The Pursuit of Badasserie: The Podcast

Episode 17: Why Have a Sales Process? Why have a sales process? What even is a sales process? Sales are so important that we literally wrote an entire book on the subject! However, covering all of sales in less than half an hour would be impossible, so we are breaking it down into bite-sized chunks, starting with the sales process, itself. Why make one? What needs to be included? What are the spec...

Episode 16: The Common Denominator “You’re so vain … you probably think this podcast’s about you, don’t you.” Are you the common denominator? When things aren’t going so well in your business, your relationships, or your life, and these issues keep coming up again and again, are you the link? When things go right, do you know how to replicate your results? Finding your common denominators can help...

Episode 15: Love Them From Afar As far as life lessons go, the concept of “loving from afar” is a tricky one to manage. How do you determine if a relationship is unhealthy? Do both sides benefit in a positive way? What are the pros and cons of continuing or stepping back from a relationship? It can be a lot to process. And it’s not only in personal relationships, but professional ones, too. If you...

What’s your time worth? Do you even know? You may think the money-per-hour is a direct indication of your time/worth value, but have you looked at all you do? Do all the numbers add up? How can you increase that time/worth value without necessarily increasing your rates? Today’s episode discusses how using delegation, strategy, and efficient choices can make all the difference in your time/worth v...

Episode 13: Goal Setting It's a new year and everyone is talking about their New Year's Resolutions. Well, we’re not that crazy about New Year’s Resolutions, but we absolutely LOVE goal setting! There are so many ways to approach your goals and goal setting, and we are here to help you tackle your goals in a way that works for you and is actually effective. After all, we want results and projected...

Episode 12: Active, Reactive, Proactive If ever there were a topic that was branded into our souls, the use of reactive, active, and proactive strategies would be it! When defining these behaviors, it is important to understand their differences and how they can positively or negatively affect your life and business. Though none of these strategies are inherently good or bad, there are definitely...

Episode 11: Your Best Client Best client. Ideal client. Target market. Client avatar … However you think of it, finding and attracting clients who resonate with your brand and your company mission is an incredibly important part of creating a company that lasts. In this episode, Lynn and Amanda discuss: Understanding your ideal client Marketing to a niche market Focusing on your ideal client’s pai...

It’s a difficult concept (and phrase) for a lot of people—it’s business, not personal! How many times does this line get blurred when you own a business? Your friends want a discount. Your employee comes to work wasted (and you were together last night). You lose your cool with a customer service agent. The business vs personal challenge is a big one! In today’s episode , we talk about the importa...

The idea of “leveraging” can often be misconstrued as manipulating people. In today’s episode of The Pursuit of Badasserie: The Podcast , Lynn and Amanda discuss what exactly leveraging entails and how it can be particularly useful in your business relationships and collaborations. Lynn and Amanda discuss: The intention behind leveraging Relationship capital Strategic alliances Referral partners B...

Episode 08: Multitasking How do you get it all done? It’s a question we hear a LOT! But surprisingly (for some), our answer is never  that we are “busy.” We are productive, we are efficient, we are motivated, and we get sh*t done! Today’s episode is about how that actually happens.  What steps, tips, and tricks do we have that actually take an idea and put it into fruition? In today’s ep...

Abundance and Growth Mindset go hand-in-hand, but they aren’t exactly the same thing. In today’s episode, Lynn and Amanda tackle one of the most important shifts an entrepreneur can make – that of mindset. Growth Fixed Abundance Scarcity What do these all mean and how do they relate to each other? Can you be all of them all at once? How do you balance your mindset and how can you overcome some of...

Episode 06 Business vs. Hobby This is a topic Lynn and Amanda address far too often.  Are you running your business as a business or a hobby?  What’s the difference? And how can you (and the IRS) tell the difference? Today’s episode is all about the difference between a business and a hobby.  From the side hustles to the complicated structure of a corporation and everything in betwe...

Episode 05 Perfectionism For years, perfectionism has been a challenge for both Lynn and Amanda. Perfectionism, at its best, manifests as high standards, and at its worst makes a person feel overwhelmed and inadequate.  What a mess! This episode dives deep into Chapter 13 of The Pursuit of Badasserie: How to Create Badass Business Abundance to explore personal origins and triggers for perfect...

Episode 04 Delegation Delegation is such an important topic, that Lynn and Amanda covered it in two chapters of their book! From helping to create a strong company culture to providing the opportunity to develop truly big ideas, delegation is essential for any small or large business owner to understand and implement … in the right way. So what is the “right way” and how do you ensure that you are...

Ep. 03: Trust Yourself Based on the very first chapter (“You Got This”) of our book, The Pursuit of Badasserie: How to Create Badass Business Abundance, this episode is all about trusting yourself and trusting the process. Entrepreneurship and business ownership take risk, and what makes a strong business (and a strong leader) is the willingness to take those leaps of faith with the knowledge that...

Episode 02 Too Busy You will rarely hear the words, “too busy” out of either Lynn or Amanda’s mouths.  How is it that two productive entrepreneurs are not busy? Based on Chapter 4 of their co-authored debut book, The Pursuit of Badasserie: How to Create Badass Business Abundance, this episode focuses on shifting mindset around the idea of being “busy.” What does that really mean and how has t...

Episode 01 Imposter Syndrome Imposter syndrome is never fun.  In this episode, Lynn Howard and Amanda Furgiuele discuss how imposter syndrome starts, what it affects, and how to deal with these feelings in a more productive way. Based on Chapter 15 of their book, The Pursuit of Badasserie: How to Create Badass Business Abundance, this topic will resonate with anyone who has put themselves out...

Episode 00 Welcome Authors of “The Pursuit of Badasserie: How to Create Badass Business Abundance” Lynn Howard and Amanda Furgiuele deliver a powerful, inspiring, new way to view the entrepreneurial process. With a combined 40+ years of serial-entrepreneurial experience, practical advice dished out by tough-shit, go-getter attitudes, and their own signature sense of sass and humor, Howard and Furg...

Coming August 2, 2022 Authors of The Pursuit of Badasserie: How to Create Badass Business Abundance Lynn Howard and Amanda Furgiuele deliver a powerful, inspiring, new way to view the entrepreneurial process. With a combined 40+ years of serial-entrepreneurial experience, practical advice dished out by tough-shit, go-getter attitudes, and their own signature sense of sass and humor, Howard and Fur...