The Product Boss with Jacqueline Snyder

Welcome back, Product Bosses! If you’ve ever thought that adding more products would automatically lead to more sales, I’m here to tell you—that’s not always the case. In this episode, I’m sharing why focusing on just ONE product can be the key to building a thriving, profitable business. Some of the biggest brands—like Kylie Jenner’s cosmetics line and Spanx—started with just one well-defined pro...

Welcome back, Product Bosses! If you’ve ever struggled with inconsistent sales or felt like you just aren’t attracting enough customers to your business, this episode is for you. Today, Jacqueline coaches Gretchen, owner of Three Blondes, One Bright Idea , through the challenges of running a brick-and-mortar business—and the strategies that can turn things around. From creating a cohesive aestheti...

Welcome back, product bosses! Do you ever feel like there just aren’t enough hours in the day to get everything done? You’re juggling product creation, marketing, customer service, and a hundred other things, all while trying to grow your business. It’s overwhelming, but here’s the good news—you don’t have to do it all yourself. In today’s episode, I’m diving into time management strategies that c...

Welcome back product bosses! Do you ever feel like you’re pouring your heart into your products but still struggling to turn your passion into a profitable business? You’re not alone. Many product-based business owners start with a great idea but get stuck when it comes to building a sustainable brand.  In today’s episode, I coach Sara, the owner of Sara Hynes Designs, on how to create a thri...

Do you ever ask yourself, “I have this product, I have this idea—but now what? How do I actually sell it?” You’re not alone. Many of us dream up amazing products or feel inspired to create something unique, only to feel stuck when it comes to taking the next steps. In today’s episode, we’re diving into actionable strategies to help you go from idea to consistent sales. From selling on Etsy and man...

Welcome back, product bosses! Today, we’re re-airing one of our most listened to coaching sessions with Ines of Barkin’ , a stylish and practical pet accessories brand. Ines has seen amazing growth through wholesale but is now looking to expand her direct-to-consumer sales. She’s feeling overwhelmed and is not quite sure of what her next step is. Together, we break down how to simplify your busine...

Welcome back, product bosses! In this episode, I’m sitting down with Keren Eldad, my friend and the author of Gilded , to explore her journey to becoming a coach for high achievers. We dive into the concept of the “gilded cage”—that polished, outward success that often hides internal struggles. Keren shares her own experiences of feeling trapped by external achievements and reveals why emotional a...

Welcome back, product bosses! In this episode, I’m chatting with Catalina, the owner of Catalina Straps and Bags , who works with indigenous communities in Colombia to create handmade, sustainable straps and bags. Catalina is ready to simplify her product offerings and figure out her next sales channel.  Catalina’s water bottle straps are her clear best seller, but she’s struggling to make sa...

Welcome to another episode, product bosses! I’m so excited to welcome my friend and special guest, Suneera Madhani, an entrepreneurial trailblazer who co-founded the billion-dollar fintech unicorn Stacks and created CEO School , a global movement empowering women entrepreneurs. Now, with her latest venture, Worth , Suneera is tackling one of the biggest challenges for small businesses: access to f...

Welcome back, product bosses! Today we have an exciting coaching session with Brittany from Embroidery Babe Design Co, who is looking to turn her creative side hustle into a profitable business. If you're in the same boat and want to make your hobby a sustainable business, this episode is for you! Brittany, a mom of two with a full-time job, has been juggling her embroidery business on the side. S...

Welcome to another episode, product bosses! It’s the start of 2025 and today, I’m reflecting on the past year and sharing my insights on why you might not be making progress in your business plus how you can change that. In this episode, I’m digging into the common pitfalls entrepreneurs face, like being stuck in planning mode, dealing with perfectionism, and feeling overwhelmed by tasks that don'...

Happy New Year, product bosses and welcome to our very first coaching session of 2025! In this episode, I’m chatting with Lai Sha, the owner of Kumumea, an inspiring brand that offers handbags, accessories, and apparel. Just like many of you, Lai Sha is juggling and trying to blend a lot—she's a mom of three, holds a full-time job, and is working on elevating her side hustle past the six-figure ma...

Welcome to another episode, product bosses! As we stand on the edge of 2025, join me in this special New Year's episode focused on how to make this your most successful year yet. From reflecting on your wins and challenges of 2024 to creating a clear vision for 2025, I’m walking you through a workshop-style approach to turn your big dreams into actionable steps.  In this episode, we’re going...

Welcome back, product bosses! Today, I’m talking with Alyse, the creative mind behind Toci Mom , who sells stylish, breathable, and versatile nursing covers that blend in with your wardrobe. Alyse has seen significant success selling her product on Amazon and Etsy but is unsure where to focus or how to optimize her marketing efforts to continue growing her business. Alyse believes driving traffic...

Welcome back, Product Bosses! In this special holiday episode, we’re doing something a little different but incredibly impactful – a visualization exercise! Join me as I guide you through a powerful journey, that I teach in my Inner Circle Mastermind and Designed to Scale Lab, to help you visualize and manifest your business dreams. This episode is designed to help you align your mind and body to...

Welcome back, product bosses! In today’s episode, I’m chatting with Asli, the innovative mind behind Boutique Butterlu and My Four Little Chicks , where she crafts unique personalized picture frames. Asli has experienced significant success on Etsy, but she's recently faced a decline in sales. Together, we tackle her pressing question: “How do I attract and serve my ideal customer to get more traf...

Welcome to another episode, product bosses! Today, I’m diving deep into how you can successfully scale your product business to six figures and beyond, while reclaiming your time.  True or False: If you want to reach the six figure, multi-six figure or seven figure revenue mark in your business, you need to be doing more. The answer is false!! To reach that level, you actually need to refine...

Welcome to another episode, Product Bosses! In today’s coaching session, I’m talking with Donna, the brilliant mind behind and owner of Static Blok , a product that eliminates static electricity. While Donna is already making multiple six figures, she’s ready to take her business to the next level, but isn’t sure what she needs to do to get there. In this episode, you’ll hear how shifting your foc...

Welcome back, product bosses! In today’s heartfelt and insightful episode, I’m sitting down with one of my dear friends and an overall incredible human being, Cathy Heller, who is a renowned teacher, podcaster, and author. Cathy and I chat about her newest book, “Abundant Ever After”, and Cathy’s journey from a stressful and unhappy childhood to discovering true abundance and inner peace. If you’r...

Welcome back, product bosses! In today’s coaching session, I'm chatting with Natalie, the inspiring owner of Cookie Nookie , a family-run business offering homemade treats like cookies, Chex Mix, and Rice Krispie treats. While Natalie has successfully grown her followers and engagement, converting these into paying customers and sales has been a challenge. Sound familiar? Natalie and her husband h...

Welcome to another episode, product bosses! Today, I’m digging into how you can successfully thrive as a product boss without burning out. If you’ve been struggling with balancing all the things, then you’re in the right place! In this episode, I’m sharing why I call BS on the myth of work-life balance and the game-changing concept I use instead which is called, The Blended Life. Plus I’m giving y...

Welcome back, Product Bosses! In this coaching session, I’m working with Kate, who owns two businesses— Katy Rayne Photography and Kate & Amber jewelry. She’s struggling to find clarity on what products to sell and how to align her business with her passions. If you've ever felt stuck in your product business or found yourself questioning your niche, today's episode is for you! Kate has been l...

Welcome to another episode, Product Bosses! Today I’m diving into last-minute Black Friday strategies perfect for product-based business owners, like yourself! If you’re feeling overwhelmed or unprepared, don't worry because I’ve got you covered with actionable tips that are easy to implement! In this episode, I’m sharing quick tips such as how to create a great offer, leverage email marketing, ut...

Welcome back, product bosses! We have another inspiring coaching session with Sarah, the owner of Sparkyframes Stitchery , who creates and sells hand-embroidered pieces and kits. If you’re a product-based business owner who is ready to turn your creative hobby into a thriving and profitable product-based business, then this episode is for you!  Right now, Sarah is seeing her products mostly s...

Welcome back to another episode, product bosses! Today I’m tackling a topic that might ruffle some feathers, but is absolutely going to be a game-changer in your product-based business. If you feel like you’re being pulled in a million directions, but nothing is actually moving forward with all of the effort you’re putting in, know that I have been there and that this episode is for you.  In...