebrating its 60th anniversary. Beyond the show itself, we also share some of our favourite retail spots in Düsseldorf and explain w...

In January, retailers compete through campaigns to prove they are the cheapest. Delhaize, Lidl, … a battle of numbers, methodologies and public reactions that raises an essential question: can price still be the main argument in retail? In this episode, here is  My 20/CENT . Between campaigns, counter-analyses and social media buzz, one thing is certain: price is a lever… but not a long-term strat...

2025 shook up the retail sector: store closures, the rise of e-commerce, and ever more demanding customer expectations… For the third consecutive year, 20/CENT Retail is launching the  Looking Forward  series to kick off the year. On  The Retail Influencer  podcast, we welcomed six leading figures and experts to look back at the past year and decode the trends ahead. Thierry Michiels from Carrefou...

Fevia, the federation of the Belgian food industry, has presented its new sustainability roadmap for the next five years. This 2026–2030 roadmap builds on the previous one launched in 2021, for which the federation also presented an assessment. Between tangible progress, growing pressure on competitiveness and rising sustainability expectations, the sector is once again equipping itself with a str...

For everyone entering the period of annual negotiations (whether you are Key Account Managers, buyers, category managers, or executives), this episode is truly made for you. Fiorella Origlia , founder of  La Révolution  and author of the book  The Retail Revolution , is the guest on the podcast  The Retail Influencer . In this episode, she addresses an essential topic: the necessary transformation...

The European campaign EuroFoodArt continues its mission to promote products bearing the PDO and PGI labels. During the Horeca Expo trade show, from November 16 to 19 in Ghent, visitors will be able to discover and taste high-quality products from our regions. Hosted on Ausha. See ausha.co/privacy-policy for more information.

How can retailers turn store traffic into real business performance? In this episode,  The Retail Influencer  welcomes  Marc Ryski , CEO & Founder of  HeadCount Corporation  and author of several reference books on retail analytics, to explore the crucial topic of  conversion in retail . Together, we discuss why conversion should be seen as a company-wide mindset rather than just a metric, how...

How can you launch a concept and develop a brand in just a few months using experience, data, and AI? In this episode of  The Retail Influencer , Gary Legrand , Chief Soup Officer at SO.UP!, reflects on his extraordinary journey in the world of soup. From his beginnings with Soup Shop in Charleroi in 2001, through Soupissime and his retail and B2B experiences, Gary shares the lessons learned from...

In this episode, the Retail Influencer examines self-checkouts: do they really replace employees? From innovations and absurd taxes to out-of-touch political decisions, we explore why common sense remains the best guide for retail. Hosted on Ausha. See ausha.co/privacy-policy for more information.

In the Company Journeys series, The Retail Influencer by 20/CENT Retail welcomes Arnaud Jacquemin , founder of Night Orient . He looks back on his career, the experiences that shaped his entrepreneurial adventure, and the evolution of his business in the fast-growing no-alcohol segment. A conversation that sheds light on the development of the brand and how both the segment and its consumers have...