The Product Boss with Jacqueline Snyder

Summer months can feel a bit sluggish for all of us in retail. With June and July typically noted as slow seasons, you might be feeling the strain of this period we commonly refer to as the "J months". We're here to let you know - it's not just you, it's not your business, it's a widespread experience. Over the years, we've observed some shifts in consumer spending habits. Particularly in January,...

Do you cringe at the thought of being on video? We totally get it because we've been there too! But here's the kicker - video has transformed our business marketing in ways we couldn't have imagined. Today, we're going to share our journey and talk about the immense growth potential that video can bring to your business. You might be a little camera shy or just unsure of how to navigate Zoom and o...

Welcome to another episode of Just Jacq, Product Bosses! We hope you're making the most of your summer. Today, we're taking a different turn. We usually discuss transitioning from your full-time job to becoming a full-time product boss. But, let's flip the script today and talk about how you can maintain your full-time job while growing your product-based business. This may seem challenging becaus...

Welcome back to the Product Boss Podcast! Today, it's just Minna taking the reins, co-founder and co-host of our beloved podcast. Our mission here at The Product Boss is to help product-based businesses like yours to garner more attention, streamline your systems, and boost your sales, paving the way for you to live your dream life. Today's episode is all about a special exercise – The Rose, The B...

Welcome back to another “Just Jacq” episode of The Product Boss Podcast! We're thrilled to have you here with us today. We've been receiving some incredible "ask us anything" questions, and we can't wait to dive into them and share our insights with all of you. The first question we'll be addressing is: "How do you effectively add time into pricing? How do I pay myself?" It's an important aspect o...

Are you a creator who's constantly innovating and producing? We totally understand, and guess what? We're the same way! Today, we're diving into a topic that resonates with many of our listeners – being a creative entrepreneur. We often encounter the belief that constant creation equals being a true artist, but today, we're debunking that myth. By sharing the story of one of our successful Masterm...

Hey there, Product Bosses! We are so excited to dive into our first episode of Just Jacq! We’re rolling out solo episodes where we'll dig deeper into your most pressing questions. We’ve gathered questions from our mailing list, Instagram followers over at @theproductboss, and our Multi-Stream Machine students. We're eager to provide the answers that could move your product-based businesses forward...

As a business owner, you might be familiar with the saying, “You have to be fearless,” but that’s not necessarily true. What we have learned most recently, though, is that you do need to fear less, which is exactly what we are talking about in this episode! Life is scary, but knowing when to fear less is a big part of becoming a successful product boss – and just living your best life in general!...

Your potential customers make a decision on whether or not to buy from you in a matter of seconds. In the age of TikTok and Reels, the amount of time you can really grab someone’s attention is only getting shorter, which is why the first 7 seconds are the most important. How do you get potential customers to engage with your content? You have to connect to them on an emotional level. Whether you’r...

We've been getting a lot of questions about partnerships in business: Should you dive in? Is it the magical key to success? Well, we're here to dig deep into this question – just for you! Often, many of you look at us and our successful partnership and wonder if having a business partner is the missing puzzle piece in your own journey. More often than not, the thought behind this curiosity is a be...

Hey Product Bosses! You KNOW we are passionate about helping you achieve your business goals, maximize profitability, and ultimately realize the dream business you've always aspired to have. Discussing finances, the impact of your business on your family, community, and potentially on a global scale is our favorite thing. And that's what we'll be focusing on in today's episode—money matters! It fe...

From diapers to dollars, we're taking you on a rollercoaster ride through the thrilling and often chaotic worlds of entrepreneurship and motherhood. We dive into our experiences, navigating through nearly two decades of being entrepreneurs and raising our children. We'll reminisce about the simpler days, pre-children, when we thought life was at its hardest. Little did we know that those were just...

Welcome, biz besties, to another episode in our "Ask Us Anything" series! As entrepreneurs who have navigated the exciting waters of multi-preneurship, we know firsthand the challenges of juggling multiple businesses simultaneously. We've received a great question from one of our students in the Multi-Stream Machine, and we couldn't wait to dive in and share our insights with all of you. The quest...

Navigating the uncertain terrain of running a business can sometimes lead to tough questions. Today, we're tackling one such question head-on in our Ask Us Anything series, brought to us by one of our concerned Multi-Stream Machine students facing an unsettling sales drop. They've noticed a significant sales slump after raising their product prices and are left wondering if it's due to economic sh...

Are you ready for an exciting dive into the world of the business power-couple? Because today, we’re here to share our stories, answer your burning questions and delve deep into what it’s like being the breadwinners of our families. Get ready for an enlightening, funny and profoundly honest discussion! What's it like being the breadwinner in your family? It's an interesting question, and one we've...

Hello fellow Product Bosses! It's your go-to gurus, Jacqueline and Minna, back again to light up your path towards entrepreneurial triumph. We're peeling back the curtain today to share our blueprint for navigating the summertime business landscape. This season presents unique opportunities and challenges, particularly for us as moms. We've been tirelessly paving the way to this point, and now, we...

As we're in the middle of Asian American Pacific Islander (AAPI) Month, there couldn't be a more perfect time for Jerry Won to join us. His work in promoting diversity and sharing the multifaceted stories of Asian Americans through his podcast, 'Dear Asian Americans,' is making waves in the sphere of societal change. His business philosophy? Building relationships, providing assistance, and captur...

We stand on the precipice of yet another seasonal shift. Whether you're a parent, a summer enthusiast, or someone simply observing the changing times, we all experience the rhythm of the year in three parts: the traditional New Year, the transition to summer, and the commencement of the school year. This time of year as we transition from spring to full-blown summer, is when consumers are typicall...

Hey there, friends! In today's episode, we're addressing a major obstacle many people face—asking for help. We first encountered this concept from Natalie Eckdahl of BizChix, and it has since transformed our lives and businesses. We'll discuss the importance of seeking help in various aspects of your life, whether it's at home, in your business, or even when working out. We'll share our personal j...

Welcome back to another fantastic episode of the Product Boss Podcast, where we're here to support and guide you in growing your business. Today, we've got an amazing guest joining us to talk about becoming more cash competent! We're thrilled to have financial strategist Melissa Houston with us today. Melissa has been a valuable asset to our Masterminders and shares her passion for helping small b...

Hey there, fellow entrepreneurs! In today's episode, we're diving into a powerful phrase that has been resonating deeply within our community and has become a game-changer for the small businesses we support: "Let it be easy." It's time to let go of overcomplication and give yourself permission to embrace simplicity in your business. We often feel like we need to do more, be in more places, and bu...

Welcome to another special episode of the Product Boss Podcast! This month, we're celebrating Asian American Pacific Islander (AAPI) Month and having some truly important conversations. Join us as we talk to our friend and student, Jenny Tse of Sipping Streams Tea Company, about her unique experience as an AAPI business owner and how we can all support AAPI businesses. Let's dive into the complexi...

Today we’re sharing a collab episode we did with Another Bite — a Shark Tank rewatch podcast that breaks down all the latest and greatest pitches from the show. In this episode, we joined co-hosts John Dick and Jorie Munroe to jump into the tank with our business insights on Shark Tank products. Listen for: Bala Bangles’ major potential for the walking economy and need for social capital The Mad O...

Welcome back to another episode, friends! Today, we're shaking things up with a mix of mindset shifts and hard truths about investing in yourself and your business. With the doors to Multi-Stream Machine open, we're addressing some of the concerns you may have about affording the investment and helping you break through these limiting beliefs. We want to remind you that money is a replenishable re...

Pop quiz, hotshot! Are you ready to discover which type of product boss you are? In this episode, we're breaking down the three main types of product bosses that thrive in our signature program, Multi-Stream Machine. Don't worry, this isn't about your age or favorite movie – it's about helping you recognize your unique strengths and how they can propel your business forward. We'll be discussing th...