The Real Word
The Real Word
Welcome to The Real Word, hosted by real estate professionals and entrepreneurs Byron Lazine and Nicole White. Each week, Byron and Nicole share their word on current industry news, discuss rackets flooding the industry, and shout out a marketeer of the week.
Be sure to visit the podcast's website and support the creator: www.nowbam.com
Where to listen?
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Episodes
NAR's Fate Less Certain Than Ever | The Real Word 302 02.01.2024 15:30
Byron Lazine and Nicole White discuss the future of the National Association of Realtors (NAR), what they expect for the organization in 2024, and key NAR-related takeaways from the BAM-1000Watt agent sentiment survey for October 2023. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code "FROSTY" for 25% off your annual subscription or your first month of membership....
Will a 100 Year Mortgage Save American Housing? | The Real Word 301 19.12.2023 21:07
Byron Lazine and Nicole White discuss a Grant Cardone "Renter Nation" TikTok where he suggests the possibility of 40-, 50-, 60-, and even 100-year mortgages in our lifetime. Byron and Nicole react to Cardone's video, addressing the question of whether homeowners really own their homes and tying in available data on average mortgage length. Become a member of BAMx: https://bamx.uscreen.io/pages/sub...
Are Agents Entitled to 1.5% of Toll Brothers? | The Real Word 300 12.12.2023 38:00
Filming the 300th episode in their new development at 66 High Street, Byron Lazine and Nicole White discuss whether agents are entitled to 1.5% of Toll Brothers and Ken Pozek’s response to a Rick Palacios Tweet before delving into some of the podcast’s most memorable moments and answering questions from the live sit-in audience. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use...
Coldwell Banker Franchise Steps Away From NAR | The Real Word 299 05.12.2023 24:58
Byron Lazine and Nicole White discuss a Seattle-based Coldwell Banker franchise stepping away from NAR, an approximate trial date for the Moehrl commission trial, and consumers rooting for a housing market crash. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the BAM YouTube channel: https://tinyurl.com...
CoStar's CEO Sends Clear Message to WSJ and Realtor.com | The Real Word 298 28.11.2023 35:23
Byron Lazine and Nicole White break down an email from CoStar CEO Andy Florance, sending a clear message to Wall Street Journal and Realtor.com. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code BLACKFRIDAY for 20% off your subscription! Sale ends Friday, 11/30, and membership cost doubles on December 1st. Subscribe to the BAM YouTube channel: https://tinyurl.com/a...
Nykia Wright’s Message To NAR Board of Directors | The Real Word 297 21.11.2023 29:18
Byron Lazine and Nicole White discuss a video message from NAR interim CEO Nykia Wright, NAR’s lobbying spend in 2022, Michael Ketchmark’s close ties with the DOJ and his upcoming appearance at Inman Connect, and the #CancelInman movement. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the BAM YouTube c...
New Lawsuit Targets Realtors as Homebuyers Seek Justice | The Real Word 296 09.11.2023 36:17
Byron Lazine and Nicole White discuss comments on the New York Times’s coverage of the Sitzer/Burnett verdict, NAR President Tracy Kasper’s message about an appeal, and another lawsuit being filed against the industry—this one by home buyers. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the BAM YouTub...
Verdict Is In! Jury Finds NAR Guilty In Sitzer/Burnett Trial | The Real Word 295 01.11.2023 31:31
On this special episode of The Real Word, Byron Lazine and Nicole White discuss yesterday’s verdict announcement for the Sitzer/Burnett trial, reactions from real estate professionals, what we can expect, and what it means for the real estate industry. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the...
Week 2 Of Sitzer/Burnett Trial: NAR Begins Testimony | The Real Word 294 24.10.2023 21:37
Byron Lazine and Nicole White discuss Week 1 of the Sitzer/Burnett trial, defendant testimonies for Days 6 and 7 (Week 2), an article criticizing Mike Ferry training scripts, red herrings, and a poll on what a plaintiff victory could mean for buyer agent commissions. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Su...
NAR’s Fate Stays Uncertain As Sitzer/Burnett Trials Begin | The Real Word 293 17.10.2023 23:35
Byron Lazine and Nicole White discuss the Sitzer/Burnett trial and jury selection, the opportunity this trial represents for the National Association of Realtors (NAR), a Notorious R.O.B. Tweet, the potential cost of a ruling in favor of the plaintiffs, and a misleading Wall Street Journal editorial. Tell us your thoughts on NAR in this 3-minute survey: https://wss.pollfish.com/link/bd78433b-8053-...
Is NAR In Danger As Brokerages Cut Ties? | The Real Word 292 10.10.2023 26:17
Byron Lazine and Nicole White discuss the terms of the Anywhere and RE/Max settlements, NAR’s reversal on zero-percent buyer agent commission, NAR membership in the next 12–24 months, and what it will mean for businesses that depend on NAR’s chokehold on the industry. Tell us your thoughts on NAR in this 3-minute survey: https://wss.pollfish.com/link/bd78433b-8053-4afc-bb00-8e92882e6aa5 Join us fo...
Redfin Drops Bombshell Announcement on NAR Association | The Real Word 291 03.10.2023 15:39
Byron Lazine and Nicole White discuss Redfin CEO Glenn Kelman’s statement announcing the company’s decision to leave NAR, the reasons behind this move, Zillow’s all-in support of NAR, Realtor.com’s stance, and some interesting comments on the @nowbam Instagram. Watch episode #289 with Rob Hahn aka Notorious R.O.B.: https://www.youtube.com/watch?v=SDI7SZctMUg Become a member of BAMx: https://bamx.u...
NAR Staff Confronts Leadership With Their Concerns | The Real Word 290 26.09.2023 17:05
Byron Lazine and Nicole White discuss an anonymous letter from NAR staff sent to NAR leadership with a list of demands—and Tracey Kasper’s response---as well as NAR's removal from the Great Place to Work list. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! FUBCON 2023: Use promo code “bam_vip30” for 30% off your fir...
Unmasking Realtor Association Scandals: Notorious R.O.B. Speaks Out | The Real Word 289 19.09.2023 59:59
Notorious R.O.B. joins Byron Lazine and Nicole White to discuss two Realtor association scandals, the possible impact of the Anywhere and RE/MAX settlements on the industry, the NAR membership requirement, and the possibility of buyer commission financing by the FHFA. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! F...
Can New NAR President Finally Bring Change To The Industry? | The Real Word 288 12.09.2023 26:56
Byron Lazine and Nicole White discuss the video put out by NAR president Tracey Kasper, a lawyer letter on NAR’s internal harassment probe, a new committee for NAR members to pay for, and a YouTube podcast video by next week’s TRW guest, Notorious Rob. Join us at BAM Camp on September 20th for an unforgettable all-day event in Naples, Florida! https://brokeagentmedia.lpages.co/bam-camp/ Become a m...
NAR Stands Behind CEO Bob Goldberg in the Face of Their Accusations | The Real Word 287 05.09.2023 25:05
Byron Lazine and Nicole White discuss NAR's continuing support of its CEO Bob Goldberg, the Accountability Project, a blog on the priorities of Realtor politics—and why it strikes the wrong note—and the case for optional NAR membership. Join us at BAM Camp on September 20th for an unforgettable all-day event in Naples, Florida! https://brokeagentmedia.lpages.co/bam-camp/ BAMx – Become a better age...
NAR President Resigns Over Incriminating Allegations | The Real Word 286 29.08.2023 31:58
Byron Lazine and Nicole White discuss the New York Times exposé of NAR president Kenny Parcell, his subsequent resignation, and the response of the real estate industry. Join us at BAM Camp! Sign up now for early bird pricing, which ends at midnight (12 am ET 8/16) https://brokeagentmedia.lpages.co/bam-camp/ BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code RE...
Are Real Estate Agents Too Confident In This Market? | The Real Word 284 15.08.2023 19:43
Byron Lazine and Nicole White discuss a BAM article highlighting some key takeaways from a collaborative survey with 1000Watt, including agent optimism about the future, confidence in their ability to convert leads, and dissatisfaction with lead providers. Join us in August at the TF Success Summit!! Use promo code PRBAMSS for $100 OFF!! https://www.tomferry.com/ssb Join us at BAM Camp! Sign up no...
The Truth Behind This Viral Listing Gone Wrong | The Real Word 283 01.08.2023 16:09
Byron Lazine and Nicole white discuss a BAM article on a New York listing that went viral, providing context and sharing the real story behind the hate mail over a passion project that became a target of a myopic and inflammatory TikTok. BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Join us in August at the TF...
Do Agents Really Understand Buyers & Sellers? | The Real Word 282 25.07.2023 18:49
Byron Lazine and Nicole White discuss why it’s critical to understand what the consumer has experienced up until they meet you, whether you need to have experience with buying, selling, or investing to best serve your clients, and how to add value throughout the buying/selling process. BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your...
How Much Do Agents ACTUALLY Make? | The Real Word 281 18.07.2023 23:53
Byron Lazine and Nicole White discuss the NAR 2023 Member Profile, highlighting inventory concerns, Realtor confidence, average incomes based on education level, the worst reason to switch brokerages, and what it takes to become a top performer (and top earner). BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Si...
Misleading Data That Is Costing Agents & Consumers | The Real Word 280 11.07.2023 33:18
Byron Lazine and Nicole White discuss a report on a surfeit of agents---and marginal agents claiming a quarter of commissions in three markets---jealous home research, and what they think of Instagram's new Threads app. BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the BAM YouTube channel: https:/...
America's 4.3 MILLION Home Construction CRISIS | The Real Word 279 27.06.2023 22:56
Byron Lazine and Nicole White discuss the housing inventory crisis, videos showing how billionaires act differently (with one by Ryan Serhant), and a TikTok with real estate tips from billion dollar real estate agents. BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the BAM YouTube channel: https://...
$10,000 Incentive Every Agent NEEDS To Know About | The Real Word 278 20.06.2023 30:23
Byron Lazine and Nicole White discuss mortgage professionals living paycheck to paycheck, a new BAMx course by Tom Toole, how to overcome the top four seller objections, and the $10,000 incentive every agent needs to know about. BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code REALWORD for 10% off your annual subscription! Subscribe to the BAM YouTube channel...
87% Of Consumers Ranked Homeownership More Important Than THIS | The Real Word 277 13.06.2023 32:48
Byron Lazine and Nicole White discuss what living the good life means to consumers, a tweet by Aleksey Chernobelskiy on starting a “cold calling journal,” and a Graham Stephenson YouTube Short saying 99% of real estate agents will fail. Get better at connecting with your past clients. Sign up for the BAM Live Cold Calling Event taking place tomorrow (Wednesday), June 14, at 4 pm ET.: https://mailc...
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