Teddy Smith
The Publishing Performance Show
Welcome to The Publishing Performance Show, the quintessential podcast for both budding and veteran self-published authors! Join your host, Teddy, as he sits down with with successful indie authors and top experts in the publishing world, who generously share their unique journeys, creative inspirations, and future aspirations in their writing careers and the wider industry. Immerse yourself in a trove of valuable insights and actionable advice on writing, essential tools, and practical tips to elevate your self-publishing prowess. Whether you’re just beginning your literary voyage or seeking...
Author
Teddy Smith
Category
Podcast website
Latest episode
Jun 16, 2026
Where to listen?
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Episodes
Eddie Rice - Why Fiction Authors Are Missing Out on Podcast Goldmines 19.06.2025 41:30
Eddie Rice is the founder of Eloquent Mind and author of the bestselling book "Toast: Short Speeches, Big Impact." With a background in PR and public relations, Eddie specializes in helping authors transition from invisible to in-demand through strategic podcast appearances and speech writing. His "Your Book, Your Voice" approach focuses on helping authors leverage their writte...
O'Cyrus - How to Find Your Book's True Message (And Why It Matters More Than Genre) 17.06.2025 39:15
O'Cyrus Ink is a multi-genre author and publisher who specializes in poetry, children's fiction, young adult horror, and middle grade horror. Currently serving in the military while building his publishing career, he founded O'Cyrus Ink Publishing to help authors, particularly teenagers and young adults, navigate the publishing world. His approach focuses on finding the core message...
Julie Broad - The Fatal Mistake That Kills 90% of Book Launches 12.06.2025 27:39
Julie Broad is the founder of Book Launches, a comprehensive service that helps nonfiction authors successfully launch their books to market. She's also the founder of the Future of Book Marketing Summit and creator of the Author Launch Kit software. With extensive experience in book marketing, Julie has helped hundreds of authors navigate the complex world of book launches and platform build...
David P. Perlmutter - The Shameless Self-Promoter: Why Being Cheeky on Social Media Sells More Books Than Ads 10.06.2025 39:23
David P. Perlmutter is a bestselling author with 17 published books, including his breakthrough memoir "Wrong Place Wrong Time" which has garnered over 4,000 reviews and achieved bestseller status across multiple Amazon categories. What started as therapeutic blog writing in Portugal became a successful writing career when his editor friend recognized the potential in his raw, honest sto...
Robert A. Lane - Why You Should Narrate Your Own Audiobook (And How to Do It in 6 Weeks) 05.06.2025 31:59
Robert A. Lane is an audiobook producer, coach, and author with over 30 years of experience in the entertainment industry, including 14 years at 20th Century Fox. After his entertainment career ended when Disney acquired Fox, Robert founded Robert Lane Coaching and created the "Your Book, Your Voice" program, which helps nonfiction authors narrate and produce their own audiobooks in just...
Daniel Hurst - From Office Worker to 75+ Books: The Ultimate Author Success Blueprint 29.05.2025 40:07
Daniel Hurst is a bestselling author with over 75 published books, primarily in the psychological thriller genre. Known for his rapid writing pace and prolific output, Daniel successfully transitioned from a procurement officer to a full-time author within just a few years. His breakthrough book "Till Death Do Us Part" allowed him to quit his day job, and he later achieved UK number one...
Damon Courtney of BookFunnel - From Free Books to Lifetime Readers: Mastering the Author Book Funnel 27.05.2025 43:56
Damon Courtney is the creator of BookFunnel, a platform that helps authors deliver digital books to readers and build marketing funnels. A former self-published fantasy author who published a trilogy in 2011, Damon created BookFunnel to solve the problem of easily delivering free books to readers' devices. What started as a simple solution for getting ebooks onto Kindles has evolved into a co...
Nat Eliason - The Entrepreneur's Approach to Self-Publishing: Direct Sales, Premium Products, and Marketing 24.05.2025 51:53
Nat Eliason is a writer, entrepreneur, and founder of multiple successful online businesses who is now pivoting to science fiction writing. After securing a $275,000 advance for his traditionally published non-fiction book "Crypto Confidential" with Penguin Random House, Nat has chosen to self-publish his debut science fiction novel "Husk." His entrepreneurial approach to book...
Joanna Penn - Multiple Income Streams for Authors: Beyond Just Book Sales - The Creative Penn 22.05.2025 48:50
Joanna Penn is an award-winning author, New York Times and USA Today bestseller, and host of The Creative Penn podcast. With experience spanning both fiction (under J.F. Penn) and non-fiction, Joanna has built a sustainable writing business over nearly two decades. After leaving her IT consultant career in 2011, she's created multiple income streams from her writing and writing-adjacent activ...
Aurora Winter of SamePage Publishing - Turn Words Into Wealth: 7 Blueprints for Creating 7-Figure Income from Your Book 15.05.2025 39:20
Aurora Winter is the founder of SamePage Publishing and author of "Turn Words into Wealth." With a background as a film and television executive producer and award-winning screenwriter, Aurora now helps entrepreneurs, experts, and business leaders leverage books to grow their businesses. Her "Spoken Author Method" helps clients create high-quality books faster by speaking their...
Ready, Set, Launch: A Live Panel on Taking Your Book to the World with Craig Martelle, Dale L Roberts, Julie Broad and Alexa Bigwarfe 13.05.2025 1:09:31
I had the pleasure of hosting this special panel edition of The Publishing Performance Show, bringing together four brilliant publishing industry experts to discuss book launch strategies. The conversation covered everything from hard vs. soft launches to advertising strategies, review acquisition, and genre-specific approaches. Our incredible panel featured: Craig Martelle - A publishing veteran...
H.H. Rune - Sending Books Across America: The 25-Year Journey of an Interactive Literary Experiment 09.05.2025 28:45
H.H. Rune is the author of the "Find Me" series, a unique "fiction-ish" or autofiction work that blends real-life experiences with fictional storytelling. After conceiving the idea at age 30 while a stay-at-home mom, H.H. spent 25 years developing this five-book series before finally committing to publication during the pandemic. The series follows a creative social experiment...
Emily Crookston of Pocket PhD - The Business Case for Your Book: Strategic Publishing for Thought Leaders 07.05.2025 28:43
Emily Crookston is the owner and "decider of all things" at Pocket PhD, where she specializes in ghostwriting and developmental editing for business books. With a PhD in philosophy and background as a professor, Emily transitioned to content writing, starting with blog posts before moving to longer formats like business books. Her focus is helping thought leaders and business owners crea...
Sheryl Bass of Be Kind Publishing - Self-Publishing Success: How PR Skills Transformed a Children's Book Launch 01.05.2025 26:38
Sheryl Bass is a children's author and book PR expert with a master's degree in social work and journalism. Her Baby Dragon series focuses on social emotional learning for children, teaching important life lessons through engaging stories. Starting from a flash of inspiration during a sneeze 15 years ago, Sheryl brought her first book "Baby Dragon's Big Sneeze" to life thr...
Chris Wallace of WrittenWell - Cracking Amazon's Algorithm: From Poker Player to Self-Publishing Expert 29.04.2025 45:57
Chris Wallace is a professional poker player, author, and co-founder of WrittenWell.com. With a background in guitar building before developing an allergy to exotic hardwoods, Chris transitioned to professional poker, which led to writing opportunities during the poker boom. He began writing for poker magazines and blogs, eventually publishing several poker books including a strategy guide and &qu...
Mitch Carson - Media Mastery: Crafting a One Sheet Media Pitch That Gets You Booked 24.04.2025 46:31
Mitch Carson is a bestselling author, TV host for NBC in Las Vegas, and international speaker who specializes in helping people build their personal brands and increase their media exposure. With decades of experience in television and media, Mitch has mastered the art of getting authors and entrepreneurs featured on major platforms. He shares his expertise on creating compelling pitches, building...
Andrew Wallner & Phil Marshall of Spoken - Revolutionizing Audiobooks: How Spoken Combines AI Narration with Author Monetization 22.04.2025 39:11
Andrew Wallner and Phil Marshall are co-founders of Spoken, an innovative platform that combines AI narration technology with a streaming network for audio content. Coming from backgrounds in healthcare technology where they developed conversational AI systems, they sold their company in 2021 before turning their attention to the audiobook market. Phil, as a sci-fi writer and audio-only reader, re...
Johnathan McClain - Narrating 200+ Audiobooks: Secrets from an Award Winning Multi-Genre Voice Actor 17.04.2025 53:30
Johnathan McClain is a multi-talented creative professional working as a screenwriter, narrator, actor, and novelist. With a background in theater and television, Johnathan transitioned to audiobook narration in 2012, coinciding with Amazon's acquisition of Audible when the demand for narrators exploded. His first major audiobook projects included narrating several Jack Reacher novels, and he...
JD Barker - Co-Writing Thrillers with James Patterson and Indie vs Traditional Publishing 15.04.2025 44:34
JD Barker is a New York Times bestselling author who has experienced various publishing paths including traditional, indie, and hybrid publishing. With a background as a book doctor and ghostwriter for over 20 years, JD transitioned to writing his own novels and has since collaborated with James Patterson among other notable authors. His unique publishing journey includes a special relationship wi...
Aryn Van Dyke - LinkedIn for Authors: Unexpected Strategies to Grow Your Readership 10.04.2025 30:22
Aryn Van Dyke is a book marketing expert and the founder of Book Rockstar, specializing in LinkedIn marketing strategies for authors. With extensive experience helping both fiction and nonfiction writers leverage LinkedIn as a powerful platform for book promotion, Aryn has developed proven methods for building professional networks, crafting engaging content, and connecting authors with their targ...
Nicola Kinloch - Balancing Art and Education: The Craft of Children's Book Illustration 08.04.2025 25:29
Nicola Kinloch is an artist and illustrator with a background in fine art photography and textile design who recently ventured into children's book illustration. Her first illustrated book, written by her mother Patricia Lang, is about bees and beekeeping, combining adventure storytelling with educational content. The book uniquely presents the world from a bee's perspective, teaching ch...
Leah Paulos - The Pitch Perfect Formula: How to Get Media Coverage for Your Book 03.04.2025 45:41
Leah Paulos is the founder and director of publicity for Press Shop PR and Book Publicity School. With a background in journalism as a writer and magazine editor at Condé Nast, Leah brings a unique perspective to book publicity, having been on the receiving end of pitches. After transitioning from journalism, she founded Press Shop PR to help authors navigate the challenging world of book promotio...
Flora Qian - Breaking Censorship Through Language: One Writer's Journey from Shanghai to New York 01.04.2025 33:36
Flora Qian is a writer born and raised in Shanghai who later lived in Hong Kong for over a decade before relocating to New York City. Her novel "South of the Yangtze" won the Proverse Prize, an international award for unpublished works in fiction and poetry. Drawing on her experiences growing up in 1980s China and living across multiple cultures, Flora's work explores themes of iden...
Marco Moutinho of Dibbly - From Idea to Book in 24 Hours: How Dibbly's AI Tools Streamline Book Creation 27.03.2025 30:16
Marco Moutinho is the founder and CEO of Dibbly (formerly The Urban Writers), a comprehensive content creation platform that combines AI tools with freelance writing services. The rebranding from The Urban Writers to Dibbly reflects their expansion beyond just writing services to include a suite of AI-powered content creation tools. With Dibbly Create, their collaborative document editor, and an e...
John DeMato - The Book Boudoir: Professional Photography that Sells More Books 25.03.2025 28:05
John DeMato is a visual storytelling expert and professional photographer who specializes in creating compelling visual content for entrepreneurs, authors, speakers, and consultants. After transitioning from a career as a television field producer, John found his niche in branding photography, which eventually led him to develop Book Boudoir - a specialized service creating high-quality, strategic...
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