The Renegade Lawyer Podcast

Most lawyers wait too long to hire marketing help. That mistake costs them time, growth, and ultimately money. In Chapter 24 of Renegade Lawyer Marketing , Ben Glass explains why your first marketing hire shouldn't be viewed as an expense—but as one of the highest-return investments you'll ever make. In this episode, you'll learn:  Why you should hire a marketing assistant sooner th...

In this episode, Ben Glass dives into Chapter 23 of Renegade Lawyer Marketing and explains why trying to serve everyone is one of the biggest mistakes lawyers make. Instead, he challenges you to define your avatar client—the people you genuinely enjoy helping and who bring the greatest value to your practice. Ben walks through practical exercises for identifying your best clients, creating a &quot...

Part 2 of Ben's live CLE presentation is all about practical marketing strategies that actually work. Ben dives into referral marketing, authority building through books and educational content, direct mail, AI, and why the best marketing often happens where your competitors can't see it. He also shares how Ben Glass Law measures marketing success, builds long-term relationships with ref...

In this special live edition of the Renegade Lawyer Podcast, Ben Glass takes the stage at a CLE program and delivers a candid, unfiltered session on legal marketing, law firm growth, and building a practice that serves your life—not the other way around. Ben shares the philosophy behind decades of success, why most lawyers waste money on marketing, how delegation and global hiring transformed his...

What happens when a physician loses the ability to practice medicine? In this episode of the Renegade Lawyer Podcast, Ben Glass welcomes Matt Wiggins, founder of DocInsure and one of the nation's leading experts on disability insurance for physicians. Matt explains why disability insurance protects a doctor's most valuable asset—their future earning power—and why many physicians unknowin...

What happens when you're finally ready to step away from the law firm you've spent decades building? In Episode 221 of the Renegade Lawyer Podcast, Ben Glass welcomes back attorney, CPA, and Law Practice Exchange founder Tom Lenfestey to discuss one of the most overlooked topics in the legal profession: exit planning. Drawing insights from his new book, The Exit Blueprint: The Law Firm O...

Most lawyers think they're in the legal business. David Vicknair thinks differently. In this episode of the Renegade Lawyer Podcast, Ben Glass sits down with Louisiana attorney and law firm owner David Vicknair to discuss what it really takes to build a scalable law firm, develop leaders, create an exceptional client experience, and grow a practice that can operate without the owner being inv...

What does it actually take to build—and lead—a 150-person law firm in a hyper-competitive market like Atlanta? In this episode of The Renegade Lawyer Podcast , Ben Glass sits down with Seth Bader, founder of Bader Law, to unpack the real story behind scaling a modern personal injury and workers’ compensation firm. This isn’t theory.  It’s the messy, hard-earned reality of growth. Seth shares:  How...

How much do you really need to know to market your law firm effectively? According to Ben Glass… a lot less than you think. In this episode of The Renegade Lawyer Podcast , Ben delivers Chapter 22 of Renegade Lawyer Marketing —and breaks down one of the biggest myths in legal marketing: that you need to master every tool, platform, and tactic to succeed. You don’t. Most lawyers aren’t losing becau...

Everyone is telling lawyers the same thing right now: lean into AI or get left behind. Dan Kennedy says… not so fast. In this episode of The Renegade Lawyer Podcast, Ben Glass sits down with legendary marketing strategist Dan Kennedy to unpack his newest book, The Business Owner’s Emergency Survival Guide for the AI Revolution —and to challenge the hype, the herd mentality, and the hidden risks no...

What happens when a family lawyer realizes litigation is no longer worth the cost? In this episode, Ben talks with family law attorney, coach, and author Wendy Meadows about burnout, time management, motherhood, and why more women lawyers are choosing to build solo practices on their own terms. Wendy shares how she stepped away from litigation, built a lean and highly intentional practice, and now...

What if you stopped thinking like a lawyer…  and started thinking like a media company? In this episode, Ben sits down with Gresh Harkless — entrepreneur, podcaster, and founder of Blue 16 Media — to break down what actually works in marketing today (and what’s just noise). They dig into:  Why most people fail at podcasting (and how to not be one of them)   The shift from SEO to AI-driven search —...

In this episode of the Renegade Lawyer Podcast, Ben talks with Katie Santoro, founder and CEO of Lyft Business Resources, a fractional administrative support and executive assistant staffing firm. Katie shares her entrepreneurial journey—from litigation paralegal to insurance claims examiner to yoga studio owner to building a business that helps overwhelmed founders finally get things off their pl...

In this episode, Ben sits down with longtime friend and Social Security Disability attorney Brian Gillette —a lawyer quietly changing lives in a space most people overlook. No big verdicts. No headlines.  But real impact, every single day. Brian pulls back the curtain on what it actually looks like to run a Social Security Disability practice—from handling 300+ cases at a time to building a team t...

In this episode of the Renegade Lawyer Podcast , Ben sits down with serial entrepreneur Angela Goodman for a conversation about gifts, identity, business alignment, and what it really takes to build influence and impact in the world. Angela has owned multiple businesses, works with entrepreneurs through her Abundance Catalyst Method , and hosts the podcast Evolve Through God . Ben and Angela talk...

Jason Williams spent more than a decade helping build the marketing engine behind a growing personal injury firm—driving consistent year-over-year growth and increasing referral-based cases from roughly 25% to nearly 50%. In this episode, Ben Glass talks with Jason about what actually moves the needle for law firms: strong relationships, smart community involvement, better client experience, disci...

In Episode 210 of the Renegade Lawyer Podcast, Ben shares a preseason talk he delivered to the Herndon High School soccer program. Yes — this episode is about soccer. But it’s also about leadership, accountability, resilience, and how adults and athletes share responsibility for protecting the game. Inside the conversation: Who high school referees actually are (and why they’re there) How referees...

Most lawyers start with marketing tactics. Ben says that’s backwards. In Chapter 21 of Renegade Lawyer Marketing , he makes the argument that good marketing doesn’t begin with ads, websites, or SEO. It begins with design. For the first 12 years of his career, Ben did what most lawyers do: Worked hard Took whatever cases came in Fought over bills Accepted chaos Told himself “this is just how it is”...

In this special episode, Ben speaks to a room full of law students about something most law schools barely touch: the business of law—and the freedom it can create. At nearly 68 years old and 42 years into practice, Ben shares the unfiltered truth about building a law firm, surviving the hard years, and ultimately creating a practice that funds both wealth and freedom. This isn’t a lecture about b...

In Chapter 20 of Renegade Lawyer Marketing , Ben makes a bold claim: Getting better at marketing isn’t optional. It’s your duty. If you are a good lawyer…  If you deliver quality service…  If you genuinely care about your clients… Then you owe it to the marketplace to make sure the right clients can find you. In this episode, Ben challenges the myth that “good lawyers shouldn’t have to market.” He...

In this chapter of Renegade Lawyer Marketing , Ben pulls back the curtain on what actually happens inside Great Legal Marketing’s confidential mastermind groups. Spoiler alert: it’s not magic funnels, viral TikToks, or shiny new marketing hacks. It’s fundamentals. Executed relentlessly. Inside these closed-door sessions, successful solo and small firm lawyers from across the U.S. and Canada share...

From the IRS to Entrepreneur: How One Lawyer Built a National Tax Practice Focused on People First Ben sits down with Pietro Canestrelli , a former IRS attorney turned boutique tax firm founder, to unpack how he built a thriving national practice with one clear mission: take the fear out of taxes . With a niche focus on tax controversy and strategic tax planning, Pietro’s firm now serves clients a...

A Special Episode on Refereeing, Emotional Regulation, and Showing Up as the Sane Adult in the Room In this special edition of the Renegade Lawyer Podcast, Ben Glass steps away from case law and legal marketing—and dives into one of his biggest passions: youth soccer refereeing . Now in his 52nd year wearing the whistle , Ben shares a presentation he recently gave to high school soccer referees in...

In this special recording of a guest lecture at the University of Iowa College of Law, Ben Glass gives students a rare behind-the-scenes look at how he built a national long-term disability (LTD) insurance practice—without relying on expensive digital ads. This episode is packed with real-world insight into: What the ERISA long-term disability space actually is—and why it’s underserved How to buil...

In this first episode of 2026, Ben sits down with attorney-turned-coach Daya Naef , founder of The Success Partner , for a future-focused conversation about what solo and small firm lawyers need to thrive in today’s landscape. Daya helps boutique firms (think 1 to 30 people) go from overwhelmed to optimized. Whether it’s succession planning, vision alignment, or AI implementation, she helps lawyer...