Nick Jaworski
The Recovery Executive Podcast
The business of recovery is changing fast. Many executives are getting left behind. The Recovery Executive Podcast talks to experts in the field on marketing, operations, M&As, billing, and growth to help you build your organization, serve more of those who need help, and stay on top.
Author
Nick Jaworski
Category
Podcast website
Latest episode
Oct 8, 2025
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Episodes
EP 109: Leading One of the Most Successful Non-profits in the Country with Jay Crosson 08.10.2025 1:03:47
Cumberland Heights is one of the most consistently profitable non-profit treatment programs in the country. If you look at the 990s of many well-known non-profit treatment programs, they have consistent annual fiscal deficits when donor contributions are removed from the P&L. They have also continued to successfully expand throughout the state, adding on service lines and locations. In this episod...
EP 108: Thinking Through Innovation in SUD with Brad Sorte 08.10.2025 1:06:07
How do treatment programs innovate and what innovations are on the horizon, especially as we move into more consistent use of AI across departments? In this episode, I speak with Brad Sorte, previous CEO of Caron and current Co-founder of Sober Companion AI to address these topics.
EP 107: Opportunities in Teen Treatment Models with Chris Perkins 16.04.2025 1:02:30
Teen treatment has been a hot topic for expansion and investment recently in behavioral health. "Lots of demand with not enough providers" is the current mantra. But is this accurate? What makes a good teen health provider? Should adult programs add on teen options? If the prevailing mantra is true, why are we seeing so many closures of teen facilities across the country? All these questions and m...
EP 106: Maximizing OON Reimbursement on Self-funded Plans with Ali Beheshti 04.07.2024 50:24
Many OON providers don't realize that a number of employer-funded insurance contracts include clauses that provide for higher reimbursements in exchange for guarantees not to balance bill patients, often resulting in millions of dollars of unreimbursed care. This episode is a deep dive into the complex world of third-party administrators (TPAs), downline administrators, self-funded vs. provider-fu...
EP 105: How to Cultivate Private Pay Referrals with Mark OConnor.mp3 24.04.2024 50:10
High-end private pay programs charge as much as $100,000 a month for patients entering these exclusive facilities. Cultivating referral relationships for patients in the income bracket that can afford such programs require a specialized approach. Mark O'Connor has worked in outreach for both Caron and The Lighthouse, two programs renowned for the quality of care they provide, that comes at signifi...
EP 104: Common Sense Business Development with Shelley Plemons 06.03.2024 1:07:12
Stagnant community outreach and business development strategies are still the norm in much of the field of behavioral health, which is why so many providers struggle to build consistently high-performing teams. Often, lack of results are ascribed to the outreach reps themselves, but the reality is that there is significant opportunity for providers to step up their hiring, training, and support pr...
EP 102: MAT, Data, and Value-based Care with Cooper Zelnick 16.10.2023 55:59
Groups Recover Together has developed a very specific care model that doesn't fit into standard fee-for-service arrangements. This required them to think outside the box when negotiating with payers, resulting in the majority of their contracts being value-based care arrangements. Groups is committed to delivering positive outcomes for its patients and goes at risk with the payers to guarantee tho...
EP 101: Intentionality In Developing Programs And Scaling With Jaime Vinck 07.09.2023 51:35
Intentionality is different from desire. Many programs want to grow, they strive to grow, but there is not always intentionality as to how they go about that, especially when it comes to community need and program design. In this episode, I speak with Jaime Vinck, CEO of Recovery Ways and former CEO of Sierra Tuscon, regarding building a program with intentionality. How should programs look at com...
EP 100: Expert Call Center Admissions with Michele Santagata 10.08.2023 1:04:03
Successful call center operations are integral to the success of any provider. Your marketing and outreach teams can be phenomenal, but if your admissions staff on the phones don't do their job well, patients will go elsewhere. Call centers are so much more than merely staff training. The staff have to be good, but you also need to set them up for success with appropriate technology, tracking, sof...
EP 99: Bootstrapping to Success with Tyler Tisdale 03.08.2023 51:42
How does a first-time entrepreneur bootstrap a treatment program starting with outpatient and then gradually building a full continuum of care? In Arizona, many treatment programs were started, and almost as many failed within short order, Tyler Tisdale, CEO of Pinnacle Peak Recovery, shares his story of success and what it took to get there, how he succeeded where so many others did not. He takes...
EP 98: Call Center Tech Stack & AI Routing With Karl Fischer 29.06.2023 1:01:10
AI, call flows, tech stack, and intelligent routing, all to improve call center conversions, decrease staff burnout, and reduce patient frustration on admissions calls. We'll talk about all that and more with Karl Fischer, Managing Director of DecisivEdge.
EP 97: Maximizing Reimbursement Rates with Stu Segal 15.06.2023 52:43
Everyone wants to know, "How do we get the best reimbursement rates possible?" Stu Segal, Principal at FlormanTannen, and I discuss this question in depth. Obtaining better reimbursement rates requires far more than asking for them or "hard-nosed negotiation." Instead, it requires planning, patience, outcomes data, and relationships, all integral pieces of successful negotiation with payers.
EP 96: Concrete Actions to Help Therapists Improve Their Skills with Zac Imel 28.03.2023 54:06
Through focused training and ongoing feedback, therapists can significantly improve their intervention skills in order to achieve stronger patient outcomes. With the payers focused on outcomes more than ever, the time is now to hone in on ways to strengthen clinical delivery. Zac Imel, Chief Science Officer of Lyssn and Professor in Psychology. speaks with me on the research regarding therapeutic...
EP 95: RCM Benchmarking & Best Practices with Erin Burke 10.03.2023 56:43
Payer expectations continue to change every year and so provider RCM benchmarks and best practices need to change as well. We're seeing more payers deny contracts or opt to not renew contracts based on a variety of trends in SUD. In this episode, I speak with Erin Burke, CEO of Hansei Solutions. With over 1 million processed claims from providers across the country, they have a ton of data to info...
EP 94: Building a Sophisticated Data Infrastructure with Dr. Nick Hayes 02.02.2023 1:01:18
Building the backend data infrastructure to track both business metrics and clinical outcomes is costly and time-intensive. Even for a medium-sized organization, this can cost upwards of $500,000 per year, so the last thing anyone wants to do is build it wrong or get off on the wrong foot. Dr. Nick Hayes, Chief Science Officer at Cumberland Heights, walks us through their best-in-class data scienc...
EP 93: Differentiating Care Thru Outcomes Measurement with Eric Gremminger 11.01.2023 51:23
As more programs implement patient outcomes tracking, it's become clear that care delivery becomes more effective when tailored. Some programs may be excellent with veterans while another may do better with something as specific as women using heroin over 40. Efficacy in delivery changes by demographic, geographic location, and even individual clinician delivering programming. In this episode, I s...
EP 92: Better Group Therapy Better Outcomes with Andrew Bordt 26.12.2022 1:00:57
The delivery of group therapy hasn't received an update or serious attention since Irvin Yalom's work back in the 50's. Because most therapy delivered in addiction treatment is group therapy and, as a field, we're finally talking about trackable outcomes, it has become clear that improved techniques are needed. Andrew Bordt, Executive Director for The Institute for the Advancement of Group Therapy...
EP 91: Collaboration Between Providers & Payers with Optum's Deb Nussbaum 29.11.2022 1:06:16
There are many opportunities for payers and providers to work together in order to improve care and reduce barriers to treatment. In this episode, Debra Nussbaum, Senior Director of Behavioral Health at Optum, provides insights into what she looks for when partnering with a provider. She also explains what not to do and gives us a look at Optum's new provider portal to expedite UR. If your program...
EP 90: Post-discharge Patient Success Thru Digital And Peer Recovery 25.11.2022 47:29
Through the integration of digital and peer recovery supports, JourneyPure was able to double improvement of recovery outcomes compared to treatment as usual. In this interview, Dr. Brian Wind, Chief Clinical Officer of Regard Recovery and JourneyPure, shares how the integration of these supports came about, what results they've seen, and the success they've had in getting reimbursed for those eff...
EP 89: Building Quality Faith-based Programs with Devora Shabtai 09.11.2022 45:24
Specialty tracks are springing up all over these days, the most common being veterans, first responders, and LGBTQ. Some providers have also embarked on specific faith-based tracks, but these programs are not easy to do well. In this episode, I speak with Devora Shabtai, VP of Clinical Development for Onward Living. Having built both Christian-specific and Jewish-specific tracks at different provi...
EP 88: Lessons Learned After Large Acquisitions with Kathy Frossard 10.10.2022 55:12
Bringing a company out of bankruptcy is hard. Taking over marketing for an acquisition that's bringing in far less revenue than you thought it was is also very hard. Former CMO of both Foundations and Promises, Kathy Frossard, walks us through lessons learned through two large acquisitions. In particular, we discuss the viability of a national brand play in commercial SUD and why no one to date ha...
EP 87: A Different Take on Opioids and Overdoses with Dr. Jeffrey Singer 01.08.2022 1:00:25
We've seen a tragic record of over 100,000 overdoses in the US last year. The common narrative is that overzealous marketing by pharmaceutical companies and overprescribing of opioids by medical professionals created a new wave of individuals addicted to pills that then turned to heroin when the pill supply dried up. However, according to SAMHSA's data, rates of addiction in the general population...
EP 86: Integrating Contingency Management into Treatment with Eric Gastfriend 11.07.2022 44:19
50 years of research has confirmed contingency management as one of the most effective treatment modalities out there both as a standalone and in conjunction with 12-step, community reinforcement approaches, and others. Yet, it's hard to find funding or reimbursement for it and most providers haven't even considered integrating it into their programs. In this episode, I speak with Eric Gastfriend,...
EP 85: Marketing MAT with Colin Jeffries 27.06.2022 44:23
The MAT space has traditionally done very little in the way of marketing due to how underdeveloped the space is as well as the high demand for services from Medicaid patients. But, like addiction treatment and psych hospitals before them, as more and more providers have entered the space in a maturing market, reliance on being the only provider in town is no longer a viable strategy. BrightView i...
EP 84: Practical DEI in Behavioral Health with Zina Rodriguez 07.06.2022 1:06:23
Conversations around diversity, equity, and inclusion in behavioral health are just beginning, so many providers don't know where to start. Or maybe they get started with a DEI statement, but are unsure where to go next. To make matters more complicated, DEI as a field is in its infancy and many DEI initiatives and practitioners offer little more than window dressing, lacking organizational alignm...
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