GHA Marketing
The Principal Podcast
The Principal Podcast is where founders, Managing Partners, and CEOs of professional services firms share how they build, grow, and lead businesses that last. Each episode goes deep on the real strategies behind firm growth, from winning clients and building trust, to scaling teams and staying ahead in a competitive market. Hosted by a team of seasoned professionals with backgrounds across consulting, marketing, and business growth, The Principal Podcast brings diverse perspectives to every conversation. Guests come from across the professional services world: management consulting, financial...
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Episodes
How to Build Scalable Consulting Revenue Through Thought Leadership With Peter Winick 02.12.2025 34:18
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Peter Winick has spent over 20 years at the crossroads of consulting, content, and commercialization. As the founder of Thought Leadership Leverage, he’s built a business helping experts and consulting lead...
How to (Actually) Convert Clients with Virtual Presentations - Rebecca Morgan 02.12.2025 36:56
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Rebecca Morgan is one of the world’s most respected voices on virtual presentation excellence. As the creator and facilitator of the Virtual Master Presenter (VMP) course, she helps executives, consultants,...
How to Cut Vendor Costs & Speed up AI Adoption with a Collective Consulting Model with Ryan van Hout 01.12.2025 52:58
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Ryan helps finance and technology leaders unlock efficiency where it counts: vendor spend, data readiness, AI adoption, and cloud ROI. At Virginia.io, his team combines an AI-driven “R3” (Remove/Replace/Ren...
How to Scale High-Ticket Offers Through Clear Messaging and Simple Ops With Elaina Giolando 01.12.2025 34:45
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Elaina specializes in the unglamorous work that actually moves profit: offer development, precise messaging, and simple, repeatable sales. She’s known for helping clients cut unnecessary costs, restructure...
Why Human-Centered Consulting Drives Better Results - William Kerr 01.12.2025 48:58
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** William brings a background in consulting, advising and freelance project facilitation. His approach emphasises helping clients design solutions (not only implement them) and engaging alternative models of...
How to Create Lasting Enterprise Value With Kurt Smith 29.11.2025 47:19
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Kurt Smith, PhD, is the Director of Marengo Capital, a management consulting firm specializing in treasury, corporate finance, financial markets, and private equity. His work centers on aligning corporate s...
How Donna Completely Transformed Her GTM Consulting Business After Launching Her Podcast 29.11.2025 20:53
When Donna Owen launched The Engine , she was fully booked, juggling client delivery, and fighting to stay visible - the exact place most consultants and fractional leaders get stuck. In this episode, Donna breaks down how launching her podcast became the catalyst for a complete transformation of her GTM consulting business. She shares how interviewing founders reshaped her 2026 service roadmap, k...
How to Scale Your Consulting Firm with Systems and AI With La Tonya Roberts 29.11.2025 36:12
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** La Tonya leads Harmony Consulting Group and serves as a fractional operator for growth-minded CEOs and founders. Her work spans operational design, team enablement, and AI integration, turning complex busin...
How to Optimize Payments & Reduce Fraud With Christopher Uriarte 29.11.2025 36:52
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Christopher brings over 25 years of leadership experience in payments, fintech, and risk management, spanning startups to Fortune 100 firms. At Glenbrook, he advises on payments strategy, fraud prevention,...
How People Centric Strategy & Automation Drive Enterprise Transformation With Humberto Salicetti 27.11.2025 36:35
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Humberto founded KreArc Partners to help organizations achieve people-centric business transformation by aligning strategy, culture, and intelligent automation to deliver measurable outcomes. With a career...
How to Drive Healthcare Value Through Strategic Value Analysis – Barbara Strain 27.11.2025 43:45
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Barbara Strain built her career transforming how hospitals make smarter, data-informed purchasing and clinical decisions. From her decades at the University of Virginia Health System, where she founded and...
How to Build Stronger Leaders Through Compassionate Coaching With Brad Smith 27.11.2025 32:32
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Brad Smith’s approach to executive coaching is simple but profound: “Our worth is measured by how much more we deliver in value than we receive in payment.” After 30+ years in coaching and leadership develo...
How to Drive Revenue Growth Through CRM, Automation & AI With Chuck Babin 26.11.2025 32:34
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Chuck Babin helps revenue leaders simplify their CRM environments, automate key workflows, and extract actionable insights that actually drive sales performance. His firm, Tico Ops, is known for integrating...
How to Unlock Consistent Growth Through Smarter Marketing Leadership With Neel Singh 26.11.2025 33:07
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** As a Founding Partner of Tropoly, Neel advises and works with CEOs in tech, energy, AI, and cybersecurity to align marketing with revenue. His work helps companies build the marketing engine they wish they...
The Consulting System That Turns CRMs Into Growth Engines with Phil Risher 26.11.2025 29:04
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Phil Risher leads Phlash Consulting, a digital marketing consultancy that has become the go-to growth partner for home service companies doing between $1M and $10M in revenue. His system connects CRM, autom...
How to Unlock Procurement ROI Through AI Ready Product Data With Isak Marais 25.11.2025 36:34
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Isak operates at the intersection of heavy industry and AI. He’s led digital transformations, built and scaled AICA internationally, and advised boards on how to de-risk large tech adoption while capturing...
How to Position Yourself for Corporate Boards as a Consultant With Michele Ashby 25.11.2025 35:23
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Michele Ashby has spent over three decades in the intersection of mining, finance, and governance, including service on eight corporate boards and years chairing key committees like Compensation, Audit, and...
How to Grow a Consulting Business Through Clarity and Consistent Marketing with Michael Zipursky 25.11.2025 43:14
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************* Michael is the CEO & Co-Founder of Consulting Success, the go-to platform for consultants who want to build more strategic, profitable, and sustainable businesses. His work focuses on helping consultants...
How to Build Resilient Consulting Teams Through Brain Health With Daneen West 24.11.2025 31:46
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** After 24 years at Cisco leading large-scale growth programs and developing award-winning early-career initiatives, Daneen launched Brain Health Coach to help leaders and organizations perform at their best,...
How to Protect Wealth Through Independent Financial Planning With Sean Kiani 24.11.2025 30:34
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** Sean’s work at Peregrine & Black is guided by independence, clarity, and personal integrity. He helps clients navigate major financial transitions, from business exits and inheritance tax planning to lo...
How to Build Profitable Client Pipelines Through Smarter Online Advertising With Alex Lloro 21.11.2025 31:49
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) ********************************************************************** In this episode, Alex shares how consultants can think more like performance marketers, using clarity, focus, and metrics to build repeatable systems for client acquisition and profitability. Alex Lloro hel...
The Quality Playbook for Consultants to Deliver Growth, Compliance, and Retention with Meg Sinclair 21.11.2025 22:56
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Consulting Leaders , we sit down with Meg Sinclair , Head of Quality at Qualio , to explore the dynamic world of quality management systems (QMS) and compliance in regulated industries. Meg shares her fascinating journey from healthcare to the med tech and l...
How Consultants Can Fix Workforce Chaos & Speed Up Hiring – with Joel Schwan 20.11.2025 32:57
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) ********************************************************************** Joel is the Founder of Schwan Stratifyr, where he builds simple, durable systems for hiring, onboarding, offboarding, and contingent workforce governance. His approach replaces jargon and bloated decks with r...
How to Drive Operational Transformations Through Leadership and Engineering Excellence - Joe Stefko 20.11.2025 22:45
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Consulting Leaders, hosted by Guillaume Jouvencel (ex-PwC and co-founder of GHA Marketing), we sit down with Joe Stefko, President and CEO of Stefko Consulting LLC. A chemical engineer turned transformation strategist, Joe has spent more than 30 years helpin...
The Cybersecurity Consultants Close Bigger Deals by Leading with Value, Not Tools - Manoj Tandon 11.11.2025 40:00
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) In this episode of Consulting Leaders , we speak with Manoj Tandon, host of the Security Confidential Podcast and CEO of Dark Rhiino Security. With over 220 podcast episodes and nearly a decade building a cybersecurity consultancy from scratch, Manoj shares how he's grown both...
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