The Pretty Focused Podcast

Send us Fan Mail Nine years ago, Pretty Focused didn't start with a business plan, a course, or a vision for serving thousands of women. It started with a simple conversation and a friend who wanted to learn how to work from home. In this special anniversary episode, I'm reflecting on the journey from a single training video recorded for one friend to a community that has helped women bu...

Send us Fan Mail In this episode, we unpack six key lessons from the Buyers Club hiring grant applications. I share what surprised us most and what it says about the direction of the industry. We also explain how photographers can use this information to level up their businesses.  =============================== Get your Free Training Here! http://prettyfocused.com/podcast-roadmap Connect with us...

Send us Fan Mail “Is it too late to start?” That’s the real question behind the idea of oversaturation. In this episode, I unpack where that fear comes from and why it shows up so often. You might be surprised by how open the market actually is when you look closer. =============================== Want to learn more about the Buyers Club? - https://www.buzzsprout.com/admin/2405760/episodes/1855135...

Send us Fan Mail Stephanie had the degrees and the teaching experience—but she wanted to apply her skills in a more specialized and creative way. This episode focuses on her move from instructing students to starting her own food photography business. ================================ Get your Free Training Here! http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.co...

Send us Fan Mail What do you do when the job that you depended on for so long suddenly disappears? Well today's guest, Kristina found herself in that exact position. And instead of starting over somewhere else, she decided to build something that was her own. In this episode, we're going to talk about how being laid off pushed her to grow her own blog, strengthen her photography, build c...

Send us Fan Mail This episode dives into the numbers and stories from Pretty Focused graduates. You’ll hear how grads diversify their offerings, what they’re charging, how many clients they serve, and how the year’s challenges and successes are shaping the future of their businesses. If you’re curious about where your own path could lead, join us for practical takeaways you can apply today. Survey...

Send us Fan Mail One of the questions I get all the time is, “Is Pretty Focused for beginners or experienced photographers?” In this episode, I break down what’s easier and what’s more challenging for both levels. No matter where you’re starting, I explain what really determines success in food photography.   ================================ The Experience Required: Who is Pretty Focused For? | Fo...

Send us Fan Mail Making money as a food photographer isn’t just about knowing how to use your camera. In this episode, I explain how we move our students from technical skills into consistent execution and client readiness. The path to profit isn’t accidental—it’s intentional.   ================================ More Than a Course: The System That Leads to Clients | Founder's Focus - 7 Day Tri...

Send us Fan Mail In this podcast, I explain exactly what The Buyers Club is and why it exists. You’ll learn who it’s for, how members use it, and the problems it solves for growing food businesses. If you’ve been curious but unsure, this episode gives you clear answers. ================================ Free Workshop - Start a Food Photography Business at Home  https://prettyfocused.easywebinar.liv...

Send us Fan Mail AI isn’t going away—and neither are food photographers. This episode looks at the future of food blogging and how photographers can continue to thrive in a changing industry. ================================ Want to dive into Pretty Focused to see what it's all about? Join our 7 Day Trial - http://prettyfocused.com/7-day-trial ================================   Get your Free...

Send us Fan Mail Listen in as Jeanette McKee, a full-time baker, discusses how developing her skills through Pretty Focused led to new opportunities. She shares how the experience impacted her confidence and future direction. This episode focuses on outcomes, not just coursework. ================================ Courses mentioned in this episode: Flash Masterclass - https://prettyfocused.com/flash...

Send us Fan Mail We’re granting $500 to three Food Bloggers to use inside the Buyers Club!! In this episode I break down what the Hiring Grant covers and how members can take advantage of it, don’t miss your chance to apply!  No purchase is necessary to apply for the Buyers Club Hiring Grant. Grant recipients are selected through an application review process and are not chosen at random. Grant fu...

Send us Fan Mail If you’re curious about working from home as a virtual assistant, this episode explains how the 90 Day VA supports that transition. We cover what participants actually do inside the program and how it leads to real opportunities. ================================ *This post contains affiliate links which means we may receive a small commission for qualified purchases Check Out 90 D...

Send us Fan Mail Learn how to structure your work, pricing, and client outreach to generate a full time income. Ivy and Rhadonda share realistic tactics that help photographers transition from hobby to full-time business. This episode shows what works and what doesn't. Get your Free Training Here!  http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.com Instagr...

Send us Fan Mail In this episode Michelle shares the exact strategic planning methods she uses to organize her blog operations, manage workload, and prepare for long-term growth. ================================ Check out Michelle’s Blog! - https://blackberrybabe.com/ Connect with Michelle on Instagram! - https://www.instagram.com/blackberrycooks/ ================================ Get your Free Tra...

Send us Fan Mail In this first episode of the year, Melodee and Lauren look back at 2025 and talk through a simple, practical way to reset your mindset, your time, and your business — without overcomplicating things. They cover how to recognize real progress, evaluate what’s actually working, and focus on the few things that matter most as you move forward this year. Whether you’re just getting st...

Send us Fan Mail Listen in as Susie provides a straightforward look at what the course covers, how long it’s taking her, and what she’s getting out of it. She explains the challenges and wins from her perspective as a student. It’s a practical guide for anyone considering enrollment. Get your Free Training Here!  http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.c...

Send us Fan Mail In this episode Jenn outlines the most valuable lessons she learned during the Mastermind. She highlights the business structure, goal-setting, and problem-solving strategies she now uses daily. It’s a behind-the-curtain look at the program’s lasting impact. Get your Free Training Here!  http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.com Instag...

Send us Fan Mail As two of Pretty Focused’s early grads, Stephanie and Ivy have faced, and overcome a lot of common challenges. In this episode, they share the truths about photography, clients, and confidence that they learned through their experience. Their insights will save you time, stress, and doubt. Get your Free Training Here!  http://prettyfocused.com/podcast-roadmap Connect with us! Emai...

Send us Fan Mail Julie talks about the freedom that came when she stopped trying to keep up with what everyone else was doing. Hear how she learned to trust her instincts, focus on her own strengths, and build a business rooted in timeless creativity instead of temporary trends. ================================ Check out Julie's Blog Here! - https://hostessatheart.com/ Follow Julie on Instagr...

Send us Fan Mail If pricing feels confusing or uncomfortable, this episode is for you. Tialyn simplifies the process with clear steps for setting and standing by your rates. You’ll finish with a plan—and the confidence—to price like a pro. Get your Free Training Here! http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.com Instagram: https://www.instagram.com/pretty...

Send us Fan Mail Ever wonder what Pretty Focused students actually experience? Kalee gives an honest look at her journey—from learning camera basics to landing paying clients. Her story will help you picture what your own success could look like. Get your Free Training Here! http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.com Instagram: https://www.instagram.com...

Send us Fan Mail Client retention is key to any business, and Melissa has mastered it. In this episode, she shares the strategies that help her stay top of mind with clients. Her story proves that success comes from both skill and service. Get your Free Training Here! http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.com Instagram: https://www.instagram.com/pretty...

Send us Fan Mail In this episode, Madison breaks down the most common mistakes new bloggers make when designing their sites. From layout choices to branding decisions, she explains what really matters. Her advice will give you clarity and confidence as you build your own blog. Get your Free Training Here! http://prettyfocused.com/podcast-roadmap Connect with us! Email: info@prettyfocused.com Insta...

Send us Fan Mail Brittany is a true Pretty Focused success story, after graduating she sold her whole portfolio in just 48 hours! Before Pretty Focused, Brittany was stuck in a marketing role that wasn’t fulfilling and took precious time away from her family. In this episode, she shares how Pretty Focused helped her transition into food photography and recipe development. Her story shows exactly w...