The P.T. Entrepreneur Podcast

Today, I am talking about the three areas of sales that you will need to handle as well as anything. Not only is it important for you to master, but if you have a staff or plan on it in the future, it is equally as important for them as well. Enjoy! Objection #1: Money Objection #2: Time Objection #3: Spouse Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherap...

On today's episode of the P.T. Entrepreneur Podcast, I am taking a look at what is considered the number one customer success metric. The more people you can get through an entire plan of care, and help them get back to the goals they have, the more likely it is you're going to have this compounding referral base of clients that will go out of their way to get people through the door for you. Enjo...

Welcome back, to the P.T. Entrepreneur Podcast! Today, I am talking about personality types. You are either fixated on the past or you are thinking about the possibilities of the future. The better you can understand this in other people, the better you can help improve the lives of those around you. Enjoy! What you can learn from conversations with 10-year-olds Being reminded that consistent prac...

Scarcity is one of the strongest techniques you can use in your marketing and in your sales to drive people to take action. Most people will naturally drag their feet unless given a real reason for why they should take action. Today, I give real examples of what I did and what I see others continue to do within their businesses. Enjoy! Marketing to prior customers Letting them know the scarcity of...

What's up, everyone? Welcome back to the podcast. This week, I am joined once again by my good friend, Brett Bartholomew. Brett is a performance coach, author, keynote speaker, and founder of Art of Coaching™. Today, we had the chance to catch up with him since we last had him on the podcast. Enjoy! Why leave what some would describe as a dream career How the coaching Brett does now is the hardest...

Welcome back to another edition of the P.T. Entrepreneur Podcast! In order to understand the trajectory of your business, there are two very important metrics you need to understand within your business. They are cost to acquire and lifetime value. I dig into these in this episode. Enjoy! Why these numbers are important Practical examples of these in use How things can go sideways by not understan...

Today, I had the chance to chat with Justin Dimitt, owner of South River Rehabilitation and Performance in Waynesboro, VA. We're seeing more and more hybrid practices within our Mastermind group and Justin's practice has to be one of them. We get into this, how he got into the profession, and more! Enjoy! Making the transition from home health to full-time business owner The differentiator between...

Welcome back to another tactical Thursday episode! If you get into a business for yourself and you don't have a strong understanding of finance, you can put yourself in a very poor position. Not having cash reserves is something that will lead to being in that poor position. I dive into this topic today. Enjoy! The importance of understanding business finance Understanding how much you need to pro...

Today, I am joined by O.G. Mastermind member, Jamie Yoder! We catch up on life, his practice, and much more! This interview came from a Livestream we did in the P.T. Entrepreneurs Facebook group, so if you're not a member, head to the link below. Why Jamie continues to work with P.T. Biz Getting the right people through the door Developing your network with the right people Head to the link below...

Welcome back to another tactical Thursday episode! I was recently on my good friend Brett Bartholomew's podcast. If you are not familiar with him, check out his podcast, The Art of Coaching. The biggest takeaway I had from our conversation was the power of social agility. If you are struggling with business right now, this episode is for you. Enjoy! Understanding social dynamics in certain setting...

Today, I am super excited to bring you Heidi Jannenga, the founder and Chief Clinical Officer of WebPT. Heidi advises on the company's strategic direction and product innovation while advocating for the rehab therapy profession on an international scale. She co-founded WebPT after recognizing the need for a more sophisticated industry-specific EMR platform and has since guided the company through...

Today, I bring you all another quick and tactical episode. This comes from another question from Nick on Instagram and the question is this: do you think you should have your prices on your website? This is a very common question and I unpack this on today's episode. Enjoy! Head to the link below to participate in our 5 Day Challenge!   https://www.physicaltherapybiz.com/challenge   www.physicalth...

Something that I see as being a massive challenge in Healthcare is martyr syndrome. This condition is basically where you self-sacrifice and service to others at the expense of yourself. This could be something you are dealing with and today I wanted to chat about what steps to take to handle this. Enjoy! Phasing out of your career and moving on to other things Giving up part of your existence Whe...

Today, I am talking about one of the most effective ways to improve your outcomes and customer experience. If you are not already doing this, then it should be immediately implemented into your practice. It involves spending an extra 15 minutes to write a detailed follow-up e-mail after the initial evaluation. I will give you an example of how I made this work in this episode. Enjoy! Teeing your p...

Welcome back to the P.T. Entrepreneur Podcast! Today's topic comes from a question I received on Instagram and it is a common one: what do we consider a hybrid practice? I discuss my perspective on this and how you should approach the two when starting your own practice. Enjoy! Insurance practices turning into hybrid How much money is a provider generating per hour on average How to transition fro...

In order to take your career to the next level, at some point you will need to give up some things you never thought you would. You need to decide what your mission is and the impact that you want to have on others if that is the goal. Maybe it's not the right time in your entrepreneurial journey to hear this, but I still think you can take something valuable away from this episode. Enjoy! Are you...

Today, I will walk you through the very basic financial approach I have been following for about the last 5 years. I'll give you an idea of what I was doing before I started my practice and how I changed it up to what I am doing now. How I tackled debt early in my career Why I stopped investing in an IRA Investing in rental properties Head to the link below to participate in our 5 Day Challenge!  ...

Today is another tactical Thursday episode and my hope is that it stops you from wasting time on something that ends up being unsuccessful. We all love the idea of recurring revenue in our practices but I am here to tell you maybe a membership program is not the best idea in this model. I'll tell you why. Enjoy! Pros and cons of this model What is the lifetime value of your clients What you should...

Today, I wanted to share some thoughts and lessons learned from our recent Physical Therapy Biz live event that we did last week here in Atlanta, GA. These are always such a great experience for the incredible business owners we get to work with but also for our team. Imposter syndrome exists at every level Take the high road, always Give people everything that you have Head to the link below to p...

Today's episode is a straightforward, simple approach to communication and it comes from my friend, Brett Bartholomew. Whether you are choosing to work with your spouse or partner with someone else in business, you must understand the complexity of communication. If how you communicate is not at the forefront of your partnership, things can go south quickly. Enjoy! What we think is good communicat...

Welcome back to the P.T. Entrepreneur Podcast! This week, I am excited to bring you one of the amazing clinicians and business owners we get to work with. We first connected with Colleen Rollo in the summer of 2021 and she was in a stage of her clinical career of wondering what was next. Entrepreneurship was actually not on her radar at that time but today we dive into what shifted for her and how...

Piecing every part of your business together and doing this on your own is probably not the best decision. It's almost a rolling of the dice and just hoping things turn out well for you. How do I know? Because this is what I did in the early days of my practice. It can be financially draining and in some cases, break you mentally. It doesn't have to be this way. Enjoy! Following a proven process C...

Today, I break down a question I recently received from a podcast listener: "is it possible to start up a cash-based performance PT in a standalone location vs. starting out of a gym setting?". This is a great question and my views on this have changed as we continue to work with more and more people. I discuss the pros and cons of both and what route may be right for you in today's episode. Enjoy...

When you are teaching a workshop or doing anything where you are the authority, you need to let your personality show. This can go a long way in building rapport with people and today I wanted to leave you with a relevant story of why this is important. Enjoy! Why your personality matters Back it up with results Head to the link below to participate in our 5 Day Challenge!   https://www.physicalth...

Today, we are talking about hiring within our practices. I wanted to discuss some of the mistakes I made as a business owner when hiring and the mistakes I see when others are hiring. Not knowing if you're making the right decision on hiring can be a very frustrating place to be. Enjoy! The complexity of admin hire vs staff clinician Incentivizing a staff clinician's pay Costs associated with staf...