Agent Rainmaker
The Rainmaker Podcast
The Rainmaker Podcast, hosted by Sally Lawson, is designed to help you grow your letting agency. With over 30 years of experience, Sally shares strategies to increase revenue, increase profit, and create automated lead generation for letting agents. As a letting agency business coach with Agent Rainmaker, Sally has helped agents add over £78,000,000 in revenue through her lettings agency training since 2016. This podcast features coaching sessions and interviews with top successes, movers & shakers of the industry to help letting agents achieve a 30% profitability model and beyond.
Author
Agent Rainmaker
Category
Podcast website
Latest episode
May 21, 2026
Where to listen?
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Episodes
12 Ways To Add £100k Revenue To Your Letting Agency 18.08.2023 39:48
Listen to Sally Lawson share 12 ways letting agents can add revenue to their agencies. Taken from Agent Rainmaker Live 2022 Sally shares a variety of strategies that can be easily implemented into your business
82% Of Landlords Aren't Using Letting Agents - How Do We Fix This? 11.08.2023 28:25
In this episode Sally shares a few ways in which letting agents can evolve their businesses. This includes profit building strategies, revenue building strategies and how to target the 82% of landlords not using letting agents.
Industry Challenges With David Cox, Nathan Emerson, Paul Shamplina, Neil Cobbold and Dawn Bennett 04.08.2023 47:32
In this episode Sally is joined by some of the industries leading experts as they discuss the challenges ahead for the lettings industry and how agents can tackle these challenges. This discussion is taken from the industry expert panel at Agent Rainmaker Live.
The Strategies Letting Agents Are Using To Grow Their Business 28.07.2023 58:02
Over the years through our training many agents have added anything from £100k to £1million+ in additional revenue to their business, some in less than a year. Listen to Sally and some of the agents that have achieved this and the strategies they used to get there in this episode.
How You Can Add £100k Revenue In 6 Weeks To Your Letting Agency 21.07.2023 51:53
It is possible to add £100k revenue into your agency in as little as 6 weeks! In this episode Sally is joined by just some of the agents who have achieved this and more. Listen along to find out how they made this possible.
The Secrets Behind a 10x return on ad spend for Letting Agents 14.07.2023 1:00:45
Want to learn the best lead generation techniques that are working for letting agents? In this episode Sally shares some of the strategies that can deliver a 10x return on ad spend and as many leads as you want to generate with immediate results. Hear from the agents who are transforming their lead generation as well as the letting agency ad specialists who are making it happen.
Is The Property Market Going To Crash? 16.12.2022 16:32
With the current cost of living crisis and rise of interest rate what does this mean for the property market? In this episode, Sally is Joined by letting agent Vitto Fierro. Between them they have a combined 70 plus years in the industry - so it's safe to say there's not much they haven't seen. Listen along as they discuss the current situation and share their opinions how things could change in t...
How A Letting Agent Created A Supply Line For His Business 09.12.2022 24:01
Sally is joined by our reigning Agent Rainmaker of the year Craig Phillips, they discuss how him stepping away from the business allowed him to set up his very own stream line of businesses that all serve his letting agency and creating multiple income streams all of which allowed him to 10x the growth in his business organically. Craig was able to step away from the business and grow thanks...
S4 E6: Achieving Over 50% Profit: Insights from Successful Letting Agents 07.10.2022 22:51
In this episode Sally is joined by the Agent Rainmaker outliers, Martin, Barrie and Ben all who have all reached 50% profit in their letting agency businesses (and are still continuing to grow!) Listen along as they share which Agent Rainmaker strategies helped them get to where they are today.
S4 E5: Create Your Freedom By Choosing Profit 30.09.2022 19:59
Achieving the profit margin your letting agency is capable of can allow you to have the freedom you yearn for! An example is Cara who joins Sally in this episode. Cara has hit 45% profit in her business by implementing the strategies learnt from Agent Rainmaker and has managed to step away from the business and have the freedom to spend more time with her family all because she chose profit!
S4 E4: Doing These 5 Things Will Give You The Choice Of Profit 23.09.2022 23:22
Giving yourself the choice of profit is possible if you change what you are doing! The old model has changed and it's time your letting agency moves with the times. In this episode Sally and Kate break down some of the things you can do in order to grow your business and have the choice of profit.
S4 E3: Changing These 3 Things In Your Agency Will Increase Your Profit Margin 16.09.2022 31:38
Are you sacrificing profit in your agency? With just some small changes you can ensure you are in a position to grow your agency and get the profit you deserve. Sally is joined by Barrie who has reached over 50% profit margin by utilising the strategies taught by Agent Rainmaker. The trio share just a few of the key changes you can make to your business and reach that 50% profit margin and b...
S4 E2: Why Are Letting Agents Ignoring This? 09.09.2022 32:10
Why as an industry do agents measure their success by market share, properties or how many branches they have but not profit? In this episode Sally discusses how you can start to focus on the profit in your business and how to increase it and take control of your profit.
S4 E1: The 5 P's That Will Increase Revenue In Your Agency 02.09.2022 29:07
Profit is a choice you can and should make for your business, and it doesn't always involve adding more landlords to your books. In this episode Sally discusses how as a business owner you can increase the revenue in your letting agency just by implementing these 5 tips.
S3 E6: The 5 Best Strategies To Get More Landlord Leads Into Your Agency 26.08.2022 23:35
Marketing and lead generation for letting agents has changed drastically - which means the old methods of marketing do not work anymore. As agents, we must get with the times in order to move our businesses forward. In this episode of the Agent Rainmaker podcast, Sally shares the top ways to generate more landlord leads for your letting agency - alongside our very own Visual Storyteller Becki, who...
S3 E5 : 5 Ways to Increase Profit In Your Letting Agency (Without Working Harder!) 19.08.2022 24:21
So many Agents believe the way to increase their profit margin is to add more landlords, but many don't realise the sheer amount of profit that is already in their letting agency. Simply optimising the letting agency you already have, you can add extra revenue to your business without doing any extra work. In this episode, Sally shares 5 tips for optimising your agency - along with special guest P...
S3 E4: Create A Letting Agency That Runs Without You 12.08.2022 19:35
You don't start a business to be working 18 hour days, but this seems to be the case for many letting agency owners, but it's time to change this and get your life back! In this episode Sally discusses on how you can systemise your business so you can "get off the tools" and allow you to work on the business instead of in the business. They are joined by Samantha Bateman who since implementing the...
S3 E3: Letting Agents: How To Acquire The Competition (Without Working Harder!) 05.08.2022 17:17
In episode 3, Sally is joined by Rainmaker Patrick Alan Sullivan - where they discuss the strategies he used to go from 300 properties under management to over 1000! Listen along to discover how you can use acquisitions to grow your letting agency business.
S3 E2: Double Or Treble Your Letting Agency Revenue With This Key Strategy 29.07.2022 35:00
When growing an agency, many letting agents can get stuck and reach a plateau. In order to grow and scale your business you need to be focusing on the right areas for growth. Listen along as Sally shares her strategies on how you can do this! Joining us this week will be an Agent Rainmaker legend, Craig Phillips sharing his journey and how he created his own supply line.
S3 E1: How To Reach 50% Profitability In Your Letting Agency Without Adding Any More Landlords 22.07.2022 26:03
Most letting agents only do two things, "lettings and management" but there is so much more you can do with the agency you already have. In this episode Sally shares some of their top tips on how you can optimise your business and "Squeeze The Juice" from the things you're already doing day to day. Rainmaker Jon Conroy joined our duo to share which strategies helped him reach 50% profitability in...
S2 E7: Serial Entrepreneur William Reeve Shares How Tech Can Be Used To GROW Your Business 03.02.2021 39:13
As an expert in tech company growth, CEO of Goodlord - William Reeve, shares all about teams, what investors look for in your business and how you can use TECH to grow your letting agency.
S2 E5: Vice President of ARLA and Business Owner Letting Agent David Votta shares his story of success 25.11.2020 38:15
After taking a huge leap from the security of employed, to self employed; David joins us for our Expert Business Masterclass to tell all about how he made the transition while maintaining a senior position in ARLA... The Association of Residential Letting Agents
S2 E4: Industry Expert and Coach Stephen Brown talks PROSPECTING and his mission to serve the Letting Agent community 18.11.2020 32:31
Join us as Sally interviews Industry Expert Stephen brown and he gives an insight into his mission to help and serve the letting agent community, as well as his top tips on prospecting.
S2 E3: Expert Coach and CEO of Expert Empires shares HIS secrets behind building seven-figure businesses 11.11.2020 36:53
Listen to our latest episode of Expert Business Masterclass where expert coach and CEO Nick James shares his journey of success, as well as his secrets behind building seven-figure businesses in the expert space. Nick has a history of helping over 10,000 experts grow their audience, generate more leads and make more money, and shares exactly how he did that.
S2 E2: The Increasingly Legislative Business of Lettings, Evictions and much more with Paul Shamplina 04.11.2020 42:55
Listen as Sally interviews Paul Shamplina, and he shares his views on 2020 so far, and what he thinks is in store for the future.
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