The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

"Discipline beats motivation." Elaine Jardon, Email Marketing Strategist and Copywriter, shares her story and top tips for how she was able to replace her teaching income in one year primarily by focusing on the BORING activities in her business. Tune in to today’s episode of The REAL Truth About Business, where Elaine and I talk about... Why the so-called "boring" activities are actually the ones...

Do you have a recurring revenue stream in your business? An offer that brings in revenue month after month without having to continually sell something new? I am a HUGE believer that every business owner should have at least one recurring revenue stream. On today’s episode of The REAL Truth About Business, we are talking about and diving deep into... Why I think every business needs a recurring re...

What would you do if your revenue was down 50% in one year? It's really not a great feeling and many people probably wouldn't feel comfortable sharing that publicly. But that's exactly what is happening this year in my business thus far and I want to peel back the layers for you and share with you exactly what is going on. I believe in being fully transparent, and my goal was to always share with...

How’s your conversion rate going these days? There comes a time when many business owners say, “I NEED TO ACCELERATE MY CONVERSION RATE?” But I have a different take on this… You should never need to accelerate your conversion rate.  You should have enough leads in your pipeline at any given point that somebody is always converting. Most of the time when you are trying to accelerate...

On today’s episode of The REAL Truth About Business, we are talking all things Power Partners. Who are they? Where can you find them? How can they benefit your business? And where are you missing opportunities to create the collaborations that will help you grow your business? Find out NOW! You don’t want to miss this episode.  I’m giving you everything you need to start thinking about these...

For those of you who are new here, I am well known for my tough love approach that kicks you in a$$ from time to time. Consider this your warning. Are you ready? You can have results…or you can have excuses…BUT YOU CAN’T HAVE BOTH! Everyone talks a big game when it comes to their business. We all want to hit high sales goals, sell out our masterclass, or launch a new program. But if you aren’...

2023 is flying by! It feels like yesterday it was January and now here we are in July! So- I have some good news, and I have some bad news. Bad news is… The first half of 2023 is over. It is done. The good news is… You still have 6 months left to make this an incredible year. And you can absolutely do that! BUT- it is going to require a little bit of strategic business planning. I’m not...

I’M BACK, BABY! And it feels oh so good! I know, I know...my hiatus lasted a little bit longer than I originally intended. But everything came together at the right time. If you’ve been around for a while then you know my podcast used to be called Strategy in Small Doses. But as I have found more alignment in my life and business, I realized that it was time to rebrand and bring something NEW to t...

Running a business in 2023 has been a little…different. We can all agree that 2023 has been full of twists and turns. At least for me, it has. I came off of 2022, my best year yet, so freaking excited and so ready to just conquer the world. And then 2023 came in kind of flat. 2023 has been full of a lot of soul-searching, a little cussing, and some serious conversations. Here’s the truth…maybe 202...

Strategy in Small Doses IS GOING ON A HIATUS. We are going to pause things for a little while because we are in a state of transition, growth, and evolution. I always encourage you to be transparent. So I wanted to let everybody know that I'm going through the trenches with you. That means that it's time for me to take a look at what's working, and what's not working. I want to say thank you to ev...

Stop setting fluffy f*ucking goals that get you nowhere. You know the ones I’m talking about Ones like “I want to have a 6-figure year.” OR “I want to make $100k months.” Goals like these set you up to fail because they are, fluffy, lofty, and don’t have any data behind them. These lofty, fluffy goals are not specific enough to help you actually achieve them. SO STOP SETTING YOURSELF UP TO FAIL BY...

If you are in biz planning mode, listen up. I want to talk about pivoting your offers. This doesn’t mean creating a brand new suite of offers . I'm talking about taking what's working and repositioning it to create even more growth in your business. Let’s discuss pivoting your offers for growth. About the Host - Michelle DeNio is a business strategist with a passion for life and entrepreneurship....

Expressing gratitude every day will bring you joy. Gratitude is what's going to keep you going on tough days. It is what's going to really show you truly how far you've come. Gratitude is what's going to keep you humble and honest. It’s what's going to keep you going because it is easy to focus on all the things that aren't going as well as we had hoped. So expressing gratitude is something that s...

Time management is not the issue. Priority management is. When we're trying to grow our business and hit big goals, a lot of times you feel like there's just not enough hours in the day, right? But the reality is…it's not really a time management issue. It’s a priority management issue. Let’s be honest with each other. We prioritize things that we don't really need to do, but we enjoy doing. And w...

Is it Quality vs. Quantity or Quantity vs Quality? It’s really not one or the other. You need BOTH to be able to grow your business. Growth and success are about finding the balance between the quality of your audience AND the number of people that in your audience. I'm going to share the lesson that  my pepper plant taught me regarding quality vs quantity. About the Host - Michelle DeNio is...

What is your conversion rate? When is the last time you actually took a good hard look at your conversion rate? The success of your business relies heavily on what’s converting and what’s not converting. This is something that so many entrepreneurs and business owners don't really take the time to understand because they either don’t want to know, don’t know how to figure it out, or have some beli...

What are the best investments you can make in your business? All too often, I talk to people who struggle to know the answer to this question. It’s so easy to get overwhelmed by the sheer number of options when it comes to investing in your business. We know that we have to do it, but how do we invest in the best possible way? Join me for this episode where I break down the 3 areas you need to con...

I believe 2023 will bring some massive change into the online space. I'm starting to see it already with some of the more prominent names in the online space like Marie Forleo and Amy Porterfield. Online entrepreneurs are leaving behind the ways of bro marketing and "big number" tactics and embracing the basics of business like networking, relationship/connection building, and developing a communi...

Are you missing opportunities in your business due to a lack of planning? I know you might think that sounds impossible, but it's really not. I meet so many business owners who simply try to fly by the seat of their pants when it comes to running their businesses. And guess what? About 99% of them are stuck and not seeing the growth that they desire. They are missing out on opportunities simply be...

What is Rapid Fire Coaching? Why is it beneficial to your business? Rapid Fire Coaching is the business model I have moved all of my 1-on-1 clients to. It is such an incredible business model from both a consumer perspective and a consultant/coach perspective. This type of coaching allows you to work with a client in the moment when an issue arises in their business. In this episode, we are discus...

What makes a "Hell yes" client? Have you ever even really thought about it? We all want to work with the dream clients that make our souls come alive. But what does that look like for you? The fact of the matter is each of us is going to have different determining factors for what makes a "Hell yes" client. For example, for me, one of the biggest determining factors is that the person is heart-cen...

Even the smallest action taken can create a massive ripple effect. This is known as the "Take Action Effect". I recently experienced the "Take Action Effect" during my Champions 90 Challenge. Simply saying "yes" to this challenge and taking small actions throughout my day has created a ripple effect in my business. Oftentimes, the thought that you need to take BIG action may be what's stifling you...

Do you know the difference between an introduction and a strategic introduction? If not, this episode is definitely for you. Networking is essential to business growth. If you want to grow, you truly do have to put yourself out there and make the right connects. But strategic introductions truly help you take your networking to the next level. To learn more about strategic introductions and how to...

Are you struggling to figure out why your business isn't seeing the growth you hoped for? I get it. This is something that I see all the time. People come to me and they are stuck and no matter what they do, they cannot move forward and grow their business. Today, let's discuss 3 things that may be stifling your business growth. About the Host - Michelle DeNio is a business strategist with a passi...

Last week I shared with you what I loved about the Badass Business Summit. I also shared some key takeaways that I thought were great tips you could use for the next event you go to. This week I want to share with you some of the biggest takeaways I had from the speakers at the event.  All of the speakers were SCN members, which is such a beautiful thing. Let me break it down for you. About t...