The Profit Loop With Alisa Conner

In this week's episode, we dive into why speaking, although it can be the BEST lead generator for your coaching or consulting business, if done wrong, it can lose 97% of your leads.  In this packed episode you will learn the #1 reason selling from stage falls flat and what to do instead. This episode will help you refine your lead generation strategy so you turn every stage into more opportunities...

In this week's episode discover the 2025 lead magnet blueprint that will attract ideal clients, start building connections and relationships with them, and turn them into paying customers sooner rather than later. 👉 CLICK HERE  to access the "Create an Irresistible Lead Magnet" Secret Podcast training.  In today's episode, we dive into the big difference between one-to-one trust building and sell...

In this week's episode learn 3 ways to convert more of your audience into warm leads that are ready to buy so you are making the most of your marketing time and budget. In today's episode, we dive into the importance of building trust and relationships with our audience, especially in today's AI-driven world. Discover inside: ✅ How to build engagement, trust, and rapport with your audience ✅ Why...

In this week's episode learn why your email is one of your marketing lifelines and how it can future-proof your business from any social media antics like the TikTik ban.   🚀 If you are building your business on rented land (the only marketing real estate you own is your website and your email list) then tune in to discover how to future-proof your marketing strategy!   📱 What You'll Learn: Why...

In this week's episode discover why selling from the stage rarely goes the way you think it will and what to do instead.  Learn the top mistakes most speakers and coaches make when it comes to introducing new leads to your ecosphere (especially when speaking) and how to get them to move forward in your sales funnel. Discover inside: ✅ The 5 Mistakes Most Speakers Make When Trying To Sell From Sta...

In this week's episode discover three reasons why your service-based business should embrace a subscription model.  You may be thinking - there is NO way a subscription model would work for my business.  But this episode will give you plenty to noodle on and may even spark your next brilliant offer. Stay tuned until the end, because there is a bonus waiting for you. Discover inside: ✅ 3 benefits...

In this week's episode discover how to prevent subscription churn and increase profit plus what it's REALLY costing your business to keep chasing new customers. Learn: ✅ 3 simple changes that will keep your subscribers engaged, happy, and sharing your brand with friends. ✅ The #1 frustration for clients in a subscription service. ✅ How to stand out from your competitors when it comes to amplify...

In this week's episode, I have the pleasure of interviewing Tammy Alvarez.   Tammy Alvarez is the CEO of the Career Winners Circle and is also an author, professional keynote speaker, inspirational coach, trainer, and epic storyteller. As an award-winning entrepreneur and former corporate executive, Tammy believes leaders who inspire courage are at the heart of every successful business.   Her spi...

In this week's episode discover how to attract the next generation of buyers and what makes them tick when it comes to buying decisions.  Get ready to get to know GenZ. Learn: ✅ Where GenZ hangs out online and offline and what they expect from brands who meet them there. ✅ What Generation Z focuses on when applying their buying power. ✅ How to adjust your marketing, sales, and customer strategi...

In this week's episode discover how to master the art of creating magnetic experiences for your customers that lead to increased revenue, sales, and lifetime customer value. Learn: ✅ How to personalize and customize your emails to increase customer engagement. ✅ Why most social media falls flat and ways to stand out from others and create loyal customers. ✅ How to test new products, offers, and...

In this week's episode discover three ways to consistently increase your wine club memberships and reduce wine club churn.  Don't have a wine subscription business? Stay tuned, because these three steps can be applied to your business as well. Learn: ✅ Why your wine club differentiation factor matters more than ever ✅ Who in the wine industry is standing out and why ✅ How your messaging is repe...

In this week's episode discover even more reasons why EVERY business MUST have a subscription model to increase revenue and profit, now and in the future. Plus learn: ✅ The number one benefit of having a subscription model (don't miss this one) ✅ Examples of subscription models that have replaced product revenue ✅ How to innovate and create new products based on customer feedback ✅ The power o...

In this week's episode discover why every product and service business MUST have a subscription model to increase revenue and profit. Plus learn: ✅ The number one benefit of subscription models ✅ Hidden perks of having consistent subscribers (it's not what you think) ✅ How to create raving fans and brand loyalty with your subscription ✅ The power of subscribers in determining higher lifetime c...

In this week's episode discover Discover how to turn new customers into brand fanatics in your direct-to-consumer business & eliminate endlessly selling to new clients. Plus learn: ✅ Which companies you need to mimic when it comes to customer experience ✅ How to effectively gather customer feedback ✅ How to create personalized customer experiences the easy way ✅ The one thing to avoid when...

In this week's episode discover how to amplify your customer experience with new customers to increase loyalty, end the sales grind, and great raving fans. Plus learn: ✅ The number one thing you need to do to increase sales and profits per customer ✅ Which customer tactic will save you the most time and headache ✅ What problems the wine industry solves ✅ How a heating and air conditioning comp...

In this week's episode discover how using customer experience with visitors who aren't yet customers will increase your conversions and sales. Plus learn: ✅ The biggest marketing mistake you need to unlearn now ✅ Why the more you know about your customers the easier it is to get them to buy ✅ How to gather customer data and organize it to make better sales and marketing decisions ✅ How to laun...

In this week's episode discover the difference between customer experience and customer service.  Plus learn: The biggest mistakes businesses are making when it comes to customer experience Why 97% is an important number How old marketing methods are failing BIG time Buying changes that are impacting future buying The one industry that needs an email makeover 3 steps to uplevel your customer exper...

This week on the CX Fanatics podcast, uncover why wine clubs will save the wine industry. That's a pretty bold prediction, I know. But hear me out. The wine industry is in trouble but they have the solution right under their noses. Step away from the glass for just a minute and tune into this week's show to learn: The simple way to increase profit that most wineries are missing This one skill wine...

Today's episode dives into three specific things wine clubs can do to increase profits (not just revenue). Don't have a wine club?  Don't tune out just yet. These three tips can be applied to nearly every kind of business. Tune in to discover: How to deliver exceptional and memorable customer experiences Ways to create non-traditional tasting experiences for new audiences Market changes and how to...

Get ready for a whole new angle on customer experience, marketing, and doubling your direct-to-consumer profits. Introducing the CX Fanatics Podcast the weekly show that helps DTC businesses increase revenue, referrals, and retention through exceptional customer experience.  Including weekly insights, inspiration, and expert interviews that will catapult your profits and growth.  Hosted by Alisa C...

This week on the 2nd Act Entrepreneur show earn 3 ways to increase revenue, retention, and referrals with current leads and customers.   Did you know it costs 5Xs the amount of money to get a new customer vs. selling to a customer you already have?   And that a current customer is 50-70% more likely to buy?   This week on the show discover three ways to pan your current leads and customers for gol...

This week on the 2nd Act Entrepreneurship Show tune in to discover ways to use LinkedIn as a sales-generating machine as well as diving into topics like recession, entrepreneurship, and the life of a real marketer. My guest Tracey Burnett is best known for perfecting the art of taking something as ordinary as your LinkedIn account and turning it into a valuable client-nurturing, lead-generating ma...

If you struggle with gaining traction in the inbox and having your audience excited to hear from you in the inbox, you won't want to miss this week's episode.   Discover 5 proven ways to entice your audience to not only read and click on your emails but look forward to seeing your name in their inbox. One of the best opportunities to build rapport with your audience is with your welcome email seri...

This week on the 2nd Act Entrepreneur show we dive into 5 ways to avoid the spam filter with your email marketing. Some are based on tech and some are simple tweaks you can make to your email marketing practice that will ensure you get more eyeballs on your emails. Be sure to stay tuned until the end because you won't want to miss the bonus tip toward the end of the episode. Consistently showing u...

Discover how to stand out in every inbox with your email marketing this week on the 2nd Act Entrepreneur Show.  Recently on LinkedIn, I received a question about how to stand out and be recognized in the inbox so that more of your emails get read. This week's episode dives into multiple ways to not only stand out but secure your place in your subscriber's inbox and beyond. One of your first opport...