The Profit Lifestyle for Fitness Entrepreneurs

Have you ever found yourself wondering why the influx of leads into your business seems to be slowing down? Think about it – how many consults have you had in the past 90 days? Our bet is probably not enough. In this episode, we're tackling a common challenge many businesses face – the diminishing flow of leads. Gone are the days when leads would effortlessly walk through the door. The landsca...

Have you ever wondered how to effectively integrate nutrition coaching into your gym or fitness business, and how to maintain client engagement and renewal over the long term? In this episode, Jennifer Brockman from Proper Nutrition Coaching discusses the nuances of nutrition coaching for gym professionals. She addresses the challenge of sustaining client engagement over time and shares her method...

How can gym owners adapt to the changing landscape of the fitness industry, especially with the increasing popularity of Ozempic prescriptions and the drying up of organic leads? In this episode, I'm joined by a fellow gym owner, the resilient Jeff Weinacht. Jeff faced the same challenges many of us are grappling with – dwindling leads and the looming specter of a gym recession. But here's...

Do you ever find yourself doubting your accomplishments or feeling like a fraud in your own success? In this episode, Join us as we tackle the complexities of imposter syndrome and explore the dynamic world of visualization techniques with our special guest, Mark England. Mark, co-founder and head coach at Enlifted, draws from over 16 years of expertise in researching, presenting, and coaching on...

Are you tired of constantly hustling for leads, only to feel overwhelmed and exhausted? In this special episode of Gym Owner Freedom, we've got a treat for you! In this episode, we host a special session featuring paid ads expert JP Levesque. Dive deep into the secrets of acquiring and nurturing 100+ leads per month without succumbing to burnout. What You Will Learn: Strategies and systems JP...

Have you ever found yourself in a position where you had a dream of building your fitness empire, but were faced with the harsh reality of having no funds, no credit, and a tight budget? I get it; I've been there. In this episode I want to take you on a journey through my own experiences as an entrepreneur who turned a failing gym into a thriving fitness empire. I'll reveal the secrets of...

Have you ever wondered what sets a thriving, profit-generating gym apart from one that barely reaches six figures? In this episode we are not just talking theories; we are delving into REAL numbers, dissecting an ACTUAL profit and loss statement from a gym that scaled magnificently. And yes, we are pulling back the curtain on the exact framework that turned a $100k gym into a $300k juggernaut. Wha...

Have you ever wondered if one small adjustment could lead to a monumental transformation in your business? Well, that's precisely what we're exploring in this episode. In this episode, you'll discover the exact steps Corey took to achieve this transformation. He's also generously sharing his Dual Lead Flow System, the key to attracting high-value clients. Now, he can sign up 8 or 9...

Are your ads eating up your profits? We've all been there, investing time and resources into running Facebook ads to bring in new business, only to find that the return on investment isn't quite what we expected. In this episode, we're not just discussing the problem; we're presenting a solution - the 1-Client Break Even Strategy. This game-changing strategy has the potential to tr...

Are you ready to revolutionize your fitness business and boost your revenue in 2023? In this episode, we dive into the transformation of the 6-Week Challenge in the world of fitness, from a relic of the 2000-teens to a powerhouse in 2023. Join us as we discuss why the old playbook just doesn't cut it anymore, and how to revolutionize your approach to boost your revenue by 5 times. What You Wil...

Have you ever found yourself stuck in a cycle of continually acquiring new clients, only to realize that sustainable growth seems out of reach? In this episode Corey Willis shares his insights and strategies for doubling revenue at Orangetheory Fitness. We'll explore how he shifted from a mindset of continually acquiring more clients to offering something new to existing clients, leading to un...

Are you curious to know how Desiree managed to sell a staggering $43,000 in new business in just 30 days? It's a record-setting achievement that can be a game-changer for your business too. In this episode, we're diving into a remarkable success story that'll leave you inspired and motivated to make a significant impact in your own business. What You Will Learn: How Desiree 3X'd he...

Ever wondered how to crack the elusive $1M in revenue without burning yourself out? In this episode, Dave and I reveal the game-changing strategies we're using to scale our 7th gym to $1M in revenue—faster than we ever have before! What You'll Learn: The Price Points: Discover how we're strategically pricing our services to reach $1M with just 100 clients.  Lead Acquisition: Uncover th...

Are you stuck and just treading water in your gym? We changed our sales process and immediately went from $4k in new business per month to just over $40,000 in new business per month. No, that's not a typo… How'd we do it? That's what we're going to teach in this episode. Here's what we're covering. Our EXACT sales process, soup to nuts The offer we're putting in front...

Not a fan of the IRS and would like to keep more of your money? Tomorrow I'm going to walk you through 6-Figures In Tax Savings For Gym Owners: The Top 15 Fully-Legal Tax Write-Offs & Credits!!!!! I just had a call with a business owner yesterday- and he will save $14,000 this year alone in taxes just from a stroke of a pen. Don't make the mistake of thinking your tax preparer knows al...

There are 3 NON-NEGOTIABLES your gym MUST to be massively profitable and self-sustaining. If you aren’t as profitable as you’d like to be, or you would like the option to work less in your gym (now or in the future), this is the episode for you. Learn what the 3 biggest roadblocks are, and how to overcome them. When you are ready… Here are 3 ways we can help you: 1. Subscribe to this podcast 2. Jo...

Having trouble finding reliable COACHES or TRAINERS? If you could duplicate yourself over and over again, you’d probably open up multiple locations and reel-in multiple 7-figures annually. But.. is it okay if I share with you how I did exactly that? I’m going to share exactly how I started with my first location- And I systematically replaced myself over and over again until I had 6 gyms… And soon...

Fun Fact: When I added a 5-10 minute Discovery Call to our sales process, we sold $40,670 in new business in our first 4 weeks… without changing anything for our marketing. It was so successful that we immediately implemented this in ALL of my other locations, and EVERY one of them broke their all-time new business revenue records within 1-2 months. How did a simple phone call do that? If the DC i...

What SPECIFICALLY should you be focusing on if your gym is netting under $100,000 in profit vs. over $100,000 in profit? The problems (and solutions) that I have with my 6 gyms change drastically at the $100,000 profit mark. There is a stark difference between GROWING and SCALING. GROWING is increasing your cash flows through the work that you put into your business. This is a necessary step for a...

It’s official! I’m launching my 7th micro gym in Mesa, AZ! In this episode, I’m going to teach you how I’m setting up my newest business to hit $200k in owner profit faster than I’ve ever done before. Also… I’m setting this deal up so I WILL NEVER WORK IN THE GYM. I won’t be the one handling sales, on the floor, doing the books or marketing, or even hiring staff. Being functionally “retired”, I’m...

I typically experience a bit of a slowdown over the summer once school gets out and many of my clients vacation. I probably get hit harder than most since everyone escapes the Phoenix heat in the summer… Including me! You’ll typically find me up north at my Flagstaff cabin or in southern Cali at the beaches. But if you experience a slowdown as well, the last thing you want to do is sit back and do...

How do you make a “Signature Program” with just a 9-week duration that you can sell in your gym for $2,000 to $8,000 (and more importantly, is truly WORTH that amount of money)? This is the program that has allowed me to comfortably retire from my gyms in my 30’s… It’s the ONLY program involving mindset and nutrition coaching that I’ve ever been able to scale to my employees that didn’t break down...

There is ONE THING that changed the course of business for me. That allowed me to go from broke and working 60+ hours in the gym to “retired” a few years later in my 30’s. It isn’t rocket science, and I’m not sure we as a fitness industry suck so bad at it. But- this can become your competitive advantage. This will allow you to dominate, not to compete. Listen in to hear how I did it. When you are...

I was able to “retire” in my 30’s because I own multiple micro gym locations. That being said, I almost went bankrupt in my 30’s because I made every possible mistake you could when starting multiple locations (I probably invented some new ways to screw up, too)!). Most gym owners who start a second location end up getting rid of it or just keep it afloat out of fear of looking like it failed… It...

Can’t wait to show you what’s next! When you are ready… Here are 4 ways we can help you: 1. Subscribe to this podcast 2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom   3. Watch my free training on how I retired from my gyms in my 30’s: : https://ptlegends.com/free-training-optin   4. Want to get there faster? Book a 15-min call to learn about working with me or joining our...